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Pro-poor Innovation Adoption in the BOP Market: Toward and Integrated View

Hasan, Md Rajibul, Lowe, Ben, Petrovici, Dan Alex (2017) Pro-poor Innovation Adoption in the BOP Market: Toward and Integrated View. In: Christiansen, John K. and Goffin, Keith and Hatchuel, Armand, eds. 25th Innovation and Product Development Management Conference. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided)

The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided. (Contact us about this Publication)
Official URL
http://www.eiasm.org/frontoffice/event_announcemen...
Item Type: Conference or workshop item (Other)
Uncontrolled keywords: Bop, subsistence marketplaces, consumer behaviour, poverty technology, pro-poor innovation
Subjects: H Social Sciences > HF Commerce > HF5415 Marketing
Divisions: Faculties > Social Sciences > Kent Business School
Faculties > Social Sciences > Kent Business School > Marketing
Depositing User: Ben Lowe
Date Deposited: 17 May 2018 09:20 UTC
Last Modified: 29 May 2019 20:33 UTC
Resource URI: https://kar.kent.ac.uk/id/eprint/67067 (The current URI for this page, for reference purposes)
Lowe, Ben: https://orcid.org/0000-0002-5041-600X
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