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Formalised Marketing Information as a Catalyst for SME Growth

Cacciolatti, Luca, Fearne, Andrew (2012) Formalised Marketing Information as a Catalyst for SME Growth. In: 22nd Annual IFAMA World Forum and Symposium 'The Road to 2050: The China Factor', 9th to 14th June 2012. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:29319)

The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided.
Item Type: Conference or workshop item (Paper)
Subjects: H Social Sciences
H Social Sciences > H Social Sciences (General)
Divisions: Divisions > Kent Business School - Division > Kent Business School (do not use)
Depositing User: Catherine Norman
Date Deposited: 23 Apr 2012 15:28 UTC
Last Modified: 05 Nov 2024 10:10 UTC
Resource URI: https://kar.kent.ac.uk/id/eprint/29319 (The current URI for this page, for reference purposes)

University of Kent Author Information

Cacciolatti, Luca.

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Fearne, Andrew.

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