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Number of items at this level: 675.

2020

Babin, Barry J., d'Alessandro, Steve, Winzar, Hume, Lowe, Ben, Zikmund, William G. (2020) Marketing Research. Cengage Learning, Australia, 648 pp. ISBN 978-0-17-043896-4. (KAR id:81178)
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Gerschewski, Stephan, Evers, Natasha, Nguyen, Anh Tuan, Froese, Fabian Jintae (2020) Trade shows and SME internationalisation: Networking for performance. Management International Review, . ISSN 0938-8249. E-ISSN 1861-8901. (In press) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:80291)
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Gerschewski, Stephan, Scott-Kennel, Joanna, Rose, Elizabeth (2020) Ready to export? The role of export readiness for superior export performance of small and medium-sized enterprises. World Economy, . ISSN 0378-5920. E-ISSN 1467-9701. (doi:10.1111/twec.12928) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:79476)
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Gounaris, Spiros, Chryssochoidis, George, Boukis, Achileas (2020) Internal Market Orientation Adoption and New Service Development (NSD): Gearing up the internal performance of the NSD team. European Journal of Marketing, . ISSN 0309-0566. (In press) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:81067)
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Temerak, M.S., Ramadan, N. (2020) “We shall not remain passive”: TSR implications in the sharing economy context. In: 2020 Academy of Marketing Science Annual Conference. . (In press) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:79689)

2019

Cappellini, Benedetta, Hosany, Sameer, Yen, Dorothy A., Yu, Qionglei (2019) Away from home: How young Chinese consumers travel with global brands? Journal of Retailing and Consumer Services, 46 . pp. 87-94. ISSN 0969-6989. (doi:10.1016/j.jretconser.2017.10.012) (KAR id:67584)
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Chryssochoidis, George (2019) Consumers’ Judgment Error on Food Healthfulness and Effects of Food Label Helpfulness: A Four-Country Investigation. In: 22nd AMS World Marketing Congress. . (In press) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:73321)
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Dey, Bidit Lal, Sarma, Meera, Pandit, Ameet, Sarpong, David, Kumari, Sushma, Punjaisri, Khanyapuss (2019) Social media led co-creation of knowledge in developing societies: SME’s roles in the adoption, use and appropriation of smartphones in South Asia. Production, Planning and Control, 30 (10-12). pp. 1019-1031. ISSN 0953-7287. E-ISSN 1366-5871. (doi:10.1080/09537287.2019.1582106) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:68550)
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Garcia Martinez, Marian, Zouaghi, Ferdaous, Garcia Marco, Teresa, Robinson, Catherine (2019) What drives business failure? Exploring the role of internal and external knowledge capabilities during the global financial crisis. Journal of Business Research, 98 . pp. 441-449. ISSN 0148-2963. (doi:10.1016/j.jbusres.2018.07.032) (KAR id:68491)
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Gerschewski, Stephan (2019) Establishing a Start-up Business in Korea as a Foreign Entrepreneur. In: Froese, Fabian J., ed. Doing Business in Korea. Routledge, Oxon, UK, pp. 188-203. ISBN 978-1-138-54944-9. (doi:10.4324/9781351000475-12) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78261)

Gutierrez, Anabel, O'Leary, Simon, Rana, Nripendra P., Dwivedi, Yogesh K., Calle, Tatiana (2019) Using privacy calculus theory to explore entrepreneurial directions in mobile location-based advertising: Identifying intrusiveness as the critical risk factor. Computers in Human Behavior, 95 . pp. 295-306. ISSN 0747-5632. (doi:10.1016/j.chb.2018.09.015) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:69271)
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Hasan, Md Rajibul, Jha, Ashish Kumar, Lowe, Ben (2019) Consumers’ Review Text Characteristics in Ride sharing Platforms and the Role of Personality Traits. In: 23rd Annual AMS World Marketing Congress, 14-17 July 2020, University of Queensland. (In press) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:79869)

Hasan, Rajibul, Lowe, Ben, Petrovici, Dan (2019) Consumer Adoption of Pro-poor Service Innovations in Subsistence Marketplaces. Journal of Business Research, . ISSN 0148-2963. (doi:10.1016/j.jbusres.2018.12.075) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:70576)
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Hasan, Rajibul, Lowe, Ben, Petrovici, Dan (2019) An Empirical Comparison of Consumer Innovation Adoption Models: Implications for Subsistence Marketplaces. Journal of Public Policy and Marketing, 38 (1). pp. 61-80. ISSN 0743-9156. E-ISSN 1547-7207. (doi:10.1177/0743915618813348) (KAR id:66734)
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Hu, Jiayao, Liu, Yu-Lun, Yuen, Tsun Wai Wesley, Lim, Ming Kim, Hu, Jialun (2019) Do green practices really attract customers? The sharing economy from the sustainable supply chain management perspective. Resources, Conservation and Recycling, 149 . pp. 177-187. ISSN 0921-3449. (doi:10.1016/j.resconrec.2019.05.042) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:74320)
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Ioannis, Krasonikolakis and Sotiris, Syrmakezis (2019) Digital Transformation and Omnichannel Retail Banking. In: Georgios, Doukidis, ed. The Digital Future: Transformation-Strategy-Governence-Technologies. Sideris, Athens,Greece. ISBN 978-960-08-0834-6. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:80149)

Karangi, Sheena Wanjiku, Lowe, Ben (2019) The Senses and Luxury: Product Haptic Effects on Product Evaluation of Non-luxury and Luxury Branded Products. In: 10th EMAC Regional Conference, 25-27 September 2020, St Petersburg, Russia. (doi:http://www.emac2019regional.org/r/default.asp?iId=IHMIJE) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:79870)

Krasonikolakis, Ioannis (2019) Moral Identity in Retail Markets. In: 2019 Academy of Marketing Science World Marketing Congress, July 9-12, 2019, Edinburgh, UK. (In press) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:75653)

Lowe, Ben, Dwivedi, Yogesh K., d'Alessandro, Steve (2019) Consumers and Technology in a Changing World. European Journal of Marketing, 53 (6). pp. 1038-1050. ISSN 0309-0566. (doi:10.1108/EJM-06-2019-966/full/html) (KAR id:73789)
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Lowe, Ben, Souza Monteiro, Diogo M, Fraser, Iain M (2019) When Do Calorie Counters Influence Food Choice? In: 23rd Annual AMS World Marketing Congress, 14-17 July 2020, University of Queensland. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:79868)

Lyngdoh, Teidorlang, Sridhar, G., Mishra, Prashant (2019) Bansara eye care: Growing affordable eye care for the rural population. Asian Case Research Journal, 22 (2). pp. 357-384. ISSN 0218-9275. (doi:10.1142/S0218927518500153) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:75508)

Orsingher, Chiara, Robinson, Stacey, De Keyser, Arne, Alkier, Linda, Papamichail, Nadia, Shams, Poja, Temerak, M.S. (2019) Authentic or Counterfeit Service? A Framework on the Complexity of AI Enabled Service Encounters. In: QUIS 16 Symposium. . (KAR id:78109)
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Orsingher, Chiara, Robinson, Stacey, De Keyser, Arne, Alkire, Linda, Papamichail, K. Nadia, Shams, Poja, Temerak, M.S. (2019) Authentic or Counterfeit Service? A Framework on the Complexity of AI Enabled Service Encounters. In: Frontiers in Services 2019, 18-21 July, Singapore. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78128)

Ounvorawong, Nuttakon, Breitsohl, Jan, Lowe, Ben (2019) Brand Victims on Social Media – How Consumers Cope with being Bullied about their Brands. In: 14th Global Brand Conference, Berlin, Germany. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:79871)

Temerak, M.S. (2019) Bikini or Burkini? The role of swimwear and age as determinants of beach interaction with others. Tourism Management, 75 . pp. 269-283. ISSN 0261-5177. (doi:10.1016/j.tourman.2019.05.010) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:75705)
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Temerak, Mohamed Sobhy, El-Manstrly, Dahlia (2019) The influence of goal attainment and switching costs on customers’ staying intentions. Journal of Retailing and Consumer Services, 51 . pp. 51-61. ISSN 0969-6989. (doi:10.1016/j.jretconser.2019.05.020) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:75706)

Yu, Qionglei, Yen, Dorothy A., Barnes, Bradley R., Huang, Yu-An (2019) Enhancing firm performance through internal market orientation and employee organizational commitment. International Journal of Human Resource Management, 30 (6). pp. 964-987. ISSN 0958-5192. (doi:10.1080/09585192.2017.1380059) (KAR id:67583)
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Zhu, Guowei, Chryssochoidis, George, Zhou, Li (2019) Do Extra Ingredients on the Package Lead to Extra Calorie Estimates? European Journal of Marketing, 53 (11). pp. 2293-2321. ISSN 0309-0566. (doi:10.1108/EJM-11-2017-0856) (KAR id:71584)
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2018

Chan, Fanny Fong Yee, Lowe, Ben (2018) The Moderating Role of Psychological Trait Reactance in Humorous Product Placements. In: 93rd Western Economics Association Annual Conference. . (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:67409)

Chan, Fanny Fong Yee, Lowe, Ben (2018) Product placement practices in prime-time television programs in Hong Kong. International Journal of Advertising, 37 (6). pp. 984-1009. ISSN 0265-0487. (doi:10.1080/02650487.2017.1353263) (KAR id:62225)
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Chryssochoidis, George (2018) Double Moderated Mediation Models: Problems and (Part) Remedies. Journal of Modelling in Management, 13 (1). pp. 50-80. ISSN 1746-5664. (doi:10.1108/JM2-06-2016-0053) (KAR id:59775)
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Chryssochoidis, George, Gounaris, Spiros, Boukis, Achileas (2018) Internal Market Orientation Adoption: Why and how it is important for New Service Development. In: EMAC 2018. . (KAR id:66877)
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Guda, Sridhar, Lyngdoh, Teidorlang (2018) Pharma Selling: In conversation with Melvin D'Souza, Vice President and General Manager, Novo Nordisk India Pvt Ltd. IIMB Management Review, 30 (4). pp. 385-390. ISSN 0970-3896. (doi:10.1016/j.iimb.2018.05.010) (KAR id:75507)
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Hasan, Md Rajibul, Lowe, Ben, Petrovici, Dan Alex (2018) Toward an Integrated View of Pro-poor Innovation Adoption in the BOP Market. In: Li, J.T., ed. Academy of International Business 2018 Annual Meeting. . (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:67068)

Kim, Young-Ah, Tzokas, Nikolaos, Chryssochoidis, George (2018) How do relationship characteristics create relationship value? Evidence from high-tech SMEs. In: EMAC 2018. . (doi:Session PS2.09) (KAR id:66875)
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Krasonikolakis, I. (2018) Does the online commerce medium matter? The moderating role of habit and social presence. In: 47th EMAC Conference, 29 May 2018 - 1 June 2018, Glasgow, UK. (Unpublished) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:68789)
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Krasonikolakis, Ioannis, Vrechopoulos, Adam, Pouloudi, Athanasia, Dimitriadis, Sergios (2018) Store layout effects on consumer behavior in 3D online stores. European Journal of Marketing, 52 (5-6). pp. 1223-1256. ISSN 0309-0566. (doi:10.1108/EJM-03-2015-0183) (KAR id:68785)
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Laker, B., Ridley, Mark, Mills, Ian (2018) The 'Secret Code' of Success. The World Financial Review, (1). pp. 61-63. (KAR id:68277)
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Laker, Ben, Hlupic, Vlatka (2018) Selling with purpose: The mindset of high-performing sales people. HR Magazine, 7 (5). ISSN 0964-8380. (KAR id:68275)
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Li, Libo (2018) Predicting Online Invitation Responses with a Competing Risk Model Using Privacy-Friendly Social Event Data. European Journal of Operational Research, 270 (2). pp. 698-708. ISSN 0377-2217. (doi:10.1016/j.ejor.2018.03.036) (KAR id:70958)
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Liu, Y-L, Keeling, K.A., Papamichail, K.N. (2018) Maximising the credibility of realistic job preview messages: the effect of jobseekers’ decision-making style on recruitment information credibility. International Journal of Human Resource Management, 29 (7). pp. 1330-1364. ISSN 0958-5192. (doi:10.1080/09585192.2016.1203347) (KAR id:62488)
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Liu, Yu-Lun, Karimi, Sahar, Yuen, Tsunwai Wesley (2018) Support your country and buy Chinese brands – would Chinese consumers buy it? Journal of Marketing Communications, . ISSN 1352-7266. (doi:10.1080/13527266.2018.1466824) (KAR id:67011)
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Lowe, Ben and Hasan, Md Rajibul (2018) Adoption of Pro-poor Innovations in the Context of the Base of the Pyramid and Subsistence Marketplaces: Challenges, Opportunities and Research Agenda. In: Dwivedi, Yogesh K. and Rana, Nripendra P. and Slade, Emma L., eds. Emerging Markets from a Multidisciplinary Perspective: Challenges, Opportunities and Resaerch Agenda. Advances in Theory and Practice of Emerging Markets . Springer International, pp. 243-254. ISBN 978-3-319-75012-5. E-ISBN 978-3-319-75013-2. (doi:10.1007/978-3-319-75013-2) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:66711)

Lowe, Ben and Hasan, Md Rajibul and Jose, Saju Vallaria (2018) A Conceptual Model of Pro-poor Innovation Adoption in the BOP and Subsistence Marketplaces. In: Singh, Ramendra, ed. Bottom of Pyramid Marketing: Shaping and Developing BOP Markets. Marketing in Emerging Markets . Emerald. ISBN 978-1-78714-556-6. (In press) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:66712)

Lowe, Ben and Sullivan-Mort, Gillian and Hasan, Md Rajibul (2018) Connecting with Consumers in Subsistence Marketplaces: An Abstract. In: Rossi, Patricia and Krey, Nina, eds. Finding New Ways to Engage and Satisfy Global Customers Proceedings of the 2018 Academy of Marketing Science (AMS) World Marketing Congress (WMC). Developments in Marketing ScienceL Proceedings of the Academy of Science . Springer, pp. 29-30. ISBN 978-3-030-02567-0. E-ISBN 978-3-030-02568-7. (doi:10.1007/978-3-030-02568-7_10) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:67065)

Luo, Maria, Dey, Bidit, Yalkin, Cagri, Sivarajah, Uthayasankar, Punjaisri, Khanyapuss, Huang, Yu-An, Yen, Dorothy (2018) Millennial Chinese Consumers' Perceived Destination Brand Value. Journal of Business Research, . ISSN 0148-2963. (doi:10.1016/j.jbusres.2018.06.015) (KAR id:68549)
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Lyngdoh, Teidorlang, Liu, Annie H., Sridhar, Guda (2018) Applying positive psychology to selling behaviors: A moderated–mediation analysis integrating subjective well-being, coping and organizational identity. Journal of Business Research, 92 . pp. 142-153. ISSN 0148-2963. (doi:10.1016/j.jbusres.2018.07.020) (KAR id:75509)
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Mills, I., Ridley, M., Laker, B., Chapman, T. (2018) El código secreto del vendedor. Empresa Activa, Barcelona, Spain, 288 pp. ISBN 978-84-92921-89-8. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:68455)

Mwiti, Fredah, Goulding, Christina (2018) Strategies for community improvement to tackle poverty and gender issues: An ethnography of community based organizations (‘Chamas’) and women's interventions in the Nairobi slums. European Journal of Operational Research, 268 (3). pp. 875-886. ISSN 0377-2217. (doi:10.1016/j.ejor.2017.12.009) (KAR id:65781)
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Mwiti, Fredah, Onyas, Winfred Ikiring (2018) Framing Hybrid Exchanges in Subsistence Contexts. International Marketing Review, 35 (4). pp. 601-618. ISSN 0265-1335. E-ISSN 0265-1335. (doi:10.1108/IMR-08-2016-0162) (KAR id:62450)
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Temerak, M.S., Elsaadany, N. (2018) How do customers’ perceptions of the firm and other customers predict their proactive and reactive helping behavior? In: Academy of Marketing Conference, 02-05 July 2018, Stirling, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78108)

Temerak, M.S., Winklhofer, H., Hibbert, S.A. (2018) Facilitating customer adherence to complex services through multi-interface interactions: The case of a weight loss service. Journal of Business Research, 88 . pp. 265-276. ISSN 0148-2963. (doi:10.1016/j.jbusres.2018.03.029) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:75707)

2017

Chan, Fanny Fong Yee and Lowe, Ben (2017) The Effect of Placement Context on Brand Persuasiveness. In: Back to the Future: Using Marketing Basics to Provide Customer Value Proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference. Developments in Marketing Science: Proceedings of the Academy of Science . Springer, Cham, Switzerland. ISBN 978-3-319-66022-6. E-ISBN 978-3-319-66023-3. (doi:10.1007/978-3-319-66023-3_104) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61878)

Chan, Fanny Fong Yee, Lowe, Ben, Petrovici, Dan Alex (2017) Processing of product placements and brand persuasiveness. Marketing Intelligence and Planning, 23 (3). pp. 311-328. ISSN 0263-4503. (doi:10.1108/MIP-03-2015-0051) (KAR id:52521)
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Dineva, Denitsa Petrova, Breitsohl, J., Garrod, Brian (2017) Corporate conflict management on social media brand fan pages. Journal of Marketing Management, . pp. 1-20. ISSN 0267-257X. E-ISSN 1472-1376. (doi:10.1080/0267257X.2017.1329225) (KAR id:62075)
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Garcia Martinez, Marian, Zouaghi, Ferdaous, Garcia Marco, Teresa (2017) Diversity is Strategy: The Effect of R&D Team Diversity on Innovative Performance. R&D Management, 47 (2). pp. 311-329. ISSN 0033-6807. E-ISSN 1467-9310. (doi:10.1111/radm.12244) (KAR id:57100)
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Garcia Martinez, Marian, Zouaghi, Ferdaous, Sanchez Garcia, Mercedes (2017) Capturing Value from Alliance Portfolio Diversity: The Mediating Role of R&D Human Capital in High and Low Tech Industries. Technovation, 59 . pp. 55-67. ISSN 0166-4972. (doi:10.1016/j.technovation.2016.06.003) (KAR id:55999)
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Hasan, Md Rajibul, Lowe, Ben, Petrovici, Dan Alex (2017) Antecedents of Adoption of Pro-poor Innovations in the Bottom of Pyramid: An Empirical Comparison of Key Innovation Adoption Models. In: Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Marketing at the Confluence between Entertainment and Analytics. Proceedings of the 2016 Academy of Marketing Science World Marketing Congress. . Springer ISBN 978-3-319-47330-7. (doi:10.1007/978-3-319-47331-4_214) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:57012)

Hasan, Md Rajibul, Lowe, Ben, Petrovici, Dan Alex (2017) Consumer Adoption of Innovations in the Bottom-of-the-Pyramid: Empirical Evidence from Two Services in Bangladesh. In: LaRoche, Michel, ed. 2017 Royal Bank International Research Seminar. . (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61877)

Hasan, Md Rajibul, Lowe, Ben, Petrovici, Dan Alex (2017) Pro-poor Innovation Adoption in the BOP Market: Toward and Integrated View. In: Christiansen, John K. and Goffin, Keith and Hatchuel, Armand, eds. 25th Innovation and Product Development Management Conference. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:67067)

Hasan, Md Rajibul, Lowe, Ben, Petrovici, Dan Alex (2017) Towards an Integrated Theory of Pro-Poor Innovation Adoption in the BOP. In: Verhoef, Peter C., ed. 46th EMAC Annual Conference. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61879)

Hasan, Md Rajibul, Lowe, Ben, Rahman, Mizen (2017) Visual cues and innovation adoption among bottom of the pyramid consumers. Qualitative Market Research, 20 (2). pp. 147-157. ISSN 1352-2752. (doi:10.1108/QMR-04-2015-0032) (KAR id:52422)
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Karimi, Sahar, Liu, Y-L (2017) The Impact of Consumer Mood on Use of Mobile Payment. In Association for Consumer Research. In: ACR Latin America Conference 2017, 5-8 July 2017, Cali, Colombia. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:62529)

Laker, B., Read, N. (2017) Salespeople: A canary in the economic coal mine. The European Financial Review, 9 (2). pp. 88-91. ISSN 1757 - 5680. (KAR id:68272)
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Laker, B., Read, N. (2017) The million-minute sales truth. . Duke Corporate Education Blog. (KAR id:68518)
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Laker, Ben, Edmunds, Claire (2017) Selling in the Vuca vortex. Dialogue Review, 6 (1). pp. 66-67. ISSN 2053-4361. (KAR id:68259)
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Lowe, Ben, Johnson, Devon (2017) Diagnostic and Prescriptive Benefits of Consumer Participation in Virtual Communities of Personal Challenge. European Journal of Marketing, 51 (11/12). pp. 1817-1835. ISSN 0309-0566. (doi:10.1108/EJM-05-2016-0271) (KAR id:61875)
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Lowe, Ben and Lynch, David and Lowe, Julian (2017) Pricing and Consumers in a Changing World. In: Hinterhuber, Andreas and Liozu, Stephen, eds. Innovation in Pricing: Contemporary Theories and Best Practices. Routledge. ISBN 978-1-138-73827-0. (KAR id:61876)
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Lyu, J., Molesworth, M., Krasonikolakis, I. (2017) Understanding how smartphone’s usage shapes in-store consumer experience: an empirical study of mobile retailing in the UK apparel sector. In: 11th Mediterranean Conference on Information Systems, 4-5 September 2017, Italy, Genoa. (Unpublished) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:68849)
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Petrovici, Dan Alex and Marinova, Svetla T. and Marinov, Marin A. (2017) Perceived advertising intrusiveness and avoidance in emerging economies: The case of China. In: Marinov, Marin A., ed. Research Handbook of Marketing in Emerging Economies. Research Handbooks in Business and Management . Edward Elgar, pp. 125-145. ISBN 978-1-78471-316-4. E-ISBN 978-1-78471-317-1. (doi:10.4337/9781784713171.00014) (KAR id:70479)
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Petrovici, Dan Alex, Salhi, Said (2017) Anti-Smoking Threat Appeals among Adolescents. In: Making people feel bad: What is the role of negative appeals in marketing, British Academy, British Academy of Management, Queen’s Marry School of Business and Management Workshop, University of London., March 2017, London. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78307)

Roschk, Holger, Loureiro, Sandra Maria Correia, Breitsohl, J. (2017) Calibrating 30 Years of Experimental Research: A Meta-Analysis of the Atmospheric Effects of Music, Scent, and Color. Journal of Retailing, 93 (2). pp. 228-240. ISSN 0022-4359. (doi:10.1016/j.jretai.2016.10.001) (KAR id:62068)
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Sridhar, Guda, Lyngdoh, Teidorlang (2017) Flow and Information Sharing as Predictors of Ethical Selling Behavior. Journal of Business Ethics, . pp. 1-17. ISSN 0167-4544. (doi:10.1007/s10551-017-3743-8) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:75510)

Temerak, M.S. (2017) Does having an attractive body shape matters in reducing age incompatibility between young and old customers. In: Freedom Through Marketing: Looking Back, Going Forward. Academy of Marketing Conference Proceedings. . Academy of Marketing ISBN 978-1-5272-1271-8. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78125)

Yu, Q., Asaad, Y., Yen, D.A., Gupta, Suraksha (2017) IMO and internal branding outcomes: an employee perspective in UK HE. Studies in Higher Education, 43 (1). pp. 37-56. ISSN 0307-5079. (doi:10.1080/03075079.2016.1152467) (KAR id:67582)
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d'Alessandro, Steve, Lowe, Ben, Winzar, Hume, Zikmund, William G., Babin, Barry J. (2017) Marketing Research. Cengage Learning, Melbourne, Australia, 656 pp. ISBN 978-0-17-036982-4. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:58603)

2016

Bazaki, E, Krasonikolakis, I. (2016) Showrooming in brick-and-mortar retail stores. In: Academy of Marketing Annual Conference, 4-7 July 2016, Northumbria University, Newcastle, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:70247)

Bian, Xuemei, Wang, Kai-Yu, Smith, Andrew, Yannopoulou, Natalia (2016) New Psychological Insights into Unethical Counterfeit Consumption. Journal of Business Research, . ISSN 0148-2963. (doi:10.1016/j.jbusres.2016.02.038) (KAR id:54251)
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Brazaki, E, Krasonikolakis, I. (2016) The role of habit and social presence in Web and Mobile Platforms. In: European Marketing Academy Conference,, May 2016, Oslo, Norway. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:70246)

Chan, Fanny Fong Yee, Lowe, Ben (2016) Exploring the Prevalence and Execution of Brand Placements in Hong Kong Prime Time Television Programs. In: Association for Education in Journalism and Mass Communication 99th Annual Conference. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:57011)

Chan, Fanny Fong Yee, Petrovici, Dan Alex, Lowe, Ben (2016) Antecedents of Product Placement Effectiveness Across Cultures. International Marketing Review, 33 (1). pp. 5-24. ISSN 0265-1335. (doi:10.1108/IMR-07-2014-0249) (KAR id:48059)
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Chryssochoidis, George, Dousios, Dimitrios, Tzokas, Nikolaos (2016) Small Firm Adaptive Capability, Competitive Strategy and Performance Outcomes: Competing Mediation vs Moderation Perspectives. Strategic Change, 25 (4). pp. 441-466. ISSN 1086-1718. E-ISSN 1099-1697. (doi:10.1002/jsc.2073) (KAR id:55372)
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Dean, Dianne, Arroyo-Gamez, Ramon E., Punjaisri, Khanyapuss, Pich, Christopher (2016) Internal brand co-creation: The experiential brand meaning cycle in higher education. Journal of Business Research, 69 (8). pp. 3041-3048. ISSN 0148-2963. (doi:10.1016/j.jbusres.2016.01.019) (KAR id:63444)
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Garcia Martinez, Marian (2016) Inspiring crowdsourcing communities to create novel solutions: competition design and the mediating role of trust. Technological Forecasting & Social Change, 117 . pp. 296-304. ISSN 0040-1625. (doi:10.1016/j.techfore.2016.11.015) (KAR id:58982)
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Garcia Martinez, Marian, Zouaghi, Ferdaous, Sanchez, Mercedes (2016) Does national culture still matter? Evidence from European Union innovation rates. In: R&D Management Conference 2016. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:56176)

Gerschewski, Stephan (2016) The Pet Loo: how an innovative pet product from Australia took on the world. In: The New Global Marketing: Local Adaptation for Sustainability and Profit. Cognella Academic Publishing, San Diego, California, USA, pp. 80-84. ISBN 978-1-5165-0467-1. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78264)

Gerschewski, Stephan, Lindsay, Valerie J., Rose, Elizabeth (2016) Advancing the entrepreneurial orientation construct: the role of passion and perseverance. Review of International Business and Strategy, 26 (4). pp. 446-471. ISSN 2059-6014. (doi:10.1108/RIBS-08-2016-0042) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78255)

Hasan, Md Rajibul, Lowe, Ben, Petrovici, Dan Alex (2016) Consumer Pro-Poor Innovation Adoption within the Bottom-of-the-Pyramid. In: Academy of Marketing Annual Conference. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:57013)

Kaufmann, Hans Ruediger, Petrovici, Dan Alex, Filho, Cid, Ayres, Adriano (2016) Identifying moderators of brand attachment for driving customer purchase intention of original vs counterfeits of luxury brands. Journal of Business Research, 69 (12). pp. 5735-5747. ISSN 0148-2963. (doi:10.1016/j.jbusres.2016.05.003) (KAR id:57056)
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Li, L. (2016) Relational learning, theory and applications in business. Doctoral Consortium. In: 2016 Colloquium of French Association Information & Management (AIM), 18-20 May 2016, Lille, France. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:70964)

Li, L., Goethals, F., Baesens, B., Snoeck, M. (2016) Predicting Software Revision Outcomes on Github Using Structural Holes Theory. Computer Networks, 114 . pp. 114-124. ISSN 1389-1286. (doi:10.1016/j.comnet.2016.08.024) (KAR id:70960)
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Liu, Yu-Lun, Keeling, Kathleen A., Papamichail, K. Nadia (2016) An exploratory study of jobseekers' decision-making style, recruitment information source and organisational attractiveness. Personnel Review, 45 (6). pp. 1403-1427. ISSN 0048-3486. (doi:10.1108/PR-11-2014-0250) (KAR id:62486)
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Luo, Yong (Eddie), Wong, Veronica, Chou, Ting-Jui (2016) The role of product newness in activating consumer regulatory goals. International Journal of Research in Marketing, 33 (3). 600 - 611. ISSN 0167-8116. (doi:10.1016/j.ijresmar.2015.09.008) (KAR id:79242)
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Pindado, Emilio, Sanchez, Mercedes, Garcia Martinez, Marian (2016) The innovative entrepreneur and the context. In: R&D Management Conference 2016. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:56177)

Souza Monteiro, Diogo M, Lowe, Ben, Fraser, Iain M (2016) Changing food choice behaviors using calorie counters. In: Teyssier, Sabrina and Crosetto, Paolo, eds. 1st Winter Workshop on the Behavioral and Experimental Economics of Food Consumption. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61880)

Temerak, M.S. (2016) Could customer-to-customer interpersonal relationships prevent customers from following their preferred service employee to a competitor? In: Hennig-Thurau, Thorsten and Hofacker, Charles F., eds. AMA Winter Educators' Conference Proceedings. 2016 Winter Marketing Academic Conference: What Happens in Marketing, Stays Digital: Rethinking Marketing in the Era of Unlimited Data. 27. K-6-K-12. American Marketing Association ISBN 0-87757-361-1. (KAR id:78111)
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Temerak, Mohamed Sobhy (2016) Examining the impact of the attractiveness of alternatives on customers' perceptions of price tolerance: Moderation and mediation analyses. Journal of Financial Services Marketing, 21 (4). pp. 284-297. ISSN 1363-0539. (doi:10.1057/s41264-016-0010-5) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:75708)

Yamoah, Fred A., Duffy, Rachel, Petrovici, Dan Alex, Fearne, Andrew (2016) Towards a framework for understanding fairtrade purchase intension in the mainstream environment of supermarkets. Journal of Business Ethics, 136 (1). pp. 1-17. ISSN 0167-4544. E-ISSN 1573-0697. (doi:10.1007/s10551-014-2509-9) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:46703)

2015

Balcombe, Kelvin, Fraser, Iain M, Lowe, Ben, Souza Monteiro, Diogo M (2015) Information Customization and Food Choice. American Journal of Agricultural Economics, 98 (1). pp. 54-73. ISSN 0002-9092. E-ISSN 1467-8276. (doi:10.1093/ajae/aav033) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:48058)

Barnes, Bradley R., Siu, n.y.n., Yu, Q., Chan, s.s.y. (2015) Exploring Cosmetics Advertising in Southern China: A Comparative Investigation of Hong Kong and Shenzhen. International Journal of Advertising, 28 (2). pp. 369-393. ISSN 0265-0487. (doi:10.2501/S0265048709200606) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:67589)

Bian, Xuemei, Haque, S., Smith, A. (2015) Social power, product conspicuousness, and the demand for luxury brand counterfeit products. British Journal of Social Psychology, 54 (1). pp. 37-54. ISSN 0144-6665. (doi:10.1111/bjso.12073) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:40789)

Bian, Xuemei, Liu, Chang Hong, Morris, Adam (2015) The Effect of Facial Expressions on Product Appeal. In: European Marketing Academy Conference. EMAC 44th Annual Conference. . ISBN 978-90-823833-0-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:48712)

Bian, Xuemei, Wang, Kai-Yu (2015) Are size-zero female models always more effective than average-sized ones? Depends on Brand and self-esteem! European Journal of Marketing, 49 (7/8). pp. 1184-1206. ISSN 0309-0566. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:47730)

Bian, Xuemei, Wang, Kai-Yu, Smith, Andrew, Yannopoulou, Natalia (2015) New Psychological Insights into Counterfeit Consumption. In: American Marketing Association Summer Educator Conference. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:50498)

Breitsohl, J., Garrod, B. (2015) Assessing tourists' cognitive, emotional and behavioural reactions to an unethical destination incident. Tourism Management, 54 . pp. 209-220. ISSN 0261-5177. (doi:10.1016/j.tourman.2015.11.004) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:62071)

Breitsohl, J., Kunz, Werner H., Dowell, David (2015) Does the host match the content? A taxonomical update on online consumption communities. Journal of Marketing Management, 31 (9). pp. 1040-1064. ISSN 0267-257X. (doi:10.1080/0267257X.2015.1036102) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:62072)

Breitsohl, J., Wilcox-Jones, James Peter, Harris, Ian (2015) Groupthink 2.0: An empirical analysis of customers' conformity-seeking in online communities. Journal of Customer Behaviour, 14 (2). pp. 87-106. (doi:10.1362/147539215X14373846805662) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:62076)

Chan, Fanny Fong Yee, Lowe, Ben, Petrovici, Dan Alex (2015) Young Adults’ Perceptions of Product Placement in Films: An Exploratory Comparison between the United Kingdom and Hong Kong. Journal of Marketing Communications, . ISSN 1352-7266. E-ISSN 1466-4445. (doi:10.1080/13527266.2015.1061036) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:48714)

Garcia Martinez, Marian (2015) Solver engagement in knowledge sharing in crowdsourcing communities: Exploring the link to creativity. Research Policy, 44 (8). pp. 1419-1430. ISSN 0048-7333. (doi:10.1016/j.respol.2015.05.010) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:49085)

Garcia Martinez, Marian, Zouaghi, Ferdaous, Sanchez, Mercedes (2015) Why too much diversity can be bad for creativity. In: XXVI ISPIM Conference: Budapest, Hungary (2015) - Shaping the Frontiers of Innovation Management. . ISBN 978-952-265-779-4. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:53899)

Gerschewski, Stephan, Rose, Elizabeth L., Lindsay, Valerie J. (2015) Understanding the drivers of international performance for born global firms: An integrated perspective. Journal of World Business, 50 (3). pp. 558-575. ISSN 1090-9516. (doi:10.1016/j.jwb.2014.09.001) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78257)

Gerschewski, Stephan, Xiao, Simon Shufeng (2015) Beyond financial indicators: An assessment of the measurement of performance for international new ventures. International Business Review, 24 (4). pp. 615-629. ISSN 0969-5931. (doi:10.1016/j.ibusrev.2014.11.003) (KAR id:78256)
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Ghauri, Pervez and Suraksha, Gupta and Fatima, Wang (2015) Impact of multinationals on enhancing general capabilities in developing countries. Project report. European Union (Unpublished) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:53424)
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Gupta, Suraksha (2015) A Conceptual Framework That Identifies Antecedents and Consequences of Building Socially Responsible International Brands. Thunderbird International Business Review, June (1). pp. 1-44. ISSN 1096-4762. E-ISSN 1520-6874. (doi:10.1002/tie.21732) (KAR id:53407)
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Gupta, Suraksha (2015) Enhancing Brand Equity Through Sustainability: Waste Recycling. Thunderbird International Business Review, June (1). pp. 1-26. ISSN 1096-4762. E-ISSN 1520-6874. (doi:10.1002/tie.21730) (KAR id:53406)
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Gupta, Suraksha (2015) A review of the accidental scholar: SAGE 2014, sage response, Pro ed. 2014 (ISBN-10: 935150039X ISBN-13: 978-9351500391) by Jagish N. Sheth, and John Yow. Review of: Accidental Scholar by Yow, John and Sheth, Jagish N.. Industrial Marketing Management, May . pp. 1-4. ISSN 0019-8501. (doi:10.1016/j.indmarman.2015.04.001) (KAR id:53409)
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Gupta, Suraksha, Balmer, John M. T., Low, Brian (2015) Brands in, from and to emerging markets: The role of industrial relationships. Industrial Marketing Management, 51 (1). pp. 4-10. ISSN 0019-8501. (doi:10.1016/j.indmarman.2015.07.006) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:53405)
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Gupta, Suraksha and Khaneja, Suyash and Singh, Digvijay (2015) Returns from strategies adopted by MNEs to improve access to medicines. Project report. European Union (Unpublished) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:53425)
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Gutierrez, Anabel, Boukrami, E., Lumsden, R. (2015) Technological, organisational and environmental factors influencing managers’ decision to adopt cloud computing in the UK. Journal of Enterprise Information Management, 28 (6). pp. 788-807. ISSN 1741-0398. (doi:10.1108/JEIM-01-2015-0001) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:69974)

Johnson, Devon, Lowe, Ben (2015) Emotional Support, Perceived Corporate Ownership and Skepticism toward Out-groups in Virtual Communities. Journal of Interactive Marketing, 29 (1). pp. 1-10. ISSN 1094-9968. E-ISSN 1520-6653. (doi:10.1016/j.intmar.2014.07.002) (KAR id:46637)
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Krasonikolakis, I., Pouloudi, N. (2015) 3D online environments: Ethical challenges for marketing research. Journal of Information, Communication and Ethics in Society, 13 (3-4). pp. 218-234. ISSN 1477-996X. (doi:10.1108/JICES-01-2014-0003) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:68786)

Laffey, Des, Della Sala, Vincent, Laffey, Kathryn (2015) Patriot games: the regulation of online gambling in the European Union. Journal of European Public Policy, 23 (10). pp. 1425-1441. ISSN 1350-1763. E-ISSN 1466-4429. (doi:10.1080/13501763.2015.1105281) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:51956)

Laffey, Des, Lowe, Ben, Gandy, Anthony (2015) Online Retail Financial Services in a Changing World. Service Industries Journal, 35 (10). pp. 499-501. ISSN 0264-2069. (doi:10.1080/02642069.2015.1048432) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:48709)

Liu, Martin, Yannopoulou, Natalia, Bian, Xuemei, Elliott, Richard (2015) Authenticity Perceptions in the Chinese Marketplace. Journal of Business Research, 68 (1). pp. 27-33. (doi:10.1016/j.jbusres.2014.05.011) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:41334)

Liu, Y-L, Keeling, K.A., Papamichail, K.N. (2015) Should retail trade companies avoid recruiting maximisers? Management Decision, 53 (3). pp. 730-750. ISSN 0025-1747. (doi:10.1108/MD-06-2014-0402) (KAR id:62487)
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Lowe, Ben (2015) Should Consumers Request Cost Transparency? Cost Transparency in Consumer Markets. European Journal of Marketing, 49 (11-12). pp. 1992-1998. ISSN 0309-0566. (doi:10.1108/EJM-07-2015-0453) (KAR id:50010)
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Lowe, Ben, Alpert, Frank (2015) Forecasting consumer perception of innovativeness. Technovation, 45-46 (No-Dec). pp. 1-14. ISSN 0166-4972. E-ISSN 1879-2383. (doi:10.1016/j.technovation.2015.02.001) (KAR id:47622)
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Lowe, Ben, Fraser, Iain, Souza-Monteiro, Diogo M (2015) A change for the better? Digital health technologies and changing food consumption behaviors. Psychology & Marketing, 32 (5). pp. 585-600. ISSN 0742-6046. E-ISSN 1520-6793. (doi:10.1002/mar.20802) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:47835)

Lowe, Ben, Lynch, David, Lowe, Julian (2015) Reducing Household Water Consumption: A Social Marketing Approach. Journal of Marketing Management, 31 (3-4). pp. 378-408. ISSN 0267-257X. E-ISSN 1472-1376. (doi:10.1080/0267257X.2014.971044) (KAR id:46638)
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Lowe, Ben, Souza-Monteiro, Diogo M., Fraser, Iain M (2015) Changing Food Consumption Behaviors. Psychology & Marketing, 32 (5). pp. 481-485. ISSN 0742-6046. (doi:10.1002/mar.20793) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:47834)

Ma, Shaohui, Fildes, Robert, Huang, Tao (2015) Demand forecasting with high dimensional data: The case of SKU retail sales forecasting with intra- and inter-category promotional information. European Journal of Operational Research (ABS 4), 249 (1). pp. 245-257. ISSN 0377-2217. (doi:10.1016/j.ejor.2015.08.029) (KAR id:50753)
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Pillai, Kishore, Leonidou, Costas, Bian, Xuemei (2015) National Homophily in Multicultural Newcomer Networks. In: AMS World Marketing Congress, 14 - 18 Jul 2015, Bari, Italy. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:52767)

Tang, Z, Liu, Y-L (2015) An exploratory study of the moderating effect of co-creation between consumer involvement and brand attitude on consumer buying intention,. In: SIBR Conference Proceedings (ISSN: 2223-5078). . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:62523)

Tang, Zhewen and Liu, Yu-Lun (2015) Does Co-Creation Have A Moderating Effect on the Relationship Between Consumer Involvement and Brand Attitude? In: UNSPECIFIED . ISBN 978-1-922069-72-6. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:62520)

Temerak, M.S. (2015) Examining the antecedents of shopping excitement and affiliation intentions in shopping malls. In: ANZMAC Conference Proceedings. 2015 ANZMAC Conference: Innovation and Growth Strategies in Marketing. . ANZMAC (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78112)

Temerak, M.S. (2015) Would social and functional benefits provided by service personnel and other customers be a double-edged sword? In: ANZMAC Conference Proceedings. 2015 ANZMAC Conference: Innovation and Growth Strategies in Marketing. . ANZMAC (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78113)

Zouaghi, Ferdaous, Garcia Martinez, Marian, Sanchez, Mercedes (2015) Alliance Portfolio Diversity: The moderating role of R&D human capital. In: XXVI ISPIM Conference: Budapest, Hungary (2015) - Shaping the Frontiers of Innovation Management. . ISBN 978-952-265-779-4. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:53900)

2014

Bian, Xuemei, Wang, K-Y, Smith, A., Yannopoulou, N. (2014) Motivation, Rationalizations and Risks Associated with the Consumption of Counterfeit Luxury Brands. In: 2014 Monaco Symposium on Luxury. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:40818)

Brazaki, E, Krasonikolakis, I., Peiting, H. (2014) Chinese customer preferences towards different types of location-based advertising. In: 4th INTERREG Conference ‘Global Culture and Creativity: From Design to Innovation and Enterprise? . (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:70248)
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Breitsohl, J. and Khammash, Marwan and Griffiths, Gareth (2014) Online complaint communication strategy: an integrated management framework for e-businesses. In: Handbook of Strategic e-Business Management. Progress in IS . Springer, pp. 907-933. ISBN 978-3-642-39746-2. (doi:10.1007/978-3-642-39747-9_38) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:62077)

Brofman Epelbaum, Freddy Moises, Garcia Martinez, Marian (2014) The technological evolution of food traceability systems and their impact on firm sustainable performance: A RBV approach. International Journal of Production Economics, 150 . pp. 215-224. ISSN 0925-5273. (doi:10.1016/j.ijpe.2014.01.007) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:38341)

Emam, Hanan Yosry, Temerak, M.S. (2014) Examining the effect of customer education on customer loyalty in business-to-business context: An application on the pharmaceutical industry. In: Marketing Dimensions: People, places and spaces. Academy of Marketing Conference Proceedings. . Academy of Marketing (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78116)

Garcia Martinez, Marian, Lazzarotti, V., Manzini, R, Sanchez, M (2014) Open Innovation Strategies in the Food and Drink Industry: Determinants and Impact on Innovation Performance. International Journal of Technology Management, 66 (2-3). pp. 212-242. ISSN 0267-5730. E-ISSN 1741-5276. (doi:10.1504/IJTM.2014.064588) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:46257)

Garcia Martinez, Marian, Walton, Bryn (2014) The wisdom of crowds: The potential of online communities as a tool for data analysis. Technovation, 34 (4). pp. 203-214. ISSN 0166-4972. (doi:10.1016/j.technovation.2014.01.011) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:41316)

Krasonikolakis, I. and Mavroeidi, Z. and Vrechopoulos, A. (2014) Development of Case Study For Educational Purposes Regarding Successful Entrepreneurs Under Economic Crisis. In: New Entrepreneurship Issues. Athens University of Economics and Business, Athens Greece. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:70252)

Krasonikolakis, I. and Vrechopoulos, A. (2014) Development of Standardized Business Plan Guide for Educational Purposes Emphasizing New Technologies in Tourism Sector. In: ??????? ???????? ??? ??? Athens University of Economics and Business, Athens, Greece. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:70251)

Krasonikolakis, I., Vrechopoulos, A., Pouloudi, A. (2014) Store selection criteria and sales prediction in virtual worlds. Information and Management, 51 (6). pp. 641-652. ISSN 0378-7206. (doi:10.1016/j.im.2014.05.017) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:68787)

Liu, Y-L, Keeling, Kathleen A, Papamichail, K Nadia (2014) Should retail trade companies avoid recruiting maximisers? In: SIBR Conference Proceedings. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:62521)

Liu, Y-L, Keng, Ching-Jui (2014) Cognitive dissonance, social comparison, and disseminating untruthful or negative truthful eWOM messages. Social Behavior and Personality: an international journal, 42 (6). pp. 979-995. ISSN 0301-2212. E-ISSN 1179-6391. (doi:10.2224/sbp.2014.42.6.979) (KAR id:62489)
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Liu, Yu-Lin and Keeling, Kathleen and Papamichail, Nadia (2014) Satisfying maximisers’ and satisficers’ information needs through the design of advertisements in the retail trade. In: Proceedings of 26th International Business Research Conference. World Business Institute Australia, Melbourne. ISBN 978-1-922069-46-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:62524)

Lowe, Ben, Lynch, David, Lowe, Julian (2014) The role and application of social marketing in managing water consumption: a case study. International Journal of Nonprofit and Voluntary Sector Marketing, 19 (1). pp. 14-26. ISSN 1465-4520. (doi:10.1002/nvsm.1484) (KAR id:38439)
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Lowe, Ben, Yeow, Pamela, Yee, Fanny (2014) Price promotions and their effect upon reference prices. Journal of Product and Brand Management, 23 (4/5). pp. 349-361. ISSN 1061-0421. (doi:10.1108/JPBM-01-2014-0485) (KAR id:46628)
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Maher, Mohamed, Temerak, M.S., Kortam, Wael (2014) Antecedents of customers’ helping behaviour toward other customers: An application on Egyptian higher education industry. In: Marketing Dimensions: People, places and spaces. Academy of Marketing Conference Proceedings. . Academy of Marketing (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78115)

Manfrin, Andrea, Mar Molinero, Cecilio, Cacciolatti, Luca (2014) The use of MDS and HCA enabled pharmacists to reveal their roles which reflect on country of practice and cultural differences when improving patients adherence to asthma medication. In: Proceeding 15th Applied Stochastic Models and Data Analysis International Conference. . pp. 569-574. (KAR id:38220)
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Mitchell, Vince, Petrovici, Dan Alex, Schlegelmilch, B.B., Szocs, Ilona (2014) The Influence of Parents versus Peers on Generation Y Internet Ethical Attitudes. Electronic Commerce Research and Applications, 14 (2). pp. 95-103. ISSN 1567-4223. E-ISSN 1873-7846. (doi:10.1016/j.elerap.2014.12.003) (KAR id:56721)
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Moharram, Esraa Karam, Temerak, M.S., Kortam, Wael (2014) Factors affecting switching behaviour for mobile users in Egypt: A proposed conceptual framework. In: Paradigm Shifts & Interactions: 43rd European Marketing Academy Conference Proceedings. . European Marketing Academy ISBN 978-84-370-9453-3. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78114)

Mount, Matthew P., Garcia Martinez, Marian (2014) Social Media: A Tool for Open Innovation. California Management Review, 56 (4). pp. 124-143. ISSN 0008-1256. E-ISSN 2162-8564. (doi:10.1525/cmr.2014.56.4.124) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:43387)

Petrovici, Dan Alex, Shan, Yujian, Gorton, Matthew, Ford, John (2014) Patriot Games? Determinants of Responses to Chinese and Foreign Sponsors of the Beijing Olympics. Journal of Business Research, 68 (6). pp. 1324-1331. ISSN 0148-2963. (doi:10.1016/j.jbusres.2014.12.002) (KAR id:56719)
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Pich, C.a, Dean, D.b, Punjaisri, K. (2014) Political brand identity: An examination of the complexities of Conservative brand and internal market engagement during the 2010 UK General Election campaign. Journal of Marketing Communications, 22 (1). pp. 100-117. ISSN 1352-7266. E-ISSN 1466-4445. (doi:10.1080/13527266.2013.864321) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61288)

Temerak, M.S. (2014) Implications of customers’ loyal towards service employees versus other customers. In: American Marketing Association SERVSG 2014 International Service Research Conference, June 2014, Thessaloniki, Greece. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78129)

Temerak, M.S. (2014) Supporting Customers at Success and Failure: Does It Make Difference for Novice and More Experienced Customers? In: Paradigm Shifts & Interactions: 43rd European Marketing Academy Conference Proceedings. . European Marketing Academy ISBN 978-84-370-9453-3. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78120)

Wang, W.R., Zhao, S.L., Song, W., Cacciolatti, Luca, Zhang, X.Y., Sausman, C., Fu, Yelin (2014) Determination of the effect of product substitutability on sales performance of integrated and decentralised supply chains htrough nash equilibria. International Journal of Productivity and Performance Management, 63 (7). pp. 863-878. ISSN 1741-0401. (doi:10.1108/IJPPM-10-2012-0112) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:38217)

Yamoah, Fred Amofa, Fearne, Andrew, Duffy, Rachel (2014) Exploring supermarket loyalty card analysis to identify who buys fairtrade. The International Review of Retail, Distribution and Consumer Research, 24 (3). pp. 328-346. ISSN 0959-3969. (doi:10.1080/09593969.2014.890954) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:46702)

Yu, Q. (2014) Chain Operation and Diversification. In: Market Innovation and Industry Development: Decoding the Mode of Haining China Leather City. Bei jing : Jing ji ke xue chu ban she, 2014.. ISBN 978-7-5141-4898-5. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:68480)

Yu, Q. (2014) Market Forms Integration. In: Market Innovation and Industry Development: Decoding the Mode of Haining China Leather City. Bei jing : Jing ji ke xue chu ban she, 2014.. ISBN 978-7-5141-4898-5. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:68479)

Yu, Q. (2014) Products and Branding. In: Zheng, Yong Jun, ed. Market Innovation and Industry Development: Decoding the Mode of Haining China Leather City. Jing ji ke xue chu ban she. ISBN 978-7-5141-4898-5. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:68478)

Zikmund, William G., Ward, Steven, Winzar, Hume, Lowe, Ben, Babin, Barry J. (2014) Marketing Research: 3rd Asia Pacific Edition. Cengage Learning, Melbourne, 618 pp. ISBN 978-0-17-023602-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:35568)

2013

Bian, Xuemei, Foxall, Gordon (2013) Will Normal-Sized Female Models in Advertisements Be Viewed as Positively as Small-Sized Models? European Journal of Marketing, 47 (3/4). pp. 485-505. ISSN 0309-0566. (doi:10.1108/03090561311297427) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30388)

Bian, Xuemei, Yannopoulou, N., Want, K-Y., Shu, L. (2013) Why Are Consumers Fans of Counterfeit Branded Products? - Consumer Psychological Motivations in Counterfeit Consumptions. Advances in Consumer Research, . ISSN 0098-9258. (KAR id:30390)
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Cacciolatti, Luca (2013) Marketing-led Innovation, Understanding How to Enhance Competitiveness Through a Better Understanding of the Market. In: Kexue Dao Science Island, National Workshop on ‘2006-2060 plan for science and innovation in China’, 20th April 2013, University of Science and Technology of China, Hefei, Anhui, China. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33765)

Cacciolatti, Luca, Fearne, Andrew (2013) Marketing Intelligence in SMEs: Implications for the Industry and Policy makers. Marketing Intelligence and Planning, 31 (1). pp. 4-26. ISSN 0263-4503. (doi:10.1108/02634501311292894) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32962)

Cacciolatti, Luca, Garcia, Cesar Pascual, Kalantzakis, M. (2013) Empirical Customer Orientation in Fragmented Markets: a Study on Greek Feta Purchases. In: 7th International European Forum on System Dynamics and Innovation in Food Networks, 18th - 22nd February 2013, Igls, Austria. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33767)

Cacciolatti, Luca, Garcia, Clément, Kalantzakis, M. (2013) Traditional Food Products: The Effect of Consumers’ Characteristics, Product Knowledge and Perceived Value on Actual Purchase. Journal of International Food and Agribusiness Marketing, 27 (3). pp. 155-176. ISSN 0897-4438. E-ISSN 1528-6983. (doi:10.1080/08974438.2013.807416) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33757)

Cacciolatti, Luca and Mar Molinero, Cecilio (2013) Analysing the Demand for Supply Chain Jobs through Job Advertisements. Working paper. Kent Business School (KAR id:33775)
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Chan, Fanny Fong Yee, Petrovici, Dan Alex, Lowe, Ben (2013) Cultural Differences in the Perception of Product Placement in Films. In: European Academy of Marketing 42nd Conference, 4th - 7th June 2013, University in Istanbul. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:35835)

Deselnicu, O., Costanigro, M., Souza Monteiro, Diogo M, Mcfadden, D.T. (2013) A Meta-Analysis of Geographical Indication Food Valuation Studies: What Drives the Premium for Origin Labels?”. Journal of Agriculture and Resource Economics, 38 (2). pp. 204-219. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:38455)

Dianoux, Christian, Petrovici, Dan Alex, Minondo, Anne-Laure (2013) Can Advertising Influence the Results of Hedonic Tests for Food Practice. International Journal of Advertising, 32 (4). pp. 617-632. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:41085)

Donnelly, Christina, Cacciolatti, Luca (2013) maximising digital loyalty card usage through a regional collaborative innovation network: a cross country comparison. In: Irish Aacademy of Management Annual Conference, 2nd to 4th September 2013, Waterford Institute of Technology, Ireland. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:38218)

Feiereisen, Stephanie, Wong, Veronica, Broderick, Amanda J. (2013) Is a Picture Always Worth a Thousand Words? The Impact of Presentation Formats in Consumers’ Early Evaluation of Really New Products. Journal of Product Innovation Management, 30 (S1). pp. 159-173. ISSN 0737-6782. (doi:10.1111/jpim.12069) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32878)

Fraser, Iain M, Balcombe, Kelvin, Lowe, Ben, Souza Monteiro, Diogo M (2013) Attribute Non-Attendance and Attribute Importance Ranking Responses with Discrete Choice Experiments. In: 137th European Association of Agricultural Economists (EAAE) Seminar, Escola Superior Agricultura de Barcelona (ESAB), Politechnic University of Catalonia, Castelldefels, Barcelona: Spain.. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:35576)

Gerschewski, Stephan (2013) Do Local Firms Benefit from Foreign Direct Investment? An Analysis of Spillover Effects in Developing Countries. Asian Social Science, 9 (4). pp. 67-76. ISSN 1911-2017. (doi:10.5539/ass.v9n4p67) (KAR id:79205)
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Gerschewski, Stephan (2013) Improving on the Kogut and Singh metric of psychic distance. Multinational Business Review, 21 (3). pp. 257-268. ISSN 1525-383X. (doi:10.1108/MBR-04-2013-0019) (KAR id:79203)
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Gerschewski, Stephan (2013) What are the economic effects of regional trade agreements? Journal of Strategic and International Studies, 8 (1). pp. 57-63. ISSN 2326-3636. (KAR id:79208)
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Haque, S., Bian, Xuemei (2013) Power, Product Conspicuous and Consumer Appetite for Counterfeit Branded Product. In: American Marketing Association Winter Conference, 15th February to 17th February 2013, Las Vegas. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32187)

Hooker, Neal H., Souza Monteiro, Diogo M (2013) UK Food Retailer sustainability strategies: Competitive or cooperative. In: EAAE 134th Seminar, 21- 22 March 2013, Paris, France. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:40796)

Krasonikolakis, I., Vrechopoulos, A., Pouloudi, N. (2013) 3D online retailing: development of distinct 3d online retail stores and investigation of their influence on consumer behavior. In: 10th Student Conference of Management Science and Technology. . (Unpublished) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:70249)
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Krasonikolakis, I., Vrechopoulos, A., Pouloudi, N. (2013) Store layout classification scheme in 3D online retailing: empirical insights from a Delphi study. In: 42nd Annual Conference of European Marketing Academy (EMAC), 4-7 June 2013, Istanbul Turkey. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:68856)

Krasonikolakis, Ioannis and Vrechopoulos, Adam and Pouloudi, Nancy and Goula, Katerina (2013) Designing Visual Exemplars of 3D Online Store Layout Types. In: Collaborative, Trusted and Privacy-Aware e/m-Services 12th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society. IFIP Advances in Information and Communication Technology . Springer, Berlin, Germany, pp. 311-324. ISBN 978-3-642-37436-4. E-ISBN 978-3-642-37437-1. (doi:10.1007/978-3-642-37437-1_26) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:68855)

Laffey, Des, Gandy, Anthony (2013) Why do Financial Services retailers use comparison websites. In: British Academy of Management, 10 September 2013, Liverpool, United Kingdon. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:38196)

Laffey, Des, Plannger, K., Nel, D. (2013) Marketing Golden Bytes: A revised online value creation model. In: AMS Conference, 20 May 2013, Monterey, United States. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:38197)

Li, L., Goethals, F., Baesens, B. (2013) Predicting e-commerce adoption using data about product search and supplier search behavior. In: International Conference on Electronic Business Conference Proceedings. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:70962)

Li, L., Goethals, F., Baesens, B., Giangreco, A. (2013) Using social network data to predict technology acceptance. In: 2013 International Conference on Information Systems. . ISBN 978-0-615-93383-2. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:70963)

Lowe, Ben, Alpert, Frank (2013) Antecedents and Consequences of Consumer Perception of Product Innovativeness. In: Annual AMS World Marketing Congress, 17th to 19th July 2013, Canterbury, Kent. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:35751)

Lowe, Ben, Souza Monteiro, Diogo M, Fraser, Iain M (2013) Nutritional Labelling Information: Utilisation of New Technologies. Journal of Marketing Management, 29 (11-12). pp. 1337-1366. ISSN 0267-257X. (doi:10.1080/0267257X.2013.798673) (KAR id:38456)
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Lowe, Ben, d'Alessandro, S., Winzar, H., Laffey, Des, Collier, William J. (2013) The Use of Web 2.0 Technologies in Marketing Classes: Key Drivers of Student Acceptance. Journal of Consumer Behaviour, 12 (5). pp. 412-422. ISSN 1472-0817. (doi:10.1002/cb.1444) (KAR id:35575)
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Mount, Matthew P., Cabras, Ignazio (2013) The Impact of Pubs on the Level of Socio-Economic Activity in Rural Parishes: An Econometric Study. In: Regional Studies European Conference – Shape and be Shaped: The Future Dynamics of Regional Development, 5-8 May 2013, Tampere, Finland. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:34869)

Mount, Matthew P., Fernandes, Kiran (2013) Adoption of Free and Open Source Software within High-velocity Firms. Behaviour & Information Technology, 32 (3). pp. 231-246. ISSN 0144-929X. (doi:10.1080/0144929X.2011.596995) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:34867)

Mount, Matthew P., Milewski, Simon (2013) An Integrated Framework for the Assessment of Organizational Innovation. In: The XXIV ISPIM Conference – Innovating in Global Markets: Challenges for Sustainable Growth, 16-19 June 2013, Helsinki, Finland. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:34868)

Petrovici, Dan Alex, Ford, J., Marinova, Svetla, Marinov, Marin (2013) Advertising Avoidance in China and Brazil. In: Academy of International Business Conference, 3 - 6 July 2013, Istanbul, Turkey. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:41087)

Preece, Chloe M. (2013) The fluidity of value as a social phenomenon in the visual arts market. In: O'Reilly, D. and Rentschler, R. and Kirchner, T., eds. Routeledge Companion to Arts Marketing. Routeledge, London, pp. 344-352. ISBN 978-0-415-78350-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:38287)

Punjaisri, K., Evanschitzky, H.b, Rudd, J.b (2013) Aligning employee service recovery performance with brand values: The role of brand-specific leadership. Journal of Marketing Management, 29 (9-10). pp. 981-1006. ISSN 0267-257X. E-ISSN 1472-1376. (doi:10.1080/0267257X.2013.803144) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61289)

Rechberg, Isabel D. W., Syed, Jawad, Cacciolatti, Luca (2013) How does involvement in decision making affect individual participation in knowledge management? In: Academy of Management, 9th to 13th August 2013, Lake Buena Vista, Orlando, Florida, United States. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:38219)

Salhi, Said, Petrovici, Dan Alex (2013) The Effectieness of Threat Appeals. In: 12th European Academy of Advertising Conference, 27 -29 June 2013, Zagreb, Croatia. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:41088)

Souza Monteiro, Diogo M (2013) Do Supermarket Chains Contribute to Obesogenic Environments? Evidence from the UK. In: The Forces Without…and Within: When Conflicting Goals in the Food Industry Contribute to Obesigenic. . (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:40793)

Souza Monteiro, Diogo M, Lowe, Ben, Fraser, Iain M (2013) Consumer Willingness-to-Pay for Technology to Provide Nutritional Information in Retail environments. In: AMA Marketing and Public Policy Conference, 30th May to 1st June 2013, Washington DC. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:35832)

Souza Monteiro, Diogo M, Lowe, Ben, Fraser, Iain M (2013) Do conusmers value mobile technologies to assess nutritional information in retail environments? In: American Marketing Association, Marketing and Public Policy Conference, 30 May - 1 June 2013, Washington DC, USA. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:40795)

Thiruvatal, Eappen, Petrovici, Dan Alex, Alcaraz, Jose M. (2013) Progressive, Loyalist, Multinational and Newcomers: Clusters for Targeting Organisational Customers for Insurance. Journal of Services Research, 13 (1). p. 31. ISSN 0972-4702. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:41086)

Yamoah, Fred A. (2013) Fairtrade Buying Behaviour: We know what they think, but do we know what they do? In: MAPP International Workshop, May 2013, Aarhus University, Denmark. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:34505)

Yamoah, Fred A. (2013) Linking Fairtrade Shopper Insights and Supply Chain Management: Implications for Global South Producers. In: International Academy of African Business and Development Conference, GIMPA, 14th to 18th May 2013, Accra. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:34503)

Yamoah, Fred A., Fearne, Andrew, Duffy, Rachel, Petrovici, Dan Alex (2013) Assessing Fairtrade Marketing Drivers and Market Prospects for Commodity Producers in Developing Countries. In: International Academy of African Business and Development Conference, GIMPA, 14th to 18th May 2013, Accra. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:34504)

Yamoah, Fred A. and Fearne, Andrew and Duffy, Rachel and Petrovici, Dan Alex (2013) Exploring Supermarket Loyalty Card Analysis to Identify Who Buys Fairtrade. Working paper. Kent Business School, University of Kent, Canterbury (KAR id:34502)
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Yamoah, Fred A. and Fearne, Andrew and Duffy, Rachel and Petrovici, Dan Alex (2013) Fairtrade Buying Behaviour: We know what they think, but do we know what they do? Kent Business School, University of Kent. (KAR id:34498)
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Yamoah, Fred A., Yawson, David (2013) Measuring Agility in African Export Supply Chains: A Case of the Ghanaian International Pineapple Export Supply Chain. In: International Academy of African Business and Development Conference, GIMPA, 14th to 18th May 2013, Accra. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:34506)

Yannopoulou, N., Liu, M., Bian, Xuemei (2013) Exploring what Types of Brand Related Information interest Consumers within Social Media. In: European Marketing Academy Conference 2013, June 4th - 7th, 2013, Istanbul, Turkey. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33734)

Yannopoulou, N., Moufahim, M., Bian, Xuemei (2013) Brand Building and Social Media: A Discursive and Visual Analysis of User-Generated Brands. Contemporary Management Research, . ISSN 1813-5498. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30386)

2012

Cacciolatti, Luca and Fearne, Andrew (2012) Dog-legged Project: Investigation of Current Methodologies for Educational Tools Innovation Amongst School Teachers Teaching to Pupils with Cognitive and Learning Disabilities. Project report. UELT (Unit for the Enhancement of Learning and Teaching), University of Kent (Submitted) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33776)

Cacciolatti, Luca, Fearne, Andrew (2012) Empirical Evidence of a Relationship Between Business Growth and Use of Formalised Marketing Information Amongst Foad and Drink SME's. In: 6th International European Forum on System Dynamics and Innovation in Food Networks, 13th to 17th February 2012, Igls, Austria. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:29318)

Cacciolatti, Luca, Fearne, Andrew (2012) Formalised Marketing Information as a Catalyst for SME Growth. In: 22nd Annual IFAMA World Forum and Symposium 'The Road to 2050: The China Factor', 9th to 14th June 2012. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:29319)

Cacciolatti, Luca, Fearne, Andrew (2012) The Relevance of Market Orientation for Supporting Small Firms Marketing: How Firm Characteristics affect Information Utilisation amongst Food and Drink SMEs. In: International Workshop on ‘Agribusiness: Entrepreneurship and Innovation for Food Security and Rural Development’, 5th - 8th December 2012, Bogor, Indonesia. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33048)

Cacciolatti, Luca and Fearne, Andrew (2012) SME Characteristics and Formalised Information Use: A Canonical Correlation Analysis. Working paper. University of Kent, Canterbury, Canterbury (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:29316)

Cacciolatti, Luca, Fearne, Andrew, Ihua, Bellema, Yawson, David (2012) Types, Sources and Frequency of Use of Formalised Marketing Information as a Catalyst of SME Growth. Journal of Strategic Management Education, 8 (1). ISSN 1649-3877. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:29342)

Cacciolatti, Luca, Wan, Tingting (2012) A Study of Small Business Owners’ Personal Characteristics and the Use of Marketing Information in the Food and Drink Industry: A Resource-Based Perspective. International Journal of Food System Dynamics, 3 (2). pp. 171-184. ISSN 1869-6945. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32963)

Chen, Chien Wei, Wong, Veronica (2012) Design and Delivery of New Product Preannouncement Messages. Journal of Marketing Theory and Practice, 20 (2). pp. 203-221. ISSN 1069-6679. (doi:10.2753/MTP1069-6679200206) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32817)

Davidova, Sophia M., Fredriksson, Lena, Gorton, Matthew, Mishev, Plamen, Petrovici, Dan Alex (2012) Subsistence Farming, Incomes, and Agricultural Livelihoods in the New Member States of the European Union. Environment and Planning C: Government and Policy, 30 (2). pp. 209-227. ISSN 0263-774X. E-ISSN 1472-3425. (doi:10.1068/c1195r) (KAR id:31045)
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Fearne, Andrew, Petrovici, Dan Alex, Rodolfo, M. Nayge, Drolias, Dimitris (2012) Nutritional Knowledge, Nutritional Labels, and Health Claims on Food: A study of Supermarket Shoppers in the South East of England. British Food Journal, 114 (6). 768 -783. ISSN 0007-070X. (doi:10.1108/00070701211234318) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:28767)

Felgate, Melanie, Fearne, Andrew, Di Falco, Salvatore, Garcia Martinez, Marian (2012) Using Supermarket Loyalty Card Data to Analyse the Impact of Promotions. International Journal of Market Research, 54 (2). pp. 221-240. ISSN 1470-7853. (doi:10.2501/IJMR-54-2-221-240) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:28623)

Hibbert, S., Winklhofer, H., Temerak, M.S. (2012) Customers as Resource Integrators: Toward a Model of Customer Learning. Journal of Service Research, 15 (3). pp. 247-261. ISSN 1094-6705. (doi:10.1177/1094670512442805) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:75709)

Huang, T., Fildes, R., Soopramanien, D. (2012) Incorporating Competitive Promotional Information in Forecasting SKU Product Sales for Retailers”. In: 34th ISMS Marketing Science Conference, 7th - 9th June 2012, Boston, USA. (Unpublished) (doi:N/A) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:42851)

Kotler, Philip, Armstrong, Gary, Saunders, John, Wong, Veronica (2012) Principles of Marketing: 5th European Edition, Russian Language Edition. Williams Publishing House, Moscow, Russia ISBN 978-0-13-613237-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32904)

Lee, Keon Bong, Wong, Veronica (2012) Organizational Coordination, Development Proficiency, and On-time Completion of Development and International Rollout: A Contingency Analysis of External Environments. Journal of Business Research, 65 (3). pp. 389-401. ISSN 0148-2963. (doi:10.1016/j.jbusres.2011.06.039) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32818)

Lowe, Ben, Barnes, Bradley R. (2012) Consumer perceptions of monetary and non-monetary introductory promotions for new products. Journal of Marketing Management, 28 (5-6). pp. 621-651. ISSN 0267-257X. (doi:10.1080/0267257X.2011.560889) (KAR id:28272)
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Lowe, Ben, Barnes, Bradley R., Rugimbana, Robert (2012) Discounting in International Markets and the Face Value Effect: A Double-Edged Sword? Psychology & Marketing, 29 (3). pp. 144-156. ISSN 0742-6046. (doi:10.1002/mar.20511) (KAR id:28292)
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Lowe, Ben and Lowe, Jason A. and Lynch, David and Laffey, Des (2012) Non-price Drivers of Household Water Consumption. In: Hulbert, B. and Harrigan, P. and Harris, L., eds. Marketing : catching the technology wave : Academy of Marketing Conference. University of Southampton, Southampton, England. ISBN 978-0-85432-947-2. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32808)

Lowe, Ben and Lowe, Julian and Lynch, David (2012) Behavioral Aspects of Pricing. In: Hinterhuber, Andreas and Liozu, Stephan, eds. Innovation in Pricing: Contemporary Theories and Best Practices. Routledge. ISBN 978-0-415-52164-2. (KAR id:46700)
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Lowe, Ben, Lowe, Julian, Lynch, David (2012) Demarketing the Consumption of Household Water: Key Drivers and Implications for Social Marketing. In: ISM-Open Conference, 9th May 2012, Milton Keynes, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32807)

Lowe, Ben, Lowe, Julian, Lynch, David (2012) Reducing Water Consumption: An Application and Extension of the Theory of Planned Behaviour. In: European Academy of Marketing 41st Conference, 22nd May 2012, ISCTE Business School, Lisbon. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32805)

Lowe, Ben, Souza Monteiro, Diogo M, Fraser, Iain M (2012) Nutritional Information Labeling and New Technologies: An Exploration of Consumer Preferences. In: European Academy of Marketing 41st Conference, 22nd May 2012, ISCTE Business School, Lisbon. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32806)

Mount, Matthew P., Milewski, Simon (2012) The Mechanisms in Open Innovation Intermediaries for Facilitating the Commercialization of Nanotechnology. In: R&D Management Conference 2012, 23-25 May 2012, Grenoble, France. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:34870)

Petrovici, Dan Alex, Ford, J., Marinova, Svetla, Marinov, Marin (2012) Advertising Intrusiveness and Advertising Avoidance in China. In: European Marketing Academy Conference, 22 -25 May 2012, Lisbon, Portugal. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:41089)

Preece, Chloe M. (2012) Media Review: Exit through the Gift Shop. Review of: Exit through the Gift Shop by UNSPECIFIED. Journal of Macromarketing, 32 (4). pp. 436-439. (doi:10.1177/0276146712449741) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:38285)

Richard, James E., Fam, Kim-Shyan, Plimmer, Geoff, Gerschewski, Stephan (2012) An Update of the Vox Populi Approach to Academic Journal Rankings: 2011 in Review. Asian Journal of Business Research, 2 (1). 12 -29. ISSN 1178-8933. (doi:10.14707/ajbr.120002) (KAR id:79204)
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Temerak, M.S., Winklhofer, H., Hibbert, S. (2012) The Impact of Customer Education on Co-Creation Behaviour. In: Innovative Service Perspectives: Proceedings from the AMA SERVSIG International Service Research Conference, Helsinki, Finland, June 7-9 2012. . Hanken School of Economics ISBN 9789522331701. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78123)

Temerak, M.S., Winklhofer, H., Hibbert, S. (2012) The impact of customer education on customer co-creation behaviours: A multichannel approach. In: Marketing: catching the technology wave. Academy of Marketing Conference Proceedings. . Academy of Marketing ISBN 978-0-85432-947-2. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78121)

Thwaites, Des, Lowe, Ben, Monkhouse, Lien L., Barnes, Bradley R. (2012) The Impact of Negative Publicity on Celebrity Ad Endorsements. Psychology & Marketing, 29 (9). pp. 663-673. ISSN 0742-6046. (doi:10.1002/mar.20552) (KAR id:23560)
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Walsh, Caroline A. and Haddock-Fraser, Janet and Hampton, Mark P. (2012) Accessible Diving Tourism. In: Buhalis, Dimitrios and Ambrose, Ivor and Darcy, Simon, eds. Accessible Tourism Practice: Inclusion, Disability, Ageing Population and Tourism. Channel View Publications, Clevedon, pp. 180-192. ISBN 1-84541-252-4. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25395)

Yannopoulou, N., Moufahim, M., Bian, Xuemei (2012) Brand building and social media: a discursive and visual analysis of User-Generated Brands. In: International Conference on Marketing Studies. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30412)

2011

Bian, Xuemei (2011) Data Transformation. In: Moutinho, Luiz and Hutcheson, Graeme D., eds. The Sage Dictionary of Quantitative Management Research. Sage Publication, London, pp. 77-79. ISBN 978-1-4129-3529-6. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30429)

Bian, Xuemei (2011) Female Model Evaluation - New Brands Versus Established Brands. In: 7th Thought Leaders International Conference on Brand Management. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30414)

Bian, Xuemei, Kitchen, Philip J., Cuomo, Maria (2011) Advertising Self-Regulation - Clearance Processes, Effectiveness and Future Research Agenda. Marketing Review, 11 (4). pp. 393-414. ISSN 1469-347X. (doi:10.1362/146934711X13210328716028) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30391)

Bian, Xuemei, Moutinho, Luiz (2011) Counterfeits and Branded Products - Effects Of Counterfeit Ownership. Journal of Product and Brand Management, 20 (5). pp. 379-393. ISSN 1061-0421. (doi:10.1108/10610421111157900) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30395)

Bian, Xuemei, Moutinho, Luiz (2011) The Role of Brand Image, Product Involvement, and Knowledge in Explaining Consumer Purchase Behaviour of Counterfeits: Direct and Indirect Effects. European Journal of Marketing, 45 (1/2). pp. 191-215. ISSN 0309-0566. (doi:10.1108/03090561111095658) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30401)

Cacciolatti, Luca (2011) Getting to Know Who? Using Supermarket Panel Data to Identify Opportunities for Small Food and Drink Producers. In: UNSPECIFIED, 8th February 2011, University of Birmingham. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33770)

Cacciolatti, Luca (2011) The importance of being ... relevant! In: Grampian Food Forum, 1st November 2011, Aberdeen, Scotland. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33769)

Cacciolatti, Luca and Fearne, Andrew (2011) Empirical Evidence for a Relationship between Business Growth and the Use of Structured Marketing Information Amongst Food and Drink SME's. Working paper. University of Kent, Canterbury, Canterbury (KAR id:29315)
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Cacciolatti, Luca, Fearne, Andrew (2011) Empirical Evidence of a Relationship Between Business Growth and Use of Formalised Marketing Information Amongst Food and Drink SME's. In: Academy of Marketing Annual Conference 'Marketing Fields Forever', 5th to 7th July 2011, Aintree Racecourse, Liverpool. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:29317)

Caldeira, M., Sottomayor, M.J., Souza Monteiro, Diogo M (2011) Attitudes and Perceptions of Portuguese Food Retail Category Managers to the use of Front-of-Pack. In: AAEA and NAREA Joint Annual Meeting, 24 - 26 July, Pittsburg, PA. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:28199)

Chan, Fanny Fong Yee, Petrovici, Dan Alex, Lowe, Ben (2011) Young Consumers' Experiences and Perceptions of Product Placement in Movies and its Implications. In: Avanca International Conference Cinema - Art, Technology and Communication, Avanca, Portugal. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:28294)

Chryssochoidis, George, Wong, Veronica (2011) International NPD Structures: Links with Structure, Strategy and Impact on Success. In: Proceedings of the 18th International Product Development Management Conference, 6th to 7th June 2011, Delft, The Netherlands. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33009)

Deselnicu, O., Costanigro, M., Souza Monteiro, Diogo M, Thilmany-McFadden, D. (2011) What Determines the Success of a Geographical Indication? A Price-based Meta-Analysis for GIs in Food Products. In: AAEA and NAREA Joint Annual Meeting, 24 - 26 July 2011, Pittsburg, PA. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:28198)

Dunn, K., Harness, D., Bian, Xuemei, Harness, T. (2011) UK supermarket’s corporate social responsibility activities – real or marketing rhetoric: A consumer perspective. In: Eighteenth Annual International Conference Promoting Business Ethics. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30413)

Garcia Martinez, Marian and Broffman, Freddy (2011) The role of traceability in restoring consumer trust in food chains. In: Hoofar, Jeffrey and Jordan, Kieran and Butler, Francis and Prugger, R., eds. Food Chain Integrity: A Holistic Approach to Food Traceability, Safety, Quality and Authenticity. Woodhead Publishing Limited, Cambridge, pp. 294-302. ISBN 978-0-85709-068-3. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:28190)

Gupta, Suraksha, Navare, JYOTI, Melewar, TC (2011) Investigating the implications of business and culture on the behaviour of customers of international firms. Industrial Marketing Management, 40 (1). pp. 65-77. ISSN 0019-8501. (doi:10.1016/j.indmarman.2010.09.011) (KAR id:53421)
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Johnson, Devon, Lowe, Ben (2011) Understanding Consumer Active Participation in Healthcare Virtual Communities. In: Summer Marketing Educators Conference, San Francisco. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:28296)

Krasonikolakis, I., Vrechopoulos, A., Pouloudi, A. (2011) Defining, applying and customizing store atmosphere in virtual reality commerce: Back to basics? International Journal of E-Services and Mobile Applications, 3 (2). pp. 59-72. ISSN 1941-627X. (doi:10.4018/IJESMA) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:68788)

Laffey, Des, Lowe, Ben, Gandy, Anthony (2011) Social Media: Past, Present and Future. A Review of the Literature. In: 15th Annual AMS World Marketing Congress, Reims, France. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:28295)

Lee, Keon Bong, Wong, Veronica (2011) Identifying the Moderating Influences of External Environments on New Product Development Process. Technovation, 31 (10-11). pp. 598-612. ISSN 0166-4972. (doi:10.1016/j.technovation.2011.06.007) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32819)

Lowe, Ben, Laffey, Des (2011) Is Twitter for the Birds? Using Twitter to Enhance Student Learning in a Marketing Course. Journal of Marketing Education, 33 (2). pp. 183-192. ISSN 0273-4753. (doi:10.1177/0273475311410851) (KAR id:28329)
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Lowe, Ben, Laffey, Des, d'Alessandro, D, Winzar, H. (2011) Student Acceptance of Twitter in Marketing Course: An Application of the TAM. In: 15th Annual AMS World Marketing Congress, Reims, France. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:28293)

Marinov, Marin, Petrovici, Dan Alex, Ford, J., Marinova, Svetla (2011) Percieved Advertising Instrusiveness and Avoidance in China. In: 37th European Academy of Intrenational Business Annual Conference, 8 - 10 December 2011, Bucharest, Romania. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:41312)

Mitchell, V., Petrovici, Dan Alex, Schlegelmilch, B.B., Szocs, I. (2011) Examining the Influence of Parents versus Peers on Gen Y Internet Ethical Attitudes. In: Academy of Marketing Science, 24-27 May 2011, Coral Gables, Florida, USA. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:41311)

Petridou, M., Zeritis, D., Krasonikolakis, I. (2011) Traditional and Online Sales Methods in Book Sector. In: Astrolavos-Scientific Journal of New Technologies (Hellenic Mathematical Society). 8th Student Conference of Management Science and Technology. (15). (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:70242)
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Petrovici, Dan Alex (2011) Marketing Research Challenges in Emerging Economies. In: Academy of Marketing Science World Marketing Congress 2011, 19 -23 July 2011, Rheims, France. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:41309)

Petrovici, Dan Alex, Ford, J., Marinova, Svetla, Marinov, Marin (2011) Advertising Avoidance Strategies in Emerging Economies: Exploring Gender Differences. In: The 10th International Conference on Research in Advertising (ICORIA), 24 - 25 June 2011, Berlin, Germany. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:41310)

Punjaisri, K., Wilson, A.b (2011) Internal branding process: Key mechanisms, outcomes and moderating factors. European Journal of Marketing, 45 (9-10). pp. 1521-1537. ISSN 0309 -0566. (doi:10.1108/03090561111151871) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61290)

Revoredo-Giha, Cesar, Lamprinopoulou, Chrysa, Kupiec-Teahan, Beata, Leat, Philip, Toma, Luiza, Cacciolatti, Luca (2011) How Differentiated is Scottish Beef? An Analysis of Supermarket Data. Journal of Food Products Marketing, 17 (2-3). pp. 183-210. ISSN 1045-4446. (doi:10.1080/10454446.2011.548742) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:28611)

Saunders, John and Wong, Veronica (2011) Innovation. In: Kourdi, Jeremy J., ed. The Marketing Century: How Marketing Drives Business and Shapes Society. Wiley, pp. 51-70. ISBN 978-0-470-66015-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32975)

Saunders, John, Wong, Veronica (2011) Manoeuvring Towards Research Decline: The RAE and the Decline of Britain's International Research Standing. European Journal of Marketing, 45 (4). pp. 484-512. ISSN 0309-0566. (doi:10.1108/03090561111111307) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:31039)

Saunders, John, Wong, Veronica, Saunders, Carolyne (2011) The Research Evaluation and Globalization of Business Research. British Journal of Management, 22 (3). pp. 401-419. ISSN 1045-3172. (doi:10.1111/j.1467-8551.2011.00755.x) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:31038)

Souza Monteiro, Diogo M, Hooker, Neal H. (2011) Food Safety and Traceability. In: AAEA and NAREA Joint Annual Meeting, 24 - 26 July 2011, Pittsburg, PA. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:28200)

Verhoef, Peter C., Leeflang, Peter S.H., Reiner, Jochen, Natter, Martin, Baker, William, Grinstein, Amir, Gustafsson, Anders, Morrison, Pamela, Saunders, John (2011) A Cross-National Investigation into the Marketing Department's Influence within the Firm: Toward Initial Empirical Generalizations. Journal of International Marketing, 19 (3). pp. 59-86. ISSN 1069-031X. (doi:10.1509/jimk.19.3.59) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:31037)

van Camp, Debra, de Souza Monteiro, Diogo M, Hooker, Neal H. (2011) Stop or go? How is the UK food industry responding to front-of-pack nutrition labels? European Review of Agricultural Economics, 39 (5). pp. 821-842. ISSN 1464-3618. (doi:10.1093/erae/jbr063) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:38458)

2010

Anders, Sven, Souza Monteiro, Diogo M, Rouviere, Elodie (2010) Competition and Credibility of Private Third-party Certification in International Food Supply. Journal of International Food and Agribusiness Marketing, 22 (3-4). pp. 328-341. (doi:10.1080/08974431003641554) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:28195)

Azizi, Nader, Liang, Ming (2010) Modeling and Analysis of Static Aspects of Job Boredom: A Bayesian Networks Approach. In: Proceedings of the 20th International Conference on Flexible Automation and Intelligent Manufacturing. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30431)

Bian, Xuemei (2010) Will Normal-Sized Female Models in Advertisements Be Viewed Positively as opposed to Small-Sized Models? In: 6th Thought Leaders International Conference on Brand Management. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30415)

Bourlakis, Michael A. and Matopoulos, A. (2010) Trends in food supply chain management. In: Mena, Carlos and Stevens, Graham, eds. Delivering performance in food supply chains. Woodhead Publishing, Cambridge, pp. 511-527. ISBN 978-1-84569-471-5. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:26066)

Breitsohl, J., Khammash, Marwan, Griffiths, Gareth (2010) E-business complaint management: Perceptions and perspectives of online credibility. Journal of Enterprise Information Management, 23 (5). pp. 653-660. ISSN 1741-0398. (doi:10.1108/17410391011083083) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:62073)

Cacciolatti, Luca (2010) Marketing Master Class for Local Food and Drink Businesses. In: UNSPECIFIED, 23th November 2010, Taste Tideswell, Peak District, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33771)

Cacciolatti, Luca (2010) Supermarket Purchasing Behaviour Insights from the UK - Fresh and Frozen Broccoli. In: Monsanto International Broccoli Day, 17th - 18th May 2010, Murcia, Spain. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33773)

Cacciolatti, Luca (2010) Using Shopper Data to Identify Opportunities for Small Food and Drink Organic Producers. In: Organic Farmers and Growers Annual Conference, 14th October 2010, Oxford, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33772)

Chou, T.-J., Wong, Veronica, Dai, Q., Chang, E.-C. (2010) To Change or to Stand: The Replacement Mechanism between Conformity and Counter-Conformity Behaviors. In: Proceedings of the AMA Summer Conference, 13th to 15th August 2010, Boston, MA, USA. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33010)

Etayo, C., Petrovici, Dan Alex (2010) A Comparative Study on Advertising Avoidance and Percieved Intrusiveness. In: The 9th International Conference on Research in Advertising (ICORIA), 25 -26 June 2010, Madrid, Spain. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:41314)

Foster, C., Punjaisri, K., Cheng, R. (2010) Exploring the relationship between corporate, internal and employer branding. Journal of Product and Brand Management, 19 (6). pp. 401-409. ISSN 1061-0421. (doi:10.1108/10610421011085712) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61291)

Gupta, Suraksha, Bourlakis, Michael, Melewar, TC (2010) A relational insight of brand personification in business-to-business markets. Journal of General Management, 35 (4). pp. 65-76. ISSN 0306-3070. E-ISSN 1759-6106. (doi:10.1177/030630701003500411) (KAR id:53422)
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Gupta, Suraksha, Melewar, T.C., Bourlakis, Michael A. (2010) A Relational Insight of Brand Personification in Business-to-Business Markets. Journal of General Management, 35 (4). pp. 65-76. ISSN 0306-3070. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25574)

Gupta, Suraksha, Melewar, T.C., Bourlakis, Michael A. (2010) Transfer of Brand Knowledge in Business - Business Markets: A Qualtative Study. Journal of Business and Industrial Marketing, 25 (5). pp. 395-403. ISSN 0885-8624. (doi:10.1108/08858621011058151) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25575)

Haddock-Fraser, Janet (2010) Corporate Motivations for Environmental Sustainable Development: Exploring the Role of Consumers in Stakeholder Engagement. Business Strategy and the Environment, 19 (8). pp. 527-542. ISSN 0964-4733. (doi:10.1002/bse.663) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:24469)

Haddock-Fraser, Janet (2010) Motivations: Ethics, Environment and Energy Companies. In: University of Kent Energy Analysis Group Workshop, June 2010, University of Kent, Canterbury, Kent. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25403)

Haddock-Fraser, Janet, Fraser, Iain M, Hellyer, N. (2010) Food Choice and Functional Ingredients: An Experimental Auction Approach Employing Bread. In: First Joint EAAE/AAEA Conference on "The Economics of Food, Food Choice and Health", 15-17th September 2010. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25401)

Huang, T., Fildes, R., Soopramanien, D. (2010) Structural Break and the Value of Promotional Information in Econometric Models in Forecasting Retailer Sales. In: 32nd INFORMS Marketing Science Conference, 16th - 19th June 2010, Cologne, Germany. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:42852)

Kotler, Philip, Armstrong, Gary, Wong, Veronica, Saunders, John (2010) Grundlagen des Marketing [5., aktualisierte Auflage]. Pearson Education Deutschland GmbH, Germany, 1184 pp. ISBN 978-3-86894-014-5. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:38344)

Lee, Keon Bong, Wong, Veronica (2010) New Product Development Proficiency and Multi-country Product Rollout Timeliness. International Marketing Review, 27 (1). pp. 28-54. ISSN 0265-1335. (doi:10.1108/02651331011020393) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32822)

Li, Feng, Papagiannidis, Savvas, Bourlakis, Michael A. (2010) Living in Multiple-Spaces: MMORPGs and their Business Implications. Environment and Planning D: Society and Space, 28 (3). pp. 425-446. ISSN 0263-7758. (doi:10.1068/d14708) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25577)

Lowe, Ben (2010) Consumer Perceptions of Extra-free Product Promotions and Discounts: The Moderating Role of Perceived Risk. Journal of Product and Brand Management, 19 (7). pp. 496-503. (KAR id:26151)
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Lowe, Ben, Alpert, Frank (2010) Pricing Strategy and the Formation and Evolution of Reference Price Perceptions in New Product Categories. Psychology & Marketing, 27 (9). pp. 846-873. ISSN 0742-6046. (doi:10.1002/mar.20361) (KAR id:31042)
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Lowe, Ben, Alpert, Frank (2010) The Relative Influence of Pioneer and Follower Pricing Strategy on Reference Price and Value Perceptions of Pioneer and Follower Brands. Journal of Product and Brand Management, 19 (7). pp. 504-511. ISSN 1061-0421. (doi:10.1108/10610421011086928) (KAR id:23559)
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Lowe, Ben, Lowe, Julian, Lynch, David (2010) A Case Study and Some Propositions about Marketing in a Fast Growth SME: Is Entrepreneurial Marketing Different? Journal of Strategic Management Education, 6 (4). ISSN 1649-3877. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:27892)

Papagiannidis, Savvas, Bourlakis, Michael A. (2010) Staging the New Retail Drama: At a Metaverse Near You! Journal of Virtual Worlds Research, 2 (5). pp. 425-446. ISSN 1940-8477. (KAR id:25578)
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Petrovici, Dan Alex, Etayo, C. (2010) When Less is More: A Comparative Study on Advertising Avoidance. In: Academy of Marketing Science Cultural Perspectives in Marketing (CPM) Conference, IESEG, 21 - 24 July 2010, Lille, France. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:41313)

Prugsamatz, Sunita, Lowe, Ben, Alpert, Frank (2010) Modelling Consumer Entertainment Choice: Key Attributes and Differences by Segment. Journal of Consumer Behaviour, 9 (5). pp. 381-392. ISSN 1472-0817. (doi:10.1002/cb.325) (KAR id:24406)
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Sey, Aba, Lowe, Ben, Poole, Nigel (2010) The Use of Intellectual Property Protection by Micro, Small, and Medium Scale Enterprises: A Case Study of Ghana. Enterprise Development and Microfinance, 21 (1). pp. 67-83. (doi:10.3362/1755-1986.2010.006) (KAR id:23558)
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Souza Monteiro, Diogo M, Caswell, Julie A. (2010) The Economics of Traceability in Multi-ingredient Supply Chains. Agribusiness, 26 (1). pp. 122-142. ISSN 0742-4477. (doi:10.1002/agr.20233) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23465)

Souza Monteiro, Diogo M, Caswell, Julie A. (2010) The Economics of Voluntary Traceability in Multi-Ingredient Food Chains. Agribusiness, 26 (1). pp. 122-142. ISSN 0742-4477. (doi:10.1002/agr.20233) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:28196)

Souza Monteiro, Diogo M, Hoinville, L., Cook, Alasdair J. C. (2010) Valuing Surveillance of Animal Diseases: A Review of Economic Methods. In: The 84th Annual Conference of the Agricultural Economics Society, 29th to 31st March, Edinburgh, Scotland. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25253)

Souza Monteiro, Diogo M, Moffitt, L. Joe, Carrasco, Luis Roman (2010) Economics of Robust Surveillance of New and Exotic Animal Diseases: The Case of Bluetongue. In: 2010 AAEA, CAES & WAEA Joint Annual Meeting, 25-27 July, Denver (CO). (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25252)

Temerak, M.S., Winklhofer, H., Hibbert, S. (2010) Managing customer participation through customer education: A future research agenda. In: AMA Summer Educators Conference 2010: Enhancing Knowledge Development in Marketing. . American Marketing Association ISBN 978-1-61782-253-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78124)

Tzavaras, Marinos, Tzimitra-Kalogianni, Irini, Bourlakis, Michael A. (2010) Consumer Behaviour in the Greek Floral Market: Comparative insights for the Food Industry. British Food Journal, 112 (4). pp. 403-415. ISSN 0007-070X. (doi:10.1108/00070701011034411) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25576)

Yannopoulou, N., Liu, M., Bian, Xuemei (2010) Perceptions of Authenticity within Emerging Markets. In: 1st EMAC Regional Conference- Marketing Theory Challenges in Emerging Markets, 2010, Budapest, Hungary. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30416)

Zikmund, William G., Ward, Steven, Lowe, Ben, Winzar, Hume, Babin, Barry J. (2010) Marketing Research: 2nd Asia Pacific Edition. Cengage Learning, Australia, 570 pp. ISBN 978-0-17-018334-5. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:2925)

van Camp, Debra, Hooker, Neal H., de Souza Monteiro, Diogo M (2010) Adoption of Voluntary Front of Package Nutrition Schemes in UK Food Innovations. British Food Journal, 112 (6). pp. 580-591. ISSN 0007-070X. (doi:10.1108/00070701011052673) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:28191)

2009

Anders, Sven, Souza Monteiro, Diogo M (2009) Third-Party Certification, Food Standards and Quality Assurance in Supply Chains. In: NEC-63/FAMPS Joint Conference: Promotion Through Food Credence Attributes, 1st - 3rd February 2009, San Diego, California, USA. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25643)

Ashnai, B., Smirnova, M, Kouchtch, S, Yu, Q., Barnes, B.r. (2009) Assessing Relationship Quality in Four Business-to-Business Markets. Marketing Intelligence and Planning, 27 (1). pp. 86-102. ISSN 0263-4503. (doi:10.1108/02634500910928353) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:67591)

Barnes, Bradley R., O'Reilley, D., Lowe, Ben (2009) Moving Towards Equilibrium in Industrial Markets: An Analysis of Dyadic Paired Relationships. Journal of Strategic Management Education, 5 (3-4). pp. 151-166. ISSN 1649-3877. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:24404)

Bian, Xuemei (2009) Is Brand Personality Accountable for Consumer Behaviour? In: 5th International Colloquium – Academy of Marketing Brand, Identity and Reputation SIG, 2009, Cambridge, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30417)

Bian, Xuemei (2009) Is Brand Personality Accountable for Consumer Behaviour? In: 5th Thought Leaders International Conference on Brand Management, 6th to 7th April, 2009, Athens, Greece. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30419)

Bian, Xuemei, Moutinho, Luiz (2009) An Investigation of Consumers’ Perceptions of Counterfeit Branded Products, Original Branded Products and Purchase Intention. In: World Marketing Congress, 2009, Oslo. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30418)

Bian, Xuemei, Moutinho, Luiz (2009) An Investigation of Determinants of Counterfeit Purchase Consideration. Journal of Business Research, 62 (3). pp. 368-378. ISSN 0148-2963. (doi:10.1016/j.jbusres.2008.05.012) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30402)

Bian, Xuemei, Moutinho, Luiz, Reast, J. (2009) Drop or Adopt? – Aaker’s (1997) Brand Personality Scales. In: 5th Thought Leaders International Conference on Brand Management, 6th to 7th April, 2009 Athens Greece, Athens, Greece. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30420)

Bourlakis, Michael A. and Grant, David B. and Weightman, Paul W.H. (2009) Food business management: Principles and practice. In: Campbell–Platt, Geoffrey, ed. Food science and technology. Blackwell Publishing, Oxford, pp. 411-435. ISBN 978-0-632-06421-2. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:26067)

Bourlakis, Michael A., Papagiannidis, Savvas, Li, Feng (2009) Retail Spatial Evolution: Paving The Way From Traditional to Metaverse Retailing. Electronic Commerce Research, 9 (1). pp. 135-148. ISSN 1389-5753. (doi:10.1007/s10660-009-9030-8) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25581)

Cacciolatti, Luca (2009) 30th September 2009 Tesco Suppliers Conference – Uphall, Broxburn Using Shopper Data to Identify Opportunities for Small Food and Drink Producers. In: Tesco Suppliers Conference, 30th September 2009, Uphall, Broxburn. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25404)

Cacciolatti, Luca (2009) Using Shopper Data to Identify Opportunities for Scottish Food and Drink Producers. In: Tesco Suppliers Conference, 30th September 2009, Broxburn, Scotland. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33774)

Cacciolatti, Luca, Donnelly, Christina, Fearne, Andrew, Ihua, Ugwushi, Yawson, David (2009) Use of Supermarket Panel Data Amongst Small and Medium Sized Business in the Food Industry. In: The Academy of Marketing Annual Conference, 7th to 9th July 2009, Leeds, England (UK). (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25406)

Cacciolatti, Luca, Fearne, Andrew, Wolfe, M., Yawson, David (2009) Consumer Reactions to Food Scares: A Case Study of Bernard Matthews and Avian Flu. In: Academy of Marketing Branding Conference, 1st – 3rd September 2009, Cambridge University, Cambridge, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:29344)

Cacciolatti, Luca, Revoredo-Giha, Cesar, Lamprinopoulou, Chrysa, Toma, Luiza, Kupiec-Teahan, Beata, Leat, Philip (2009) How differentiated is the Scottish Beef? An Analysis of Supermarket Data Panel. In: European Association of the Agricultural Economists (EAAE) 113th Seminar, 3rd – 6th August 2009, Chania, Crete (Greece). (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25411)

Chou, T.-J., Wong, Veronica (2009) Unravelling Concealed Cognitive Structures: Generalised Linear Modelling of Hierarchical Value Maps. International Journal of Market Research, 51 (4). pp. 521-542. ISSN 1470-7853. (doi:10.2501/S1470785309200712) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32823)

Davidova, Sophia M. and Fredriksson, Lena and Gorton, Matthew and Mishev, Mishev and Petrovici, Dan Alex (2009) Comparative analysis of the contribution of subsistence production to household incomes in five new EU Member States: Lessons learnt. In: Buchenrieder, Gertrud and Moller, Lioudmila, eds. Structural change in Europe's rural regions: Farm livelihoods between subsistence orientation. modernisation and non-farm diversification. IAMO, pp. 43-68. ISBN 978-3-938584-39-2. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23518)

Davidova, Sophia M. and Fredriksson, Lena and Gorton, Matthew and Mishev, Plamen and Petrovici, Dan Alex (2009) A Comparative Analysis of the contribution of subsistence production to household incomes in five EU New Member States. In: Buchenrieder, Gertrud and Mollers, Judith, eds. UNSPECIFIED Halle; IAMO; 2009, pp. 43-68. ISBN 978-3-938584-39-2. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23484)

Davidova, Sophia M., Fredriksson, Lena, Gorton, Matthew, Petrovici, Dan Alex (2009) Subsistence farming in the New Member States. In: Colloquium on Rural Affairs, September 2009, Romanian Cultural Centre, London. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23716)

Duffy, Rachel, Fearne, Andrew (2009) Value perceptions of farm assurance in the red meat supply chain. British Food Journal, 111 (7). pp. 669-685. ISSN 0007-070X. (doi:10.1108/00070700910972369) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23830)

Fearne, Andrew, Cadilhon, Jean-Joseph, Giac Tam, P.T., Moustier, Paule, Poole, Nigel (2009) Market Linkages: Characterizing Business-to-Business Relationships in Vietnamese Vegetable Supply Chains. Acta Horticulturae, 809 . pp. 135-146. ISSN 90 6605 454 9. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:24375)

Fearne, Andrew, Gedeon, Ioanna- Maria, Poole, Nigel (2009) The Role of Inter-Personal Relationships in the Dissolution of Business Relationships. Journal of Business and Industrial Marketing, 24 (3-4). pp. 218-226. ISSN 0885-8624. (doi:10.1108/08858620910939769) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:24368)

Fearne, Andrew and Norton, Andrew (2009) Sustainable Value Stream Mapping in the Food Industry. In: Waldron, Keith, ed. Handbook of Waste Management and Co-Product Recovery in Food Processing. Woodhead Publishing, Cambridge. ISBN 978-1-84569-391-6. (KAR id:24446)
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Fearne, Andrew, Taylor, David H. (2009) Demand Management in Fresh Food Value Chains: A Framework for Analysis and Improvement. Supply Chain Management, 14 (5). pp. 379-392. ISSN 1359-8546. (doi:10.1108/13598540910980297) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:24370)

Feiereisen, Stephanie, Wong, Veronica, Broderick, Amanda J. (2009) Enhancing Attitudes for Really New Products (RNPs): Can Communication strategies help break the ‘curse of innovation’? In: Proceedings of the 38th European Marketing Academy Conference (EMAC), 24th to 26th May 2009, Audencia Nantes Ecole de Management, Nantes, France.. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33011)

Fraser, Robert, Souza Monteiro, Diogo M (2009) A Conceptual Framework for Evaluating the Most Cost-Effective Intervention Along the Supply Chain to Improve Food Safety. Food Policy, 34 (5). pp. 477-481. ISSN 0306-9192. (doi:10.1016/j.foodpol.2009.06.001) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23419)

Gerschewski, Stephan (2009) Global competitive advantage: Success on the world stage. Review of: The quest for global dominance: Transforming global presence into global competitive advantage by Gupta, Anil K. and Govindarajan, Vijay and Wang, Haiyan. Thunderbird International Business Review, 51 (5). pp. 497-500. ISSN 1096-4762. (doi:10.1002/tie.20287) (KAR id:79209)
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Gupta, Suraksha, Melewar, TC, Bourlakis, M (2009) Transfer of brand knowledge in business-to-business markets: a qualitative study. Journal of Business and Industrial Marketing, 25 (5). pp. 395-403. ISSN 0885-8624. (doi:10.1108/08858621011058151) (KAR id:53420)
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Gutierrez, A., Orozco, J., Serrano, A. (2009) Factors affecting IT and business alignment: A comparative study in SMEs and large organisations. Journal of Enterprise Information Management, 22 (1-2). pp. 197-211. ISSN 1741-0398. (doi:10.1108/17410390910932830) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:69975)

Haddock-Fraser, Janet (2009) Corporate Environmental Actions and Motivations: An Exploration of the Influence of the Consumer as Stakeholder. Working paper. University of Kent Canterbury, Canterbury (KAR id:24547)
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Haddock-Fraser, Janet (2009) The Link Between Corporate Visibility and Eco-Management. Are Corporate Brands Leading the Way? In: 16th International Sustainable Development Research Conference, May 2010, Hong Kong. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25397)

Haddock-Fraser, Janet (2009) The Relationship Between Corporate-Brand Equity and the Eco-Agenda: Is There Evidence of Legitimacy? In: British Academy of Management, Special Interest Group, September 2009, Cambridge. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25396)

Haddock-Fraser, Janet, Bitzios, M., Fraser, Iain M (2009) Functional Ingredients and Food Choice: Results from a Choice Experiment. In: Agricultural Economics Conference, April 2010, Edinburgh. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25399)

Haddock-Fraser, Janet, Hampton, Mark P. (2009) Multi-Stakeholder Values on the Sustainability of Dive Tourism: Case Studies of Sipadan and Perhentian Islands, Malaysia. In: 16th International Sustainable Development Research Conference, May 2010, Hong Kong. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25398)

Haddock-Fraser, Janet, Hampton, Mark P. (2009) Multistakholder Values and Dive Tourism. In: Pro-Vice Chancellors Multidisciplinary Symposium on the Environment, June 2009. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25402)

Haddock-Fraser, Janet, Walsh, Caroline A., Hampton, Mark P. (2009) Volunteer Tourism and Divers with Disabilities: Evidence from Malaysia. In: The International Conference Sustainable Tourism: Issues, Debates & Challenges, April 22-25th 2010, Crete and Santorini, Greece. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25400)

Laffey, Des (2009) Click Trading: A Case Study Of Moneynet. Journal of Strategic Information Systems, 18 (1). pp. 56-64. ISSN 0963-8687. (doi:10.1016/j.jsis.2009.01.001) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:22853)

Laffey, Des, Gandy, Anthony (2009) Comparison websites in UK retail financial services. Journal of Financial Services Marketing, 14 (2). pp. 173-186. ISSN 1363-0539. (doi:10.1057/fsm.2009.15) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23451)

Lowe, Ben (2009) The Relative Influence of Pioneer and Follower Pricing Strategy on Reference Price and Value Perceptions of Pioneer and Follower Brands. In: European Academy of Marketing 38th Conference, 26th - 29th May 2009, Audenica School of Management, Nantes, France. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23556)

Lowe, Ben, Barnes, Bradley R. (2009) Consumer Perceptions of Monetary and Nonmonetary Promotions for New Products. In: Academy of Marketing Annual Conference, 7th - 9th July 2009, Leeds Metropolitan University. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23557)

Lowe, Ben, Barnes, Bradley R. (2009) Discounting and the Face Value Effect. In: European Academy of Marketing 38th Conference, 26th - 29th May 2009, Audenica School of Management, Nantes, France. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23542)

Lowe, Ben, Lowe, Julian (2009) Marketing Education and the Missing P: Evidence from Australia. Journal of Strategic Management Education, 5 (2). pp. 111-122. ISSN 1649-3877. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:24402)

Menachof, David A., Bourlakis, Michael A., Makios, Thrasyvoulos (2009) Tracing the Order Lead-Time of Grocery Retailers in the UK and Greek Markets. Supply Chain Management, 14 (5). pp. 349-358. ISSN 1359-8546. (doi:10.1108/13598540910980260) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25579)

Petrovici, Dan Alex (2009) Personal uses of advertising and advertising effectiveness in emerging markets. In: UNSPECIFIED, May 2009, University of Nancy, France. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23717)

Phillips, Paul A. and Petrovici, Dan Alex (2009) Conceptualising the Perceived Performance in Hospital Services: A Patient’s Perspective. Working paper. University of Kent, Canterbury, Canterbury (KAR id:23402)
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Phillips, Paul A., Petrovici, Dan Alex (2009) Identifying Critical Dimensions of Perceived Hospital Service Performance. In: 36th European Marketing Academy Conference (EMAC), May 2009, Nantes. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23458)

Phillips, Paul A. and Petrovici, Dan Alex (2009) An Overview of Health Care in Romania – Identification of Health Policy Issues and Agenda of Reforms. Other. Romanian Royale House (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23404)

Popa, A., Hubbard, Carmen, Gorton, Matthew, Petrovici, Dan Alex (2009) Consumer Perceptions of Organic Food in Romania: A Qualitative Approach, Agribusiness and Agro-industries Development in Central and Eastern Europe. In: Joint FAO-IAMA Workshop at International Food and Agibusiness Management Association, 19th Annual World Forum & Symposium, 20 - 21 June 2009, Budapest, Hungary. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23490)

Punjaisri, K., Wilson, A.b, Evanschitzky, H.b (2009) Internal branding to influence employees' brand promise delivery: A case study in Thailand. Journal of Service Management, 20 (5). pp. 561-579. ISSN 1757-5818. (doi:10.1108/09564230910995143) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61292)

Revoredo-Giha, Cesar and Kupiec-Teahan, Beata and Leat, Philip and Fearne, Andrew and Cacciolatti, Luca (2009) An Exploration of the Use of a Database of Supermarket Purchases for the Analysis of Red Meat Purchases in Scotland. Technical report. Food Standard Agency Scotland (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25567)

Revoredo-Giha, Cesar and Kupiec-Teahan, Beata and Leat, Philip and Fearne, Andrew and Cacciolatti, Luca (2009) An Exploration of the Use of a Dataset of Supermarket Purchases for the Analysis of Red Meat Purchases in Scotland. Project report. SAC (KAR id:29349)
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Revoredo-Giha, Cesar, Lamprinopoulou, Chrysa, Kupiec-Teahan, Beata, Leat, Philip, Cacciolatti, Luca (2009) How Differentiated is Scottish Beef? An Analysis of Supermarket Data Panel. In: 113th Seminar of the European Association of the Agricultural Economists (EAAE), Chania, Greece. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:29351)

Revoredo-Giha, Cesar, Lamprinopoulou, Chrysa, Kupiec-Teahan, Beata, Leat, Philip, Toma, Luiza, Cacciolatti, Luca (2009) Cereal Prices, Bread Consumption and Health in Scotland. In: 83rd Annual Conference of the Agricultural Economics Society (AES), 30th March to 1st April 2009, Dublin, Ireland. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:29350)

Revoredo-Giha, Cesar, Lamprinopoulou, Chrysa, Toma, Luiza, Kupiec-Teahan, Beata, Leat, Philip, Cacciolatti, Luca (2009) Use of Supermarket Scanner Data to Measure Bread Consumption and Nutrition Choice in Scotland. In: 27th Annual Conference of the International Association of Agricultural Economists (IAAE) 'The New Landscape of Global Agriculture', Beijing, China. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:29352)

Revoredo-Giha, Cesar and Leat, Philip and Kupiec-Teahan, Beata and Lamprinopoulou, Chrysa and Cacciolatti, Luca (2009) Assessing the Effect of the Rise in Food Prices on the Purchasing Power of Consumers in Scotland. Project report. SAC (KAR id:29353)
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Revoredo-Giha, Cesar and Leat, Philip and Kupiec-Teahan, Beata and Lamprinopoulou, Chrysa and Cacciolatti, Luca (2009) Assessing the Effects of the Rise in Food Prices on the Purchasing Power of Consumers in Scotland. Technical report. Research and Analysis Directorate of the Scottish Government (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25569)

Revoredo-Giha, Cesar and Leat, Philip and Kupiec-Teahan, Beata and Lamprinopoulou, Chrysa and Cacciolatti, Luca (2009) Use of Supermarket Scanner Data to Measure Bread Consumption and Nutrition Choice in Scotland. Working paper. SAC (KAR id:29354)
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Souza Monteiro, Diogo M, Anders, Sven (2009) Third-party Certification, Food Standards and Quality Assurance in Supply Chains. Journal on Chain and Network Science, 9 (2). pp. 83-88. ISSN 1569-1829. (doi:10.3920/JCNS2009.x164) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:25251)
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Souza Monteiro, Diogo M, Banterle, A., Stranieri, S. (2009) Does Traceability Play a Role in Retailer's Strategies for Private Labels? In: The 83rd Annual Conference of the Agricultural Economics Society, 30 March to 1 April, Dublin, Ireland. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25255)

Souza Monteiro, Diogo M, Caswell, Julie A. (2009) Traceability Adoption at the Farm Level: An Empirical Analysis of the Portuguese Pear Industry. Food Policy, 34 (1). pp. 94-101. ISSN 0306-9192. (doi:10.1016/j.foodpol.2008.07.003) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23423)

Souza Monteiro, Diogo M, Kim, M., Hooker, Neal H. (2009) Dynamic GAP's: Modelling the Evolution of Farm Quality Assurance Schemes. In: 3rd International European Forum on System Dynamics and Innovation in Food Networks, 16-20 February 2009, Igls. Austria. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25642)

Souza Monteiro, Diogo M, Lowe, Ben, Fraser, Iain M (2009) Willingness to Pay for Nutritional Information in Shopping Baskets. In: AAEA & ACCI Joint Annual Meeting, 26-28 July, Milwaukee, WI. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25254)

Spence, Laura, Bourlakis, Michael A. (2009) The Evolution from Corporate Social Responsibility to Supply Chain Responsibility: The Case of Waitrose. Supply Chain Management, 14 (4). pp. 291-302. ISSN 1359-8546. (doi:10.1108/13598540910970126) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25580)

Temerak, M.S., Winklhofer, H., Hibbert, S. (2009) Bridging the gap between customer education and customer co-creation, customer citizenship behaviours. In: Academy of Marketing Conference, 3-6 July 2009, Leeds Metropolitan University, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78126)

Temerak, M.S., Winklhofer, H., Hibbert, S. (2009) Managing customer participation through customer education. In: Proceedings of the 2009 Naples Forum on Service-Dominant Logic, Service Science and Network Theory. . SIMAS di Salerno for Naples Forum on Service (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78127)

van Camp, Debra, Hooker, Neal H., de Souza Monteiro, Diogo M (2009) Food Reformulation; Responses to Traffic Lights. In: Agricultural Economics Society (AES) 83rd Annual Conference, 30h March – 1st April 2009, Dublin (Ireland). (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25641)

2008

Anders, Sven, Souza Monteiro, Diogo M (2008) How Does Market Structure of Third Party Certification Impact the Quality of Certification? In: CAES-NAREA Annual Meeting, 29th June - 2nd July 2008, Quebec City, Canada. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25647)

Anders, Sven, Souza Monteiro, Diogo M (2008) The Structure of Third-Party Certification, Retail Food Standards and The Provision of Safe Foods. In: 8th International Conference on Management in Agri-Food Networks, 29th - 30th May 2008, Ede, Netherlands. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25648)

Bian, Xuemei (2008) An Examination of Determinants of Likelihood of Consideration of Counterfeit Luxury Branded Products. Advances In Doctoral Research in Management, 2 . pp. 77-103. ISSN 978-981-277-865-9. (doi:10.1142/9789812778666_0005) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30407)

Bian, Xuemei (2008) A Rethink of Brand Personality Scales. In: The European Institute of Retailing and Services Studies Conference, 2008, Croatia. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30422)

Bian, Xuemei, Moutinho, Luiz (2008) The Role of Product Involvement, Knowledge, and Perceptions in Explaining Consumer Purchase Behaviour of Counterfeits: Direct and Indirect Effects. In: Global Marketing Conference, 20th to 23rd March, 2008, Shanghai, China. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30423)

Bian, Xuemei, Moutinho, Luiz, Liu, W. (2008) An Examination of Effects of Consumers’ Perceptions on Purchase Intention toward Counterfeit Luxury Branded Products. In: Thought Leaders International Conference on Brand Management, 2008, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30424)

Bourlakis, Michael A., Papagiannidis, Savvas, Fox, Helen (2008) E-Consumer Behaviour: Past, Present and Future Trajectories of an Evolving Revolution. International Journal of E-Business Research, 4 (3). pp. 64-76. ISSN 1548-1131. (doi:10.4018/jebr.2008070104) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25584)

Bourlakis, Michael A. and Papagiannidis, Savvas and Fox, Helen (2008) Trusting the avatar: an examination of trust and risk factors in metaverses. In: Kautonen, Teemu and Karjaluoto, Heikku, eds. Trust and New Technologies: Marketing and Management on the Internet and Mobile Media. Edward Elgar Publishing Ltd, Cheltenham, pp. 40-55. ISBN 978-1-84720-568-1. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:26068)

Cacciolatti, Luca (2008) Brand development for SMEs. In: The Academy of Marketing Annual Conference, 7th – 10th July 2008, Aberdeen, Scotland (UK). (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25407)

Cacciolatti, Luca (2008) Brand development for SMEs. In: The Agricultural Economics Society (AES) 82nd Annual Conference, 31st March – 2nd April 2008, Cirencester, Gloucestershire UK). (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25408)

Cacciolatti, Luca, Revoredo-Giha, Cesar, Leat, Philip (2008) Brand Development for SMEs. In: 82nd Annual Conference of the Agricultural Economics Society, 31st March to 2nd April 2008, Royal Agricultural College, Cirencester, Gloucestershire, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:29347)

Cacciolatti, Luca, Revoredo-Giha, Cesar, Leat, Philip, Fearne, Andrew (2008) Brand Development for SMEs. In: Kent Business School Poster Day, Kent Business School, University of Kent, Canterbury. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:29348)

Cheng, X., Bian, Xuemei (2008) A Study of Determinants of Entry Model and Company Performance of Chinese Firms’ Overseas Market Expansion. In: The European Institute of Retailing and Services Studies Conference, 2008, Croatia. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30421)

Duffy, Rachel (2008) Towards a better understanding of partnership attributes: An exploratory analysis of relationship type classification. Industrial Marketing Management, 37 (2). pp. 228-244. ISSN 0019-8501. (doi:10.1016/j.indmarman.2007.09.005) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23831)

Feiereisen, Stephanie, Wong, Veronica, Broderick, Amanda J. (2008) Analogies and Mental Simulations in Learning for Really New Products: The Role of Visual Attention. Journal of Product Innovation Management, 25 (6). pp. 593-607. ISSN 0737-6782. (doi:10.1111/j.1540-5885.2008.00324.x) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32824)

Feiereisen, Stephanie, Wong, Veronica, Broderick, Amanda J. (2008) Picture This: The Effect of Presentation Format on Consumer Responses to Really New Products (RNPs). In: Proceedings of the ANZMAC Conference, 1st to 3rd December 2008, Sydney, Australia. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33013)

Feiereisen, Stephanie, Wong, Veronica, Broderick, Amanda J. (2008) Too Much to Take In? The Role of Advertising Variables, Emotions and Visual Attention in Consumer Learning for Really New Products (RNPs). In: Proceedings of the 2008 North American Conference of the Association for Consumer Research, 24-25 October 2008, San Francisco, United States. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33104)

Feiereisen, Stephanie, Wong, Veronica, Broderick, Amanda J. (2008) Too Much to Take In? The Role of Consumer Discouragement in the Comprehension of Really New Products. In: Proceedings of the 37th European Marketing Academy Conference (EMAC), 27-30 May 2008, Brighton, United Kingdom. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33105)

Francis, Mark, Simmons, David, Bourlakis, Michael A. (2008) Value Chain Analysis in the UK Beef Foodservice Sector. Supply Chain Management, 11 (4). pp. 83-91. ISSN 1359-8546. (doi:10.1108/13598540810850346) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25590)

Gupta, Suraksha, Grant, Susan, Melewar, TC (2008) The expanding role of intangible assets of the brand. Management Decision, 46 (6). pp. 948-960. ISSN 0025-1747. (doi:10.1108/00251740810882699) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:53423)
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Gutierrez, A., Serrano, A. (2008) Assessing strategic, tactical and operational alignment factors for SMEs: Alignment across the organisation's value chain. International Journal of Value Chain Management, 2 (1). pp. 33-56. ISSN 1741-5365. (doi:10.1504/IJVCM.2008.016117) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:69976)

Haddock-Fraser, Janet, Fraser, Iain M (2008) Assessing Corporate Environmental Reporting Motivations: Differences Between 'Close to Market' and 'Business to Business' Companies. Corporate Social Responsibility and Environmental Management, 15 (3). pp. 140-155. ISSN 1535-3958. (doi:10.1002/csr.147) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25548)

Huang, T., Fildes, R., Soopramanien, D. (2008) To explore the value of promotional information in sales forecasting within a retail context. In: 28th Annual International Symposium on Forecasting, 22nd - 25th June 2008, Nice, France. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:42853)

Kitchen, Philip J., Reast, J., Bian, Xuemei (2008) Gambling Promotional Activity and Its Effects on Vulnerable Groups. In: First Interdisciplinary Symposium on Gambling Policy and Regulation, 2008, Glasgow, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30425)

Kotler, Philip, Armstrong, Gary, Wong, Veronica, Saunders, John (2008) Principles of Marketing: 5th European Edition. Pearson Education Limited ISBN 978-0-13-613237-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32905)

Kourogiorgas, G., Despic, O., Thanassoulis, E., Wong, Veronica (2008) A Case Study on Services Upgrading Prediction. In: 30th Annual INFORMS Marketing Science Conference, 12 – 14 June 2008, Sauder School of Business/University of British Columbia, Vancouver, Canada. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33106)

Marinov, Marin, Petrovici, Dan Alex (2008) Consumer Evaluation of Advertising: Demographic and Segmentation Effects. Journal of Euromarketing, 17 (2). pp. 81-93. ISSN 1049-6483. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:27895)

Marinov, Marin, Petrovici, Dan Alex, Marinova, Svetla (2008) Consumer Attitudes Toward Advertising in Bulgaria and Romania. Journal of Euromarketing, 17 (2). pp. 81-93. ISSN 1049-6483. (doi:10.1080/10496480802134662) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23442)

Martin, Kerry, Papagiannidis, Savvas, Li, Feng, Bourlakis, Michael A., Cook, Steve J., Hansell, Alan (2008) Early Challenges of Implementing an E-Commerce in a Medical Supply Company: A Case Experience from a Knowledge Transfer Partnership (KTP). International Journal of Information Management, 28 (1). pp. 68-75. ISSN 0268-4012. (doi:10.1016/j.ijinfomgt.2007.11.006) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25583)

Mavroginnis, Miltiadis, Bourlakis, Michael A., Dawson, Philip J., Ness, Mitchell R. (2008) Assessing Export Performance in the Greek Food and Beverage Industry: An Intergrated Structural Equation Model Approach. British Food Journal, 110 (7). pp. 638-654. ISSN 0007-070X. (doi:10.1108/00070700810887130) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25591)

McEvoy, D.M., Souza Monteiro, Diogo M (2008) Can Food Traceability be Implemented through an Industry Wide Voluntary Agreement? In: XIIth Congress of the European Association of Agricultural Economics, 26th - 29th August 2008, Ghent, Belgium. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25646)

Papagiannidis, Savvas, Bourlakis, Michael A., Li, Feng (2008) Fulfilling the E-Supply Chain of Digital Print. International Journal of Information Technology and Management, 7 (1). pp. 98-112. ISSN 1461-4111. (doi:10.1504/IJITM.2008.015891) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25585)

Papagiannidis, Savvas, Bourlakis, Michael A., Li, Feng (2008) Making Real Money in Virtual Worlds: MMORPGs and Emerging Business Opportunities, Challenges and Ethical Implications in Metaverses. Technological Forecasting and Social Change, 75 (5). pp. 610-622. ISSN 0040-1625. (doi:10.1016/j.techfore.2007.04.007) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25587)

Perks, H. and Wong, Veronica (2008) Research in International New Product Development: Current Understanding and Future Imperatives. In: Paliwoda, Stanley J. and Ryans, J., eds. International Marketing: Modern and Classic Papers. International Library of Critical Writings in Business and Management . Edward Elgar Publishing Ltd. ISBN 978-1-84376-649-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32976)

Petrovici, Dan Alex (2008) Patient assessment of the quality. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23786)

Petrovici, Dan Alex (2008) Performance in the health care system in Romania: Between European health care policy concerns and local market challenges and opportunities. In: Culture Power presentation series, December 2008, The Romanian Cultural Centre. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23718)

Petrovici, Dan Alex (2008) Social-styles, food consumer behavior and public health: trends and policy concerns. In: International Food Security and Safety Workshop, September 2008, Institute of Biosciences, Bucharest. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23714)

Petrovici, Dan Alex (2008) Teaching Methods and Research Opportunities in the UK. In: Romanian students conference, October 2008, Romanian Embassy London. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23713)

Petrovici, Dan Alex, Paliwoda, Stanley J. (2008) Reasoned Action and Food Choice in a Transitional Economy. Journal of East-West Business, 14 (3/4). pp. 249-270. ISSN 1066-9868. (doi:10.1080/10669860802530384) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23441)

Petrovici, Dan Alex and Schwarz, J. (2008) An exploratory analysis of the attitudes and behaviour of silver surfers in the UK and Germany: From aspirational age to biological age. Working paper. Unversity of Kent, Canterbury, Canterbury (KAR id:23519)
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Seitanidi, M.May (2008) Adaptive Responsibilities: Non-linear Interactions Across Social Sectors: Cases from Cross Sector Social Partnerships. Emergence: Complexity and Organization, 10 (3). pp. 51-64. ISSN 1521-3250. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33025)

Souza Monteiro, Diogo M, Caswell, Julie A. (2008) Optimal Choice of Voluntary Traceability as a Food Risk Management Tool. In: XIIth Congress of the European Association of Agricultural Economics, 26th - 29th August 2008, Ghent, Belgium. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25644)

Thiruvattal, E., Petrovici, Dan Alex (2008) Exploring the Dimensions of Customer perceived value of General Insurance. In: Academy of Marketing Science, May 2008, Vancouver. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23497)

Veloutsou, Cleopatra, Bian, Xuemei (2008) A Cross-National Examination of Consumer Perceived Risk in the Context of Non-Deceptive Counterfeit Brands. Journal of Consumer Behaviour, 7 (1). pp. 3-20. ISSN 1472-0817. (doi:10.1002/cb.231) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30405)

Vlachos, Ilias P., Bourlakis, Michael A., Karalis, Vassilis (2008) Manufacturer–retailer collaboration in the supply chain: Empirical evidence from the Greek food sector. International Journal of Logistics: Research and Applications, 11 (4). pp. 267-277. ISSN 1367-5567. (doi:10.1080/13675560701768517) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25589)

Woerdl, M., Papagiannidis, Savvas, Bourlakis, Michael A., Li, Feng (2008) Internet-Induced Marketing Techniques: Critical Factors in Viral Marketing Campaigns. Journal of Business Science and Applied Management, 3 (1). pp. 35-45. ISSN 1753-0296. (KAR id:25586)
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2007

Anders, Sven, Rouviere, Elodie, Souza Monteiro, Diogo M (2007) Objectiveness in the Market for Third-Party Certification: What Can We Learn From Market Structure? In: 105th European Association of Agriculture Economics Seminar 'International Marketing and International Trade of Quality Food Products', 8th - 10th March 2007, Bologna, Italy. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25649)

Barnes, Bradley R., Berthon, Pierre, Pitt, Leyland, van der Merwe, Rian (2007) Analysing Theory Networks: Identifying the Pivotal Theories in Marketing and their Characteristics. Journal of Marketing Management, 23 (3/4). pp. 181-206. ISSN 0267-257X. (doi:10.1362/026725707X196332) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9233)

Barnes, Bradley R., Prinsloo, M., Pitt, Leyland, Tudhope, L. (2007) Physician Compliance and Market Demographics. Journal of Medical Marketing, 7 (1). pp. 64-70. ISSN 1745-7904. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9262)

Bian, Xuemei, Moutinho, Luiz (2007) Which Factors Determine Formation of Consideration set in the Context of Non-Deceptive Counterfeiting. In: Thought Leaders International Conference on Brand Management, 2007, Birmingham, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30426)

Bian, Xuemei, Veloutsou, Cleopatra (2007) Consumers' attitudes regarding non-deceptive counterfeit brands in the UK and China. Journal of Brand Management, 14 (3). pp. 212-222. ISSN 1350-231X. (doi:10.1057/palgrave.bm.2550046) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30408)

Bourlakis, Michael A. and Vizard, C. (2007) Ethical (fair) trade: A basis for adequate producers’ incomes, farm reinvestment and quality and safety focused production. In: Cooper, Julia and Niggli, Urs and Leifert, Carlo, eds. Handbook of organic food safety and quality. Woodhead Publishing in food science, technology, and nutrition . Woodhead Publishing Ltd, Cambridge, pp. 454-465. ISBN 978-1-84569-010-6. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:26070)

Cacciolatti, Luca (2007) Brand development for SMEs. In: Dunnhumby Day, 28th November 2007, University of Kent, KBS, Canterbury (UK). (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25409)

Cacciolatti, Luca, Fearne, Andrew, Yawson, David (2007) How do Consumers Respond to Food Scares? A Case Study of Avian Influenza in the UK Using Supermarket Loyalty Card Data. In: American Agricultural Economics Association (AAEA) Annual Conference, 29th July – 1st August 2007, Portland, Oregon (USA). (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25413)

Fearne, Andrew, Bonney, Laurie, Clark, Rob, Collins, Ray (2007) From Serendipity to Sustainable Competitive Advantage: Insights From Houston's Farm and Their Journey Of Co-Innovation. Supply Chain Management, 12 (6). pp. 395-399. ISSN 1359-8546. (doi:10.1108/13598540710826326) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:24386)

Fearne, Andrew, Gosling, Jonathan, Naim, Mohamed, Fowler, Nicholas (2007) Defining the Lean and Agile Characteristics of Engineer-to-Order Construction Projects. International Journal for Agile Manufacturing, 10 (2). pp. 219-231. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:24389)

Fearne, Andrew and Vorley, William and Kirwan, J. (2007) (Re)localising National Agrifood Procurement and Distribution Systems: Policy Contradictions in Developing Local Networks of Provision. In: Sustainable Food Chains. Wageningen University Press. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:24448)

Fearne, Andrew, Vorley, William, Ray, Derek (2007) Regoverning Markets: A Place for Small-scale Producers in Modern Agrifood Chains? Gower Publishing Ltd, 248 pp. ISBN 978-0-566-08730-1. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:24381)

Feiereisen, Stephanie, Wong, Veronica, Broderick, Amanda J. (2007) Analogies and Mental Simulations in Learning for RNPs (Really New Products): The Role of Visual Attention. In: 14th International Product Development Management Conference, 10-12 June 2007, Faculty of Engineering of the University of Porto, Roberto Frias, Porto, Portugal. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33108)

Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2007) Consumer Learning Processes for Really New Products: Is a Picture Really Worth a Thousand Words? In: Flexible marketing in an unpredictable world. Reykjavik University, Reykjavik. ISBN 978-9979-9483-5-3. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33109)

Hubbard, Carmen, Bourlakis, Michael A., Garrod, Guy (2007) Pig in the Middle: Farmers and the Delivery of Farm Animal Welfare Standards. British Food Journal, 109 (11). pp. 919-930. ISSN 0007-070X. (doi:10.1108/00070700710835723) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25592)

Lowe, Ben, Alpert, Frank (2007) Measuring reference price perceptions for new product categories: which measure is best? Journal of Product and Brand Management, 16 (2). pp. 132-141. ISSN 1061-0421. (doi:10.1108/10610420710740007) (KAR id:3129)
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Lowe, Ben, Winzar, Hume, Ward, Steven (2007) Essentials of SPSS for Windows Versions 14 and 15: A Business Approach. Cengage Learning, Australia, 158 pp. ISBN 978-0-17-013465-1. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:2926)

Mavondo, Felix T. and Hooley, Graham and Wong, Veronica (2007) Configuration Theory: Fit as Coalignment. In: Thyne, Maree and Deans, Kenneth R. and Gnoth, Juergen, eds. 2007 ANZMAC Conference Proceedings. ANZMAC, pp. 725-730. ISBN 9781877156299. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33107)

Papagiannidis, Savvas and Bourlakis, Michael A. (2007) Advertising in the networked environment: Implications for fair use, media convergence and consumer privacy. In: Quigley, Marian, ed. Encyclopedia of information ethics and security. IGI Global, Hershey, pp. 15-22. ISBN 978-1-59140-987-8. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:26069)

Petrovici, Dan Alex (2007) Advertising Effectiveness in the New Member States: Opportunities and Caveats. In: Culture Power presentation series, February 2007, The Romanian Cultural Centre. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23720)

Petrovici, Dan Alex (2007) The Evaluation of Health Care Quality; A Patient Perspective on Hospital Health Care Provision. In: International Workshop on Health Care Service Performance, March 2007, Euroclinic, Bucharest. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23715)

Petrovici, Dan Alex (2007) Globalisation, Consumer Lifestyles and Advertising in the New EU Member States. In: UNSPECIFIED, October 2007, Academy of Economic Studies, Bucharest. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23719)

Petrovici, Dan Alex, Marinov, Marin (2007) Determinants and antecedents of general attitudes towards advertising - A study of two EU accession countries. European Journal of Marketing, 41 (3-4). pp. 307-326. ISSN 0309-0566. (doi:10.1108/03090560710728354) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:2254)

Petrovici, Dan Alex, Marinov, Marin, Marinova, Svetla (2007) Consumer Evaluation of Advertising: Demographic and Segmentation Effects. In: 36th European Marketing Academy Conference (EMAC), May 2007, Reykjavik. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:12837)

Petrovici, Dan Alex, Marinova, Svetla, Marinov, Marin, Lee, Nick (2007) Personal uses and perceived social and economic effects of advertising in Bulgaria and Romania. International Marketing Review, 24 (5). pp. 539-562. ISSN 0265-1335. (doi:10.1108/02651330710827988) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:2255)

Petrovici, Dan Alex, Paliwoda, Stanley J. (2007) An empirical examination of public attitudes towards advertising in a transitional economy. International Journal of Advertising, 26 (2). pp. 247-276. ISSN 0265-0487. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:1434)

Petrovici, Dan Alex, Phillips, Paul A. (2007) In search of simple factor structures: A patient perspective on hospital healthcare service performance. In: Academy of Marketing Conference., July 2007, Kingston Business School. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:12835)

Petrovici, Dan Alex, Phillips, Paul A. (2007) Service performance: An overview of extant literature and future research directions. In: Academy of Marketing SIG Workshop, 21st Service Workshop, November 2007, Westminster Business School. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:12828)

Punjaisri, K., Wilson, A (2007) The role of internal branding in the delivery of employee brand promise. Journal of Brand Management, 15 (1). pp. 57-70. ISSN 1350-231X. E-ISSN 1479-1803. (doi:10.1057/palgrave.bm.2550110) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61295)

Punjaisri, K., Wilson, Alan (2007) The role of internal branding in the delivery of employee brand promise. Journal of Brand Management, 15 (1). pp. 57-70. ISSN 1350-231X. E-ISSN 1479-1803. (doi:10.1057/palgrave.bm.2550110) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61293)

Souza Monteiro, Diogo M (2007) A Congestion Model of Land Use for Housing Development on National Parks. In: V Congress of APDEA, 4th - 6th October 2007, Villa Real, Portugal. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:3365)

Souza Monteiro, Diogo M (2007) Modelling the choice of mandatory and voluntary traceability as a tool to mitigate food safety hazards in food chains. In: V Congress of APDEA, 4th - 6th October 2007, Villa Real, Portugal. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:3364)

Theoharakis, V., Vakratsas, D., Wong, Veronica (2007) Market-level Information and the Diffusion of Competing Technologies: An Exploratory Analysis of the LAN Industry. Research Policy, 36 (5). pp. 742-757. ISSN 0048-7333. (doi:10.1016/j.respol.2007.02.011) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32825)

Wood, Lisa M.C. (2007) Functional and Symbolic Attributes of Brand Selection. British Food Journal, 109 (2). pp. 108-118. ISSN 0007-070X. (doi:10.1108/00070700710725482) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25667)

Zikmund, William G., Ward, Steven, Lowe, Ben, Winzar, Hume (2007) Marketing Research: An Asia Pacific Edition. Cengage Learing Australia, Melbourne, 570 pp. ISBN 0-17-012734-6. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:5149)

2006

Ackfeldt, Anna-Lena, Wong, Veronica (2006) The Antecedents of Prosocial Service Behaviours: An Empirical Investigation. Service Industries Journal, 26 (7). pp. 727-745. ISSN 0264-2069. (doi:10.1080/02642060600898237) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32826)

Barnes, Bradley R., Yen, Dorothy A. (2006) Do Chinese and Western Business-to-Business Relationships Share Similar Behavioural Constructs? An Exploration, Concept and Research Agenda. In: Academy of International Business Conference, Beijing, China. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9264)

Bourlakis, Michael A., Bourlakis, Constantine (2006) Intergrating Logistics and Information Technology Strategies for Sustainable Competitive Advantage. Journal of Enterprise Information Management, 19 (4). pp. 389-402. ISSN 1741-0398. (doi:10.1108/17410390610678313) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25595)

Duffy, Rachel (2006) Partnerships Attibutes: An Empirical Analysis of Relationship Type Classification. In: Academy of Marketing Conference, 3rd-6th July 2006, London. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23837)

Eng, T.-Y., Wong, Veronica (2006) Governance Mechanisms and Relationship Productivity in Vertical Coordination for New Product Development. Technovation, 26 (7). pp. 761-769. ISSN 0166-4972. (doi:10.1016/j.technovation.2004.10.015) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32827)

Fearne, Andrew and Duffy, Rachel (2006) Effective Partnerships for Agri-Food Chains: The Impact of Supply-Chain Partnerships on Supplier Performance in the UK Fresh-Produce Industry. In: Ondersteijn, Christien J. M. and Wijnanads, Jo H. M. and Huirne, Ruud B. M. and van Kootep, Olaf, eds. Quantifying the Agri-Food Supply Chain. Springer, Dordrecht, New York. ISBN 978-1-4020-4692-6. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:24449)

Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2006) The Effects of Visual and Verbal Advertising Learning Strategies for Really New Products: The Mediating Role of Visual Attention. In: Sustainable marketing leadership : A sythesis of polymorphous axioms, strategies and tactics. European Marketing Academy. ISBN 960-89199-0-8. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33111)

Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2006) Multi-disciplinary Approach to Learning Theories: Application to Consumer Learning for Really New Products. In: Proceedings of Academy of Marketing Conference July 2006. Middlesex University Press, London. ISBN 978-1-904750-49-9. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33110)

Kotler, Philip, Armstrong, Gary, Saunders, John, Wong, Veronica (2006) Grundlagen des Marketing [4. Auflage]. Pearson Education Deutschland GmbH, Germany, 1136 pp. ISBN 978-3-8273-7176-8. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32906)

Kotler, Philip, Armstrong, Gary, Saunders, John, Wong, Veronica (2006) Principes van Marketing. Pearson Education Benelux BV, Amsterdam, The Netherlands, 829 pp. ISBN 978-90-430-1071-9. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32907)

Krystallis, Athanasios, Petrovici, Dan Alex, Arvanitoyannis, Ioannis (2006) From Commodities to the Consumption of Quality Foods in Eastern European Context An Empirical Examination of the Determinants of Consumer Behavior Towards Honey. Journal of East-West Business, 12 (4). pp. 5-37. ISSN 1066-9868. (doi:10.1300/J097v12n04_02) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23467)

Mason, Katy, Doyle, Peter, Wong, Veronica (2006) Market Orientation and Quasi-integration: Adding Value through Relationships. Industrial Marketing Management, 35 (2). pp. 140-155. ISSN 0019-8501. (doi:10.1016/j.indmarman.2005.01.005) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32828)

Myerscough, Stuart, Lowe, Ben, Alpert, Frank (2006) Willingness to Provide Personal Information Online: The Role of Perceived Privacy Risk, Privacy Statements and Brand Strength. Journal of Website Promotion, 2 (3/4). pp. 115-140. ISSN 1553-3611. (KAR id:5145)
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Ness, Mitchell R., Bourlakis, Michael A., Vasilios Priporas, Constantinos (2006) The Greek Food Shopper: Segmentation on the Basis of Attitudes to Store Features. EuroMed Journal of Business, 1 (2). pp. 29-49. (doi:10.1108/14502190610750153) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25593)

Petrovici, Dan Alex (2006) Advertising Opportunities in the EU Accession Countries. In: International workshop on Romania and Bulgaria: New Members of the European Club: Opportunities and Challenges for Business, November 2006. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23498)

Petrovici, Dan Alex (2006) Advertising opportunities in EU accession countries. In: Romania and Bulgaria: New Members of the European 'Club' Opportunities and Challenges for Business, November 2006, University of Kent. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23721)

Petrovici, Dan Alex, Marinova, Svetla, Marinov, Marin (2006) Determinants and Antecedents of general attitudes toward advertising in Bulgaria and Romania. In: 35th EMAC Conference, May 2006, Athens, Greece. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23499)

Petrovici, Dan Alex, Nayga, Rodolfo M., Fearne, Andrew, Drolias, C. (2006) Nutritional Knowledge, Nutritional Labels, and Health Claims on Food Products in the UK. In: American Marketing Association Marketing and Public Policy Conference, 2006, Long Beach CA, USA. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9636)

Petrovici, Dan Alex, Ritson, Christopher (2006) Factors Influencing Consumer Dietary Health Preventative Behaviours. BMC Public Health, 6 (226). ISSN 1471-2458. (doi:10.1186/1471-2458-6-222) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9627)

Petrovici, Dan Alex, Ritson, Christopher (2006) Population, Health and Risk Factors in a Transition Economy. Journal of Consumer Policy, 29 (3). pp. 279-300. ISSN 0168-7034. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9628)

Souza Monteiro, Diogo M, Caswell, Julie A. (2006) Traceability Adoption at the Farm Level: An Empirical Analysis in the Portuguese Pear Industry. In: American Agricultural Economics Association (AAEA) Annual Meeting, 23rd - 26th July 2006, Long Beach, California, USA. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25650)

Souza Monteiro, Diogo M, Caswell, Julie A. (2006) Traceability in Multi-Ingredient Food Supply Chains. In: 7th International Conference on Management in Agri-Food Chains and Networks, 1st - 2nd June 2006, Ede, Netherlands. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25651)

Vlachos, Ilias P., Bourlakis, Michael A. (2006) Supply Chain Collaboration Between Retailers and Manufacturers: Do They Trust Each Other? Supply Chain Forum An International Journal, 7 (1). pp. 70-81. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25594)

2005

Ackfeldt, Anna-Lena, Wong, Veronica (2005) The Effect of Management Strategies on Employee Attitudes and Service Behaviours: An Illustrative Case Study. In: BAM Annual Conference, September 2005, Said Business School, Oxford. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33156)

Barnes, Bradley R., Naude, Pete, Michell, Paul C.N. (2005) Exploring Commitment and Dependency in Dyadic Relationships. Journal of Business-to-Business Marketing, 12 (3). pp. 1-26. ISSN 1051-712X. (doi:10.1300/J033v12n03_01) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9254)

Barnes, Bradley R., Sheys, Tom, Morris, D.S. (2005) Analysing Service Quality: The Case of a US Military Club. Total Quality Management and Business Excellence, 16 (8/9). pp. 955-967. ISSN 1478-3363. (doi:10.1080/14783360500163102) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9257)

Bian, Xuemei, Veloutsou, Cleopatra (2005) Consumer's Attitudes Towards Non-Deceptive Counterfeit Brands in the UK and China. In: European Marketing Academy Conference, 24th to 27th May, 2005, Milan, Italy. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30427)

Bourlakis, Constantine, Bourlakis, Michael A. (2005) Information Technology Safeguards, Logistics Asset Specificity and 4th Party Logistics Network Creation in the Food Chain. Journal of Business and Industrial Marketing, 20 (2). pp. 88-98. ISSN 0885-8624. (doi:10.1108/08858620510583687]) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25596)

Bourlakis, Michael A., Mamalis, Spyridon, Sangster, J. (2005) An In-Depth Investigation of Consumer Behaviour During Planned and Unplanned Grocery Publishing. WSAES Transactions of Information Science and Applications, 2 (10). pp. 1697-1704. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25598)

Duffy, Rachel (2005) Meeting consumer demands through effective supply chain linkages. Stewart Postharvest Review: An International Journal for Reviews in Postharvest Biology and Technology, 1 (1). pp. 1-16. ISSN 1945-9656. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23834)

Haddock-Fraser, Janet (2005) Consumer Influence on Internet-Based Corporate Communication of Environmental Activities: The UK Food Sector. British Food Journal, 107 (10-11). pp. 792-805. ISSN 0007-070X. (doi:10.1108/00070700510623559) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:24466)

Kim, Jung-Yoon, Wong, Veronica, Eng, Teck-Yong (2005) Product Variety Strategy for Improving Product Development Proficiencies. Technovation, 25 (9). pp. 1001-1015. ISSN 0166-4972. (doi:10.1016/j.technovation.2004.02.011) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32830)

Kotler, Philip, Armstrong, Gary, Saunders, John, Wong, Veronica (2005) Principles of Marketing: 4th European Edition. Pearson Education Limited ISBN 978-0-273-68456-5. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32908)

Lowe, Ben, Lowe, Julian (2005) Marketing Drivers and Barriers to Growth in the Entrepreneurial Firm. In: Regional Entrpreneurship and Innovation Teaching Exchange, AGSE, Swinburne University: Melbourne. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:5148)

Mamalis, Spyridon, Ness, Mitchell R., Bourlakis, Michael A. (2005) Tangible and Intangible Store Image Attributes in Consumer Decision Making: The Case of Fast Food Restaurants. WSAES Transactions of Information Science and Applications, 2 (10). pp. 1705-1714. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25599)

Palihawadana, Dayananda, Barnes, Bradley R. (2005) Investigating Agency-Client Relationships in the Polish Advertising Industry. International Journal of Advertising, 24 (4). pp. 487-504. ISSN 0265-0487. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9261)

Petrovici, Dan Alex (2005) An Empirical Investigation of Food Consumer Behaviour in an Emerging Market. Working paper. KBS (KAR id:9594)
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Petrovici, Dan Alex, Gorton, Matthew (2005) An Evaluation of the Importance of Subsistence Food Production For Assessments of Poverty and Policy Targeting. Food Policy, 30 (2). pp. 205-223. ISSN 0306-9192. (doi:10.1016/j.foodpol.2005.02.002) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9577)

Petrovici, Dan Alex, Paliwoda, Stanley J. (2005) Consumer Behaviour in Emerging Markets: The Case of Romanian Food Consumers. In: 34th EMAC Conference, May 2005, Milan. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23501)

Petrovici, Dan Alex, Ritson, Christopher, Ness, Mitchell R. (2005) Exploring Disparities and Similarities in European Food Consumption Patterns. Cahiers D'Economie et Sociologie Rurales, 75 . pp. 24-49. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9632)

Saunders, John, Wong, Veronica, Stagg, Chris, Souza Fontan, Mariadel Mar (2005) How Screening Criteria Change During Brand Development. Journal of Product and Brand Management, 14 (4). pp. 239-249. ISSN 1061-0421. (doi:10.1108/10610420510609249) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32829)

Shih-Tung, S., Wong, Veronica, Lee, N. (2005) The Effects of External Linkages on New Product Innovativeness: An Examination of Moderating and Mediating Influences. Journal of Strategic Marketing, 13 (3). pp. 199-218. ISSN 0965-254X. (doi:10.1080/09652540500171373) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32879)

Souza Monteiro, Diogo M (2005) Fish Consumption and Guidelines in South-Western Europe. In: American Agricultural Economists Association (AAEA) Annual Meeting, 24th - 27th July 2005, Providence, Rhode Island, USA. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25823)

Souza Monteiro, Diogo M, Caswell, Julie A. (2005) The Economics of Traceability for Multi-Ingredient Products. In: American Agricultural Economists Association (AAEA) Annual Meeting, 24th - 27th July 2005, Providence, Rhode Island, USA. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25652)

2004

Bourlakis, Michael A. and Weightman, Paul W.H., eds. (2004) Food Supply Chain Management. Blackwell Publications, 256 pp. ISBN 1-4051-0168-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:26065)

Barnes, Bradley R., Palihawadana, Dayananda (2004) The Measurement and Enhancement of Service Quality in Dental Healthcare. Health Services Management Research, 17 . pp. 229-236. ISSN 0951-4848. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9259)

Barnes, Bradley R., Yen, Dorothy A. (2004) Exploring Dyadic Business-to-Business Relationships from the Western and Eastern Perspectives. In: International Conference on East-West Identities: Globalisation, Localisation and Hybridisation, February 2004, Hong Kong Baptist University. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9263)

Barnes, Bradley R., Yu, Q. (2004) Investigating the Impact of International Cosmetics Advertising in China. In: International Conference on East-West Identities: Globalisation, Localisation and Hybridisation, February 2004, Hong Kong Baptist University. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9266)

Bian, Xuemei, Veloutsou, Cleopatra (2004) Perceiving Risk When Purchasing Non-deceptive Counterfeit Products. In: European Marketing Academy Conference, 18th to 21st May, Murcia, Spain. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30428)

Bourlakis, Michael A., Bourlakis, Constantine (2004) Food Retail Logistics Operations: Efficient Co-operatives and Less Efficient Multiples? International Journal of Co-operative Management, 1 (2). pp. 9-14. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25600)

Duffy, Rachel and Fearne, Andrew (2004) Partnerships and Alliances in UK Supermarket Supply Networks. In: Bourlakis, Michael A. and Weightman, Paul W.H., eds. Food Supply Chain Management. Blackwell Science Ltd, pp. 136-152. ISBN 1-4051-0168-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23835)

Lowe, Ben, Lowe, Julian (2004) Marketing Education in Australia: The Missing P! In: Wiley, Jim and Thirkell, Peter, eds. ANZMAC 2004 Conference Proceedings. . Australian-New Zealand Marketing Academy (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:5147)

Lowe, Ben, Lowe, Julian (2004) Marketing in a Fast Growth New Venture: Is Entrepreneurial Marketing Different? In: Wiley, Jim and Thirkell, Peter, eds. ANZMAC 2004 Conference Proceedings. . Australian-New Zealand Marketing Academy (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:5146)

Palihawadana, Dayananda, Barnes, Bradley R. (2004) Client Loyalty and Defection in the Corporate Legal Industry. Service Industries Journal, 24 (4). pp. 101-114. ISSN 0264-2069. (doi:10.1080/0264206042000275217) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9260)

Petrovici, Dan Alex (2004) Diet and Health: Are Consumers Willing to Perform Health Behaviours? Working paper. KBS (KAR id:9589)
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Petrovici, Dan Alex (2004) Modeling Dietary Health Preventive Behaviours in Romania. In: Annual Academy of Marketing Conference, 6-9 July 2004, Cheltenham, United Kingdom. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9591)

Petrovici, Dan Alex (2004) Structural Equation Models with Latent Constructs: An application on Consumer Behaviour in Romania in a Comparative Perspective with Italy and the UK. In: International Scientific Symposium: Statistics - Quality - Knowledge-management and European harmonisation, November 2004, Bucharest. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23502)

Petrovici, Dan Alex, Ritson, Christopher (2004) The Theory of Reasoned Action and Food Choice: Insights from a Transitional Economy. Journal of International Food and Agribusiness Marketing, 16 (1). pp. 59-88. (doi:10.1300/J047v16n01_05) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9630)

Souza Monteiro, Diogo M, Caswell, Julie A. (2004) The Economics of Implementing Traceability in Beef Supply Chains: Trends in Major Producing and Trading Countries. In: Northeastern Agricultural and Resource Economics Association (NAREA) Annual Conference, 20th 23rd June 2004, Halifax, Nova Scotia, Canada. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25702)

Theoharakis, V., Vakratsas, D., Wong, Veronica (2004) The Relationship between Market Share and Information in a High-tech Industry. Review of Marketing Science, 2 (1). p. 15. ISSN 1546-5616. (doi:10.2202/1546-5616.1005) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32831)

Wong, Veronica, Eng, Teck-Yong (2004) Governance Mechanisms and Relationship Productivity in Vertical Coordination for New Product Development. In: Virtue in Marketing: Proceedings of Academy of Marketing Annual Conference, 06-08 Jul 2004, University of Gloucestershire, Cheltenham. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33157)

2003

Bourlakis, Constantine and Bourlakis, Michael A. (2003) The future of supply chain management. In: Bourlakis, Michael A. and Weightman, Paul W.H., eds. Food supply chain management. Blackwell Publications, Oxford, pp. 221-231. ISBN 1-4051-0168-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:26075)

Bourlakis, Michael A., Allinson, Johanne (2003) The Aftermath of the Foot and Mouth Crisis in Agricultural Logistics: The Case of the UK Fat Lamb Chain. International Journal of Logistics: Research and Applications, 6 (4). pp. 211-228. ISSN 1367-5567. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25601)

Bourlakis, Michael A. and Weightman, Paul W.H. (2003) The food supply chain management environment. In: Bourlakis, Michael A. and Weightman, Paul W.H., eds. Food supply chain management. Blackwell Publications, Oxford, pp. 1-10. ISBN 1-4051-0168-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:26071)

Butler, G. and Newton, H. and Bourlakis, Michael A. and Leifert, Carlo (2003) Factors influencing supply and demand for organic foods. In: Bourlakis, Michael A. and Weightman, Paul W.H., eds. Food supply chain management. Blackwell Publications, Oxford, pp. 199-210. ISBN 1-4051-0168-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:26073)

Chen, Ivy S.N., Wong, Veronica (2003) Successful Strategies of Newly Industrialised East Asian firms in Europe. European Journal of Marketing, 37 (1/2). pp. 275-297. ISSN 0309-0566. (doi:10.1108/03090560310453316) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32885)

Francis, Mark, Simmons, David, Bourlakis, Michael A., Fearne, Andrew (2003) Identifying the determinants of value in the U.K. red meat industry:A value chain analysis approach. Journal on Chain and Network Science, 3 (2). pp. 109-121. ISSN 1569-1829. (doi:10.3920/JCNS2003.x034) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25625)

Gorton, Matthew and Deaconescu, C. and Petrovici, Dan Alex (2003) The International Competitiveness of Romanian Agriculture: A Quantitative Analysis. In: Thomson, Kenneth and Davidova, Sophia M., eds. Romanian Agriculture and Transition towards the EU. Lexington Books, pp. 110-134. ISBN 0-7391-0518-3. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9602)

Greenhalgh, John, Wong, Veronica (2003) Size (and timing) Matter – NPD Model Growth between Initial Screen and One-Year Post Launch. Journal of Marketing Management, 13 (1). pp. 126-140. ISSN 0267-257X. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32883)

Hooley, G., Greenley, G., Wong, Veronica (2003) JMM Special Issue - Marketing: A History of the Next Decade. Journal of Marketing Management, 19 (5/6). pp. 517-522. ISSN 0267-257X. (doi:10.1080/0267257X.2003.9728223) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32884)

J-Y, K., Wong, Veronica, Eng, T.-Y. (2003) The Impact of Platform-based Product Development Proficiencies on Product Family Success. Journal of Strategic Marketing, 11 (4). pp. 255-269. ISSN 0965-254X. (doi:10.1080/0965254032000159063) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32882)

Kim, Jung-Yoon, Wong, Veronica, Eng, Teck-Yong (2003) Product Variety and New Product Family Performance: The Role of New Product Development Proficiencies. In: A History of the Next decade: Proceedings of Academy of Marketing Annual Conference, 8th-10th July 2003, Aston Business School, Aston University, Birmingham. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33158)

Kotler, Philip, Armstrong, Gary, Saunders, John, Wong, Veronica (2003) Principi di Marketing (Italian Translation of Principles of Marketing). ISEDE and Prentice Hall International ISBN 978-88-7192-557-8. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32909)

Kotler, Philip, Armstrong, Gary, Saunders, John, Wong, Veronica (2003) Rinkodaros Principai (Lithuanian Translation of Principles of Marketing: 3rd European Edition). Pearson Education Limited and UAB “Poligrafua ir informatica”, Kaunas, Lithuania ISBN 978-9986-850-50-2. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32910)

Lowe, Ben and Alpert, Frank (2003) Revisiting Consumer Preference Formation and Pioneer Brand Advantage: Implications for Follower Pricing Strategy. In: Henderson, G.R. and Moore, M.C., eds. American Marketing Association winter educators' conference; Marketing theory and applications; 2003. AMA Winter Educators Conference . American Marketing Association, pp. 179-187. ISBN 0-87757-305-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:5142)

Perks, H., Wong, Veronica (2003) Research in International New Product Development: Current Understanding and Future Imperatives. International Marketing Review, 20 (4). pp. 344-352. ISSN 0265-1335. (doi:10.1108/02651330310485135) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32833)

Petrovici, Dan Alex (2003) Marketing Environment and Consumer Behaviour in Central and Eastern Europe. In: UNSPECIFIED, December 2003, Department of Natural Resource Economics, Graduate School of Agriculture, Kyoto University, Japan. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23724)

Petrovici, Dan Alex, Neacsu, V. (2003) Communicating with customers in Central and Eastern European Emerging Economies: a Case Study on Lifestyles Segmentation. In: Institute of Direct Marketing / IBM Conference "Communicating with Customers", October 2003, London. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23723)

Petrovici, Dan Alex and Ritson, Christopher and Ness, Mitchell R. (2003) Modelling determinants of food consumption behaviour in an emerging economy. In: Farrell, A. and Lee, N. and Lings, I., eds. Proceedings of the Academy of Marketing Annual Conference: a history of the next decade. Academy of Marketing. ISBN 1-85449-460-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23487)

2002

Bourlakis, Constantine and Bourlakis, Michael A. (2002) Logistics, information technology and retail internationalisation: The formation of international retail networks. In: Joia, Luiz Antonia, ed. IT–based management: Challenges and solutions. IGI Publishing, Hershey, pp. 257-276. ISBN 1-59140-033-3. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:26076)

Kim, Jung-Yoon, Wong, Veronica (2002) The Impact of Product Variety Strategy on Product Family Performance: Examining the Mediational Roles of New Product Development Proficiencies. In: Proceedings of EIASM/PDMA 9th International Product Development Management Conference, 27th-28th May 2002, Ecole Des Mines De Paris, Sophia Antipolis, France. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33160)

Lowe, Ben and Alpert, Frank (2002) Reference Price Research: A Critical Review, Recent Developments and Future Directions. In: Tynan et al., A.C., ed. Academy of Marketing Annual Conference 2002: The Marketing Landscape: Signs for the Future. Academy of Marketing. ISBN 0-85358-114-2. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:5141)

Petrovici, Dan Alex, Ritson, Christopher, Ness, Mitchell R. (2002) Determinants of Food Choice in a Transitional Economy: Insights from the Theory of Reasoned Action. In: 10th EAAE Congress, August 2002, Zaragoza. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23503)

Shu, S.T., Wong, Veronica (2002) The Effects of External Linkages on New Product Innovativeness: The Moderating Role of Absorptive Capacity. In: Proceedings of EIASM/PDMA 9th International Product Development Management Conference, 27th-28th May 2002, Ecole Des Mines De Paris, Sophie Antipolis, France. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33161)

Stagg, Chris, Saunders, John, Wong, Veronica (2002) Go/No-Go Criteria During Grocery Brand Development. Journal of Product & Brand Management, 11 (7). pp. 459-482. ISSN 1061-0421. (doi:10.1108/10610420210451643) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32886)

Theoharakis, V., Vakratsas, D., Wong, Veronica (2002) Hype and the Emergence of Technological Standards: the Case of LANs. In: Proceedings of 31st European Marketing Academy Conference, 28th-31st May 2002, Economics and Business School, University of Minho, Braga, Portugal. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33159)

Theoharakis, V., Wong, Veronica (2002) Marking High-Technology Market Evolution through the Foci of Market Stories: The Case of Local Area Network (LAN) Technologies. Journal of Product Innovation Management, 19 (6). pp. 400-411. ISSN 0737-6782. (doi:10.1016/S0737-6782(02)00176-5) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32835)

Wong, Veronica (2002) Antecedents of International New Product Rollout Timeliness. International Marketing Review, 19 (2). pp. 120-132. ISSN 0265-1335. (doi:10.1108/02651330210424999) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32834)

2001

Barnes, Bradley R., Davies, A. (2001) Exploring the drivers of product portfolio development: A case study of a medium-sized enterprise competing in a global market. International Journal of Medical Marketing, 1 (4). pp. 340-350. ISSN 1469-7025. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9278)

Barnes, Bradley R., Palihawadana, Dayananda (2001) Internet Marketing - Experience of Used Car Sales Firms in Britain. In: Academy of Marketing Conference, Cardiff, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9295)

Bourlakis, Michael A. (2001) Factors Affecting European Food Retailers' Internationalisation: An Eclectic Paradigm Application in Greek Marketing. Journal of International Food and Agribusiness Marketing, 13 (2). pp. 7-28. ISSN 0897-4438. (doi:10.1300/J047v13n02_02) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25623)

Bourlakis, Michael A. (2001) Future issues in supply chain management. In: Eastham, Jane F. and Ball, Stephen and Sharples, Liz, eds. Food and drink supply chain management for the hospitality and retail sectors. Elsevier Science & Technology, Oxford, pp. 297-303. ISBN 0-7506-4762-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:26077)

Bourlakis, Michael A., Bourlakis, Constantine (2001) Deliberate and Emergent Logistics Strategies in Food Retailing; A Case Study of Greek Multiple Food Retail Sector. Supply Chain Management: An International Journal, 6 (4). pp. 189-200. ISSN 1359-8546. (doi:10.1108/13598540110402728) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25624)

Jackson, T. and Hirst, A. and Wong, Veronica and Smith, G. and Saker, J. (2001) The Manufacturer-Retailer Interface in the New Product Commercialisation Process. In: A Marketing Odyssey: Academy of Marketing 2001 Conference Proceedings. Academy of Marketing. ISBN 0953730108. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33163)

Kotler, Philip, Armstrong, Gary, Saunders, John, Wong, Veronica (2001) Principles of Marketing: 3rd European Edition. FT/Prentice Hall Europe ISBN 978-0-273-64662-4. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32912)

Petrovici, Dan Alex, Gorton, Matthew (2001) Food Consumption, Poverty and Welfare: the Role of Subsistence Production in Romania. In: Labour markets, work and welfare during the transition and integration process, March 2001, Riga. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23505)

Petrovici, Dan Alex and Gorton, Matthew (2001) Food Demand, Rural Poverty and Welfare in Romania. In: Brosig, Stephan and Hartmann, Monika, eds. Analysis of food consumption in Central and Eastern Europe relevance and empirical methods. Wissenschaftsverlag Vauk Kiel KG (Kiel), pp. 105-116. ISBN 3-8175-0349-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23712)

Petrovici, Dan Alex, Gorton, Matthew, Minoiu, Dorina (2001) Food Consumption, Poverty and Subsistence Production in Romania. In: 76th EAAE Seminar: Subsistence Agriculture in Central and Eastern Europe: How to Break the Vicious Circle?, May 2001, Halle-Salle. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23506)

Petrovici, Dan Alex and Minoiu, Dorina (2001) Trends in Dietary Behaviour and Health Indicators. In: Costin, Gheorghe Miron and Segal, Rodica, eds. Alemente functionale (Functional foods). Academica, pp. 1-37. ISBN 973-98859-8-5. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9618)

Petrovici, Dan Alex, Ritson, Christopher, Ness, Mitchell R. (2001) Hard Core Clusters and the Convergence in European Food Consumption Patterns. In: 71st EAAE Seminar, April 2001, Zaragoza. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23504)

Ritson, Christopher and Petrovici, Dan Alex (2001) The Economics of Food Choice: Is Price Important? In: Frewer, Lynn and Risvik, Einar and Schifferstein, Hendrik, eds. Food, People and Society: A European Perspective on Consumers' Food Choices. Spriger Verlaag, Berlin, pp. 339-364. ISBN 978-3-540-41521-3. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9623)

Shaw, Vivienne and Wong, Veronica and Sher, Peter J. (2001) Cross-Border Network of Innovators: A Study of Taiwanese Information Technology Firms. In: Leveraging Research & Technology. , pp. 276-283. ISBN 0-9540016-2-1. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33165)

Shu, S.T., Wong, Veronica (2001) The Use of Online Focus Groups in Marketing Research: A Feasibility Analysis. In: A Marketing Odeyssey. Academy of Marketing 2001 Proceedings, 2nd-4th July 2001, Cardiff University, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33162)

Souza Monteiro, Diogo M, Ventura Lucas, Maria Raquel (2001) Conjoint Measurement of Preferences for Traditional Cheeses in Lisbon. British Food Journal, 103 (6). pp. 414-424. ISSN 0007-070X. (doi:10.1108/00070700110400406) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23427)

Souza Monteiro, Diogo M, Ventura Lucas, Maria Raquel (2001) Socio-Economic and Demographic Characterisics of the Portuguese Cheese Consumer. In: 71st Europran Association of Agricultural Economists (EAAE) Seminar - Food Consumer in the 21st Century, 2001, Zaragoza, Spain. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25653)

2000

Barnes, Bradley R., Carroll, Amy (2000) A Relationship Marketing Pilot Study of British and French Medium Sized Medical Firms. International Journal of Medical Marketing, 1 (2). ISSN 1745-7025. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9273)

Barnes, Bradley R., Morris, D.S. (2000) Revising Quality Awareness Through Internal Marketing: An Exploratory Study Among French and English Medium-Sized Firms. Total Quality Management, 11 (4-6). S473-S483. ISSN 0954-4127. (doi:10.1080/09544120050007788) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9256)

Chen, Ivy S.N., Wong, Veronica (2000) International strategies of NIC firms in Europe. Journal of Euromarketing, 8 (3). pp. 1-28. ISSN 1049-6483. (doi:10.1300/J037v08n03_01) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32837)

Chryssochoidis, George, Wong, Veronica (2000) Customization of Product Technology and International New Product Success: The Mediating Effects of Timeliness in Product Development and Rollout. Journal of Product Innovation Management, 17 (4). pp. 268-285. ISSN 0737-6782. (doi:10.1111/1540-5885.1740268) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32836)

Chryssochoidis, George, Wong, Veronica (2000) Service Innovation Multi-country Launch: Causes of Delays. European Journal of Innovation Management, 3 (1). pp. 35-44. ISSN 1460-1060. (doi:10.1108/14601060010305247) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32887)

Haddock-Fraser, Janet (2000) Rule based decision making and its applicability to environmental related trade disputes in the WTO. Journal of Environmental Assessment Policy and Management, 2 (1). pp. 81-98. ISSN 1464-3332. (doi:10.1142/S1464333200000060) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25393)

Haddock-Fraser, Janet, Kydd, Jonathan, Ainsworth, Charles, Buckwell, Allan (2000) Genetically Modified Organisms: Major Issues and Policy Responses for Developing Countries. Journal of International Development, 12 (8). pp. 1133-1145. (doi:10.1002/jid.729) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25394)

Kim, Jung-Yoon and Wong, Veronica (2000) The Impact of Product Variety Strategies on New Product Development Structure. In: Bridging the Divide: Proceedings of the Academy of Marketing Conference 2000. Academy of Marketing. ISBN 0-901437-90-5. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33166)

Kotler, Philip, Armstrong, Gary, Saunders, John, Wong, Veronica, Miguel, S., Bigné, E., Cámara, D. (2000) Introducción al Marketing: Segunda edición europea. Prentice Hall, Madrid, Spain ISBN 978-84-8322-178-5. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32913)

Mason, Katy, Doyle, Peter, Wong, Veronica (2000) Exploring Supply Chain Configuration to Leverage Market Orientation: A Taxonomy of Vertical de-Integration. In: Proceedings of the 29th European Marketing Academy Conference, 23rd -26th May 2000, Erasmus University, Rotterdam. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33168)

Petrovici, Dan Alex, Ritson, Christopher (2000) Food Consumption Patterns in Romania. British Food Journal, 102 (4). pp. 290-308. ISSN 0007-070X. (doi:10.1108/00070700010327724) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9621)

Shu, S.T. and Wong, Veronica (2000) The Impact of Learning Boundary Expansion on Product Innovation: An Empirical Study. In: Bridging the Divide: Proceedings of the Academy of Marketing Conference 2000. Academy of Marketing. ISBN 0-901437-90-5. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33167)

Souza Monteiro, Diogo M, Ventura Lucas, Maria Raquel (2000) A Importância do Marketing Agro-Alimentar numa Economia Globalizada.[The Importance of Agro-Food Marketing on a Globalized Economy]. Revista de Ciência Agrárias, 23 (3-4). pp. 235-266. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23466)

1999

Barnes, Bradley R., Lynch, James E (1999) Relationship Marketing (RM) and the Medium Sized Enterprise (MSE): An Exploratory Study. In: British Academy of Management Annual Conference, Manchester, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9252)

Barnes, Bradley R., Lynch, James E, Morris, D.S. (1999) Relationship Marketing Needs Total Quality Management. Total Quality Management, 10 (4-5). s659-s665. ISSN 0954-4127. (doi:10.1080/0954412997659) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9253)

Chen, C.W., Wong, Veronica (1999) New Product Preannouncements: A Model of Situational Factors, Strategic Behaviours and Effectiveness. In: Proceedings of the 28th European Marketing Academy Conference, 11th-14th May 1999, Humboldt University, Berlin. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33169)

Chryssochoidis, George, Wong, Veronica (1999) Customization of Product Technology and International New Product Success: Mediating Roles of New product Development and Rollout Timeliness. In: Proceedings of EIASM/PDMA 6th International Product Development Management Conference, 5th-6th July 1999, Churchill College, University of Cambridge, Cambridge. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33171)

Harvey, C. and Hubbard, L. and Ness, Mitchell R. and Petrovici, Dan Alex (1999) Report on Farm Business Survey. Other. Ministry of Agriculture, Food and Fisheries (UK) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23783)

Hornibrook, Susan A., Fearne, Andrew (1999) Opportunities in the UK Duckling Market: Results of Consumer Research. Journal of Farm Management, 10 (4). pp. 194-207. ISSN 0014-8059. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:11415)

Kotler, Philip, Armstrong, Gary, Saunders, John, Wong, Veronica (1999) Grundlagen des Marketing, 2., überarbeitete Auflage. Prentice Hall Verlag ISBN 978-3-8272-9548-4. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32916)

Kotler, Philip, Armstrong, Gary, Saunders, John, Wong, Veronica (1999) Principles of Marketing: 2nd European Edition. Prentice Hall Europe ISBN 978-0-13-262254-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32915)

Kotler, Philip, Armstrong, Gary, Saunders, John, Wong, Veronica (1999) Principles of Marketing: 2nd European Edition, Russian language edition. Prentice Hall Europe, Moscow, Russia ISBN 978-0-13-262254-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32914)

Petrovici, Dan Alex (1999) EU Enlargement and Food Consumers. In: The EU enlargement conference, January 1999, Centre of Rural Economy, Newcastle upon Tyne. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23517)

Petrovici, Dan Alex (1999) Food Consumption under the Pressure of Transition. Tribuna Economica, . pp. 19-20. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23468)

Petrovici, Dan Alex (1999) Patterns of Food Demand in Romania During the Period of Transition, International Comparisons. In: UK Agricultural Economics Society Annual Conference, March 1999, Belfast. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23509)

Petrovici, Dan Alex, Gorton, Matthew (1999) Food Demand Rural Poverty and Welfare in Romania. In: 68th EAAE Seminar: Analysis of Food Consumption in Central and Eastern Europe: Relevance and Empirical Methods, November 1999, Halle-Salle. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23508)

Stagg, Chris, Saunders, John, Wong, Veronica (1999) A Framework for Understanding New Product Evaluation in Consumer Packaged Goods. International Journal of New Product Development and Innovation Management, 1 (1). pp. 21-32. ISSN 1464-6684. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32889)

Stagg, Chris, Saunders, John, Wong, Veronica (1999) New Product Screening in Consumer Packaged Goods Companies. In: Proceedings of EIASM/PDMA 6th International Product Development Management Conference, 5th to 6th July 1999, Churchill College, University of Cambridge, Cambridge. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33185)

Stagg, Chris, Saunders, John, Wong, Veronica (1999) New product Evaluation in Fast Moving Consumer Goods. In: Proceedings of the 28th European Marketing Academy Conference, 11th-14th May 1999, Humboldt University, Berlin. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33170)

Wong, Veronica, Shaw, Vivienne, Sher, Peter J. (1999) Intra-Firm Learning in Technology Transfer: A Study of Taiwanese Information Technology Firms. International Journal of Innovation Management, 3 (4). pp. 427-458. ISSN 1363-9196. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32888)

1998

Barnes, Bradley R., Lynch, James E (1998) Relationship Marketing and the Medium Sized Enterprise. In: Academy of Marketing Conference, Sheffield, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9251)

Bourlakis, Michael A. (1998) Transaction Costs, Internationalisation and Logistics: The Case of European Food Retailing. International Journal of Logistics: Research and Applications, 1 (3). pp. 251-264. ISSN 1367-5567. (doi:10.1080/13675569808962051) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:25626)

Chen, W-C., Wong, Veronica (1998) New Product Preannouncement: A Structural Equation of Situational Factors, Strategic Behaviors, and Effectiveness. In: PDMA International Conference, 3rd-7th October 1998, Atlanta, Georgia, USA. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33186)

Chryssochoidis, George, Wong, Veronica (1998) International New Product Structures. In: Proceedings of EIASM/PDMA 5th International Product Development Management Conference, May 25th-26th 1998, EIASM, Como, Italy. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33190)

Chryssochoidis, George, Wong, Veronica (1998) Modelling the Interaction between the Causes of Delays in Rolling out New High-tech Electronic Products across Country Markets - A Refinement. In: Proceedings of EIASM/PDMA 5th International Product Development Management Conference, May 25th -26th 1998, Como, Italy. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33189)

Chryssochoidis, George, Wong, Veronica (1998) New Service Introduction Across International Markets: Causes of Delays. In: Proceedings of the 2nd Academy of Marketing (UK) Conference, 8th-10th July 1998, Sheffield, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33187)

Chryssochoidis, George, Wong, Veronica (1998) Rolling out new products across country markets: An empirical study of causes of delays. Journal of Product Innovation Management, 15 (1). pp. 16-41. ISSN 0737-6782. (doi:10.1016/S0737-6782(97)00065-9) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32839)

Doyle, Peter, Wong, Veronica (1998) Marketing and Competitive performance: An Empirical Study. European Journal of Marketing, 32 (5/6). pp. 514-535. ISSN 0309-0566. (doi:10.1108/03090569810216145) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32890)

Petrovici, Dan Alex (1998) Business Culture in Eastern Europe. In: Rolls-Royce Consortium Program, June 1998, University of Newcastle, School of Management. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23725)

Stagg, Chris, Saunders, John, Wong, Veronica (1998) Success and Failure in New Product Development: Current Approaches and Unexploited Opportunities. In: Proceedings of 27th European Marketing Academy Conference, 20th-23rd May 1998, Stockholm School of Economics, Sweden. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33188)

Theoharakis, V. and Wong, Veronica (1998) Strategic Implications of Hype on the Adoption of Innovative Technologies: The Case of Local Area Networks. In: McGuire, Eugene and Larsen, Tor J., eds. Innovation Systems and Technology Innovation and Diffusion. Idea Group Publishing, USA, pp. 161-178. ISBN unknown. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32998)

Wong, Veronica (1998) BAA: Specialist Shops. In: Doyle, Peter and Bridgewater, S., eds. Innovation in Marketing. Butterworth Heinemann/CIM, Oxford, pp. 105-115. ISBN 978-0-7506-4121-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33007)

Wong, Veronica (1998) Rank Xerox: DocuTech. In: Doyle, Peter and Bridgewater, S., eds. Innovation in Marketing. Butterworth Heinemann/CIM, pp. 83-97. ISBN 978-0-7506-4121-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33005)

Wong, Veronica (1998) SmithKline Beecham Consumer Healthcare (SBCH): Dr. Best Flex Toothbrush. In: Doyle, Peter and Bridgewater, S., eds. Innovation in Marketing. Butterworth Heinemann/CIM, Oxford, pp. 30-41. ISBN 978-0-7506-4121-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33004)

Wong, Veronica and Egan, Colin (1998) Innovation Strategies for Competitive Success. In: Egan, Colin and Thomas, Michael, eds. CIM Handbook of Strategic Marketing. A Butterworth-Heinemann Title, London, UK, pp. 81-84. ISBN 978-0-7506-2613-2. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32977)

Wong, Veronica, Shaw, Vivienne, Sher, Peter J. (1998) Effective Organization and Management of Technology Assimilation: The Case of Taiwanese Information Technology Firms. Industrial Marketing Management, 27 (3). pp. 213-227. ISSN 0019-8501. (doi:10.1016/S0019-8501(97)00048-5) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32838)

1997

Barnes, Bradley R., Gregory, M. (1997) War, Peace and Sustainable Development: Issues of Land Mine Clearance. In: Strategic Planning and Development Conference, Developing Economies in Perspective. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9244)

Chen, Ivy S.N., Wong, Veronica (1997) East Asian Firms’ Marketing Strategies and Performance in Western Europe. In: Proceedings of the First Academy of Marketing (UK) Conference, 8th-10th July 1997, Manchester Metropolitan University, Manchester, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33191)

Chryssochoidis, George, Wong, Veronica (1997) The Effects of Customization of Product Technology upon the Speed and Timeliness of New Product Development, Rollout, and Success in International Markets: An Exploratory Investigation. In: Proceedings of EIASM/PDMA 4th International Product Development Management Conference, May 1997, Stockholm, Sweden. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33194)

Chryssochoidis, George, Wong, Veronica (1997) Exploring International Rollouts: Causes of Delays and Effects of Delays upon New Product Outcomes. In: Proceedings of the 26th European Marketing Academy Conference, 20th-23rd May 1997, Warwick Business School, Coventry, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33193)

Kotler, Philip, Armstrong, Gary, Saunders, John, Wong, Veronica (1997) Principes van Marketing: de Europese Editie. Prentice-Hall Europe, UK and Academic Services, Schoonhoven, Netherlands ISBN 978-90-5261-292-8. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32917)

Mudambi, Susan M., Doyle, Peter, Wong, Veronica (1997) An Analysis of Situational and Decision Factors Affecting Industrial Purchases. In: Proceedings of the First Academy of Marketing (UK) Conference, 8th-10th July 1997, Manchester Metropolitan University, Manchester, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33192)

Mudambi, Susan M., Doyle, Peter, Wong, Veronica (1997) An Exploration of Branding in Industrial Markets. Industrial Marketing Management, 26 (5). pp. 433-446. ISSN 0019-8501. (doi:10.1016/S0019-8501(96)00151-4) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32840)

Mudambi, Susan M., Doyle, Peter, Wong, Veronica (1997) The Value of Branding to the Industrial Customer. In: Proceedings of the 26th European Marketing Academy Conference, 20th-23rd May 1997, Warwick Business School. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33196)

Theoharakis, V., Wong, Veronica (1997) Analyzing Interest for Innovative Products: Separating Hype from Reality. In: Proceedings of the 26th European Marketing Academy Conference, 20th-23rd May 1997, Warwick Business School. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33195)

1996

Chryssochoidis, George, Wong, Veronica (1996) Rolling Out New Products Across International Markets - Causes of Delays. In: Proceedings of EIASM/PDMA 3rd International Product Development Conference, INSEAD, 15th-16th April 1996, Fontainbleau, France. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33203)

Chryssochoidis, George, Wong, Veronica (1996) Rolling Out New Products Across International Markets: Causes of Delays. In: Proceedings of the 29th Marketing Education Group Conference, July 1996, Glasgow, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33197)

Doyle, Peter, Wong, Veronica (1996) Marketing and International Competitiveness: An Empirical Study. In: Proceedings of the 25th European Marketing Academy Conference, 14th-17th May 1996, Budapest, Hungary. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33199)

Kotler, Philip, Armstrong, Gary, Saunders, John, Wong, Veronica (1996) Principles of Marketing: 1st European Edition. Prentice-Hall ISBN 978-0-13-165903-2. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32918)

Mudambi, Susan M., Doyle, Peter, Wong, Veronica (1996) A Critical Examination of Branding in Industrial Markets. In: Proceedings of the 25th European Marketing Academy Conference, 14th-17th May 1996, Budapest, Hungary. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33200)

Shaw, Vivienne, Wong, Veronica (1996) Successful Marketing Strategies in the Changing Machine Tool Market. Journal of Strategic Marketing, 4 (1). pp. 53-69. ISSN 0965-254X. (doi:10.1080/09652549600000003) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32891)

Sher, Peter J., Wong, Veronica, Shaw, Vivienne (1996) Absorptive Capacity and Learning in Technology Transfer: the Case of Taiwanese Information Technology Firms. In: Proceedings of the AIB UK Annual Conference, March 1996, Aston Business School, Birmingham, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33224)

Sher, Peter J., Wong, Veronica, Shaw, Vivienne (1996) Organization and Management That Facilitate Technology Assimilation: The Case of Taiwanese Information Technology Firms. In: Proceedings of EIASM/PDMA 3rd International Product Development Conference, INSEAD, 15th-16th April 1996, Fontainbleau, France. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33201)

Stagg, Chris, Saunders, John, Wong, Veronica (1996) A Study of Success and Failure Literature in New Product Development. In: Proceedings of the 29th Marketing Education Group Conference, July 1996, Glasgow, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33198)

Wong, Veronica, Turner, W., Stoneman, P. (1996) Marketing Strategies and Market Prospects for Environmentally Friendly Consumer Products. British Journal of Management, 7 (3). pp. 263-281. ISSN 1045-3172. (doi:10.1111/j.1467-8551.1996.tb00119.x) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32841)

1995

Doyle, Peter, Wong, Veronica, Shaw, Vivienne (1995) Marketing Strategies of International Competitors in the U.K. Machine Tool Market. Journal of Global Marketing, 8 (2). pp. 75-96. ISSN 0891-1762. (doi:10.1300/J042v08n02_05) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32894)

Petrovici, Dan Alex (1995) Changes in Marketing Management. Revista de Management (Management Review), . pp. 66-74. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9534)

Petrovici, Dan Alex and Goga, A. (1995) Report on Le Chomage Jour au Jour. Other. Ministry of Health and Social Protection (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:23782)

Shaw, Vivienne, Wong, Veronica (1995) Strategies for Success in the British Machine Tool Industry: a Comparative Study of German, British, American and Japanese Competitors. Vierteljahrshefte zur Wirtschaftsforschung, 1 . pp. 103-113. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32892)

Stefanescu, V., Petrovici, Dan Alex (1995) An Exploratory Study of the Farmer's Market using the Principal Component Analysis. Revsita de Calcul Economic si Cibernetica Economica, 2 . pp. 29-38. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:9633)

Stray, Stephanie, Wong, Veronica (1995) Triads and Tetrads: The Visual Display of Consumer Behaviour Data. Marketing and Research Today, 23 (1). pp. 48-58. ISSN 0923-5957. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32893)

Trinkfass, G., Mühlbacher, H., Wong, Veronica (1995) The Innovation Spiral: Antecedents and Consequenses of Launching More New Products within Increasingly Shorter Time Intervals. In: PDMA International Conference, October 1995, Florida, USA. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33225)

Wong, Veronica, Chen, Ivy S.N. (1995) NIC Companies in the UK. In: Proceedings of the 1995 Annual Conference of the Marketing Education Group, Making Marketing Work, July 1995, Bradford, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33226)

Wong, Veronica and Saunders, John and Doyle, Peter (1995) Japanese Marketing Strategies in the United Kingdom. In: McDonald, Malcolm, ed. Marketing Strategies: New Approaches, New Techniques. Pergamon, UK. ISBN 978-0-08-042572-6. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32999)

1994

Chryssochoidis, George, Wong, Veronica (1994) Examining Product Policies in Global Industries. In: Proceedings of the 27th Marketing Education Group Conference, July 1994, Coleraine. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33227)

Chryssochoidis, George, Wong, Veronica (1994) New Product Development Process and Product Policy in Global Industries. In: Proceedings of the 23rd Conference of the European Marketing Academy, May 1994, Maastricht, The Netherlands. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33229)

Doyle, Peter and Wong, Veronica and Saunders, John (1994) Fighting for the UK Market: British, Japanese and American Competitors Compared. In: Saunders, John, ed. The Marketing Initiative: ESRC Research in Marketing and Related Topics. Prentice-Hall, Hemel Hempstead, UK, pp. 256-275. ISBN 978-0-13-042821-9. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33002)

Saunders, John, Wong, Veronica, Doyle, Peter (1994) The Congruence of Successful International Competitors: A Study of the Marketing Strategies and Organizations of Japanese and US Competitors in the UK. Journal of Global Marketing, 7 (3). pp. 41-60. ISSN 0891-1762. (doi:10.1300/J042v07n03_03) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32895)

Stray, Stephanie, Wong, Veronica (1994) Exploring the Application of Triangles as a Data Presentation Tool in Marketing. In: Proceedings of the 27th Marketing Education Group Conference, July 1994, Coleraine. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33228)

Wong, Veronica (1994) New Product Introduction at Different Stages of the Product Life Cycle: The Integration of Marketing and Key Functional Strategies. In: Saunders, John, ed. The Marketing Initiative: ESRC Research in Marketing and Related Topics. Prentice-Hall, UK, pp. 102-148. ISBN unknown. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33000)

Wong, Veronica and Saunders, John and Doyle, Peter (1994) Examining Generic Marketing Strategies and Organisations of Successful International Competitors. In: Saunders, John, ed. The Marketing Initiative: ESRC Research in Marketing and Related Topics. Prentice-Hall, UK, pp. 4-19. ISBN 978-0-13-042821-9. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33001)

1993

Chou, T.-J., Wong, Veronica (1993) How Corporate Information Requirements/Transmission Patterns Vary According to New Product Type: An Empirical Study. In: Proceedings of the 22nd Conference of the European Marketing Academy, 25th-28th May 1993, Barcelona, Spain. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33233)

Doyle, Peter, Shaw, Vivienne, Wong, Veronica (1993) International Competition in the UK Machine Tool Market. Journal of Marketing Management, 9 (4). pp. 383-391. ISSN 0267-257X. (doi:10.1080/0267257X.1993.9964247) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32896)

Doyle, Peter, Shaw, Vivienne, Wong, Veronica (1993) International Competition in the UK Machine Tool Market. In: Proceedings of the 26th Marketing Education Group Conference, July 1993, Loughborough University Business School. (Unpublished) (doi:10.1080/0267257X.1993.9964247) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33231)

Green, J., Wong, Veronica (1993) New Product Market Entry Success: A Comparison of Factor Variance. In: Proceedings of the 22nd Conference of the European Marketing Academy, 25th - 28th May, 2011, Barcelona, Spain. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33232)

Wong, Veronica, Saunders, John (1993) Business Orientations and Corporate Success. Journal of Strategic Marketing, 1 (1). pp. 20-40. ISSN 0965-254X. (doi:10.1080/09652549300000003) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32897)

1992

Doyle, Peter, Saunders, John, Wong, Veronica (1992) Competition in Global Markets: A Case Study of American and Japanese Competition in the British Market. Journal of International Business Studies, 23 (3). pp. 419-442. ISSN 0047-2506. (doi:10.1057/palgrave.jibs.8490273) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32899)

Saunders, John, Wong, Veronica, Doyle, Peter (1992) Japanese? Marketing? Planning?: Business in Balance. In: Marketing in the New Europe and Beyond - Proceedings of the 25th Marketing Education Group Conference, July 1992, University of Salford, Manchester, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33241)

Wong, Veronica (1992) The Effectiveness of Marketing Implementation: Functional Managers' Views of Practices in their Firms. In: Baker, Michael, ed. Perspectives on Marketing Management. John Wiley, pp. 181-198. ISBN 978-0-471-95245-9. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33003)

Wong, Veronica (1992) An Empirical Study of Firms' Co-ordination of Functional and Market Entry Timing Strategies. Journal of Marketing Management, 8 (3). pp. 239-257. ISSN 0267-257X. (doi:10.1080/0267257X.1992.9964194) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32898)

1991

Wong, Veronica, Douglas, Stacy (1991) International Expansion Paths: Country vs. Products. In: 20th European Marketing Academy Conference, May 1991, Dublin, Ireland. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33242)

1990

Macallan, H., Wong, Veronica (1990) Servicing the Distance Learning MBA (Master of Business Administration) Client: An Investigation of Student Support Systems. In: Proceedings of the 23rd Marketing Education Group Conference, July 1990, Oxford Polytechnic, Oxford, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33243)

Wong, Veronica (1990) Diversification Dilemma: Examining Product and Geographic Dimensions of Diversification and their Implications for International Competitive Performance. In: 23rd Marketing Education Group Conference, July 1990, Oxford Polytechnic, Oxford, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33244)

Wong, Veronica, Saunders, John, Doyle, Peter (1990) Japanese Marketing Strategy. Strategic Direction, . pp. 10-22. ISSN 0258-0543. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32900)

1989

Doyle, Peter, Saunders, John, Wong, Veronica (1989) International Marketing Strategies and Organisation: A Study of US, Japanese and British Competitors. In: Proceedings of the Annual Conference of the American Marketing Association, August 1989, Chicago, U.S.A.. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33245)

Wong, Veronica, Doyle, Peter, Saunders, John (1989) The Congruence of Successful International Competitors: A study of the Marketing Strategies and Organisation of US, British and Japanese Competitors. In: Proceedings of the 18th European Marketing Academy Conference, Athens, Greece. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33247)

Wong, Veronica, Saunders, John, Doyle, Peter (1989) The Barriers to Achieving Stronger Marketing Orientation in British Companies: An Exploratory Study. In: Proceedings of the Marketing Education Group 22nd Conference, Glasgow Business School. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33246)

1988

Wong, Veronica, Saunders, John, Doyle, Peter (1988) The Quality of British Marketing: A Comparative Investigation of International Competition in the UK Market. In: Proceedings of the Marketing Education Group 2lst Conference, Huddersfield, UK. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33248)

Wong, Veronica, Saunders, John, Doyle, Peter (1988) The Quality of British Marketing: A Comparison with US and Japanese Multinationals in the UK Market. Journal of Marketing Management, 4 (2). pp. 107-130. ISSN 0267-257X. (doi:10.1080/0267257X.1988.9964065) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32901)

1987

Wong, Veronica, Saunders, John, Doyle, Peter (1987) Japanese Marketing Strategies in the United Kingdom. Long Range Planning, 20 (6). pp. 54-63. ISSN 0024-6301. (doi:10.1016/0024-6301(87)90132-4) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32842)

1986

Doyle, Peter, Saunders, John, Wong, Veronica (1986) Japanese Marketing Strategies in the UK: A Comparative Study. Journal of International Business Studies, 17 (1). pp. 27-46. ISSN 0047-2506. (doi:10.1057/palgrave.jibs.8490415) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32902)

1985

Doyle, Peter, Saunders, John, Wong, Veronica (1985) A Comparative Investigation of Japanese Marketing Strategies in the British Market. In: Proceedings of the l4th Conference of the European Marketing Academy, Bielefeld, West Germany. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33250)

Doyle, Peter, Saunders, John, Wong, Veronica (1985) The Overseas Marketing of Japanese Subsidiaries. In: Proceedings of the American Marketing Association Summer Conference, Washington D.C. U.S.A.. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33249)

Saunders, John, Wong, Veronica (1985) In Search of Excellence in the UK. Journal of Marketing Management, 1 (1-2). pp. 119-137. ISSN 0267-257X. (doi:10.1080/0267257X.1985.9963980) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32903)

This list was generated on Wed May 27 21:25:56 2020 BST.