Perceptions of Authenticity within Emerging Markets

Yannopoulou, N. and Liu, M. and Bian, Xuemei (2010) Perceptions of Authenticity within Emerging Markets. In: 1st EMAC Regional Conference- Marketing Theory Challenges in Emerging Markets, 2010, Budapest, Hungary. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided)

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Item Type: Conference or workshop item (Paper)
Subjects: H Social Sciences
H Social Sciences > H Social Sciences (General)
Divisions: Faculties > Social Sciences > Kent Business School
Faculties > Social Sciences > Kent Business School > Marketing
Depositing User: Cathy Norman
Date Deposited: 31 Aug 2012 09:58
Last Modified: 12 May 2014 09:18
Resource URI: https://kar.kent.ac.uk/id/eprint/30416 (The current URI for this page, for reference purposes)
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