Stagg, Chris, Saunders, John, Wong, Veronica (1998) Success and Failure in New Product Development: Current Approaches and Unexploited Opportunities. In: Proceedings of 27th European Marketing Academy Conference, 20th-23rd May 1998, Stockholm School of Economics, Sweden. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33188)
| The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided. |
| Item Type: | Conference or workshop item (Paper) |
|---|---|
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Divisions > Kent Business School - Division > Kent Business School (do not use) |
| Depositing User: | Catherine Norman |
| Date Deposited: | 08 Feb 2013 14:56 UTC |
| Last Modified: | 05 Nov 2024 10:16 UTC |
| Resource URI: | https://kar.kent.ac.uk/id/eprint/33188 (The current URI for this page, for reference purposes) |
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