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An exploratory analysis of the attitudes and behaviour of silver surfers in the UK and Germany: From aspirational age to biological age.

Petrovici, Dan Alex and Schwarz, J. (2008) An exploratory analysis of the attitudes and behaviour of silver surfers in the UK and Germany: From aspirational age to biological age. Working paper. Unversity of Kent, Canterbury, Canterbury (KAR id:23519)

Item Type: Reports and Papers (Working paper)
Additional information: Working paper no. 133
Subjects: H Social Sciences
Divisions: Divisions > Kent Business School - Division > Department of Marketing, Entrepreneurship and International Business
Depositing User: Rebecca Stevenson
Date Deposited: 18 Dec 2009 13:16 UTC
Last Modified: 05 Nov 2024 10:03 UTC
Resource URI: https://kar.kent.ac.uk/id/eprint/23519 (The current URI for this page, for reference purposes)

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