Mitchell, Vince, Petrovici, Dan Alex, Schlegelmilch, B.B., Szocs, Ilona (2014) The Influence of Parents versus Peers on Generation Y Internet Ethical Attitudes. Electronic Commerce Research and Applications, 14 (2). pp. 95-103. ISSN 1567-4223. E-ISSN 1873-7846. (doi:10.1016/j.elerap.2014.12.003) (KAR id:56721)
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Official URL: http://dx.doi.org/10.1016/j.elerap.2014.12.003 |
Abstract
We examine the role of parental style vs peer influence on Generation Y’s attitudes towards online unethical activities using a survey of a matched parent-child sample. Results suggest that a protective parental style has the greatest impact on Generation Y’s online ethical attitudes, while a strict discipline style has no significant influence. Peers are more influential, but not as influential as when there is agreement between parents and their children on a specific activity. Methodologically, the research highlights the necessity to measure family dyads and assess whether or not parents and their children’s perceptions are the same.
Item Type: | Article |
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DOI/Identification number: | 10.1016/j.elerap.2014.12.003 |
Uncontrolled keywords: | family dyads; online ethics; survey; regression; Austria |
Subjects: |
H Social Sciences > HF Commerce > HF5415 Marketing H Social Sciences > HF Commerce > HF5548.32 E-commerce |
Divisions: | Divisions > Kent Business School - Division > Department of Marketing, Entrepreneurship and International Business |
Depositing User: | Dan Petrovici |
Date Deposited: | 02 Aug 2016 15:51 UTC |
Last Modified: | 05 Nov 2024 10:46 UTC |
Resource URI: | https://kar.kent.ac.uk/id/eprint/56721 (The current URI for this page, for reference purposes) |
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