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Multi-disciplinary Approach to Learning Theories: Application to Consumer Learning for Really New Products

Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2006) Multi-disciplinary Approach to Learning Theories: Application to Consumer Learning for Really New Products. In: Proceedings of Academy of Marketing Conference July 2006. Middlesex University Press, London. ISBN 978-1-904750-49-9. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided)

The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided. (Contact us about this Publication)
Item Type: Book section
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Faculties > Social Sciences > Kent Business School > Marketing
Depositing User: Cathy Norman
Date Deposited: 25 Jan 2013 12:14 UTC
Last Modified: 10 Oct 2019 11:44 UTC
Resource URI: https://kar.kent.ac.uk/id/eprint/33110 (The current URI for this page, for reference purposes)
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