Hasan, Md Rajibul, Lowe, Ben, Petrovici, Dan Alex (2016) Consumer Pro-Poor Innovation Adoption within the Bottom-of-the-Pyramid. In: Academy of Marketing Annual Conference. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:57013)
| The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided. | |
| Official URL: https://www.academyofmarketing.org/conference-2016... |
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| Item Type: | Conference or workshop item (Proceeding) |
|---|---|
| Subjects: | H Social Sciences > HF Commerce > HF5415 Marketing |
| Institutional Unit: | Schools > Kent Business School |
| Former Institutional Unit: |
Divisions > Kent Business School - Division > Department of Marketing, Entrepreneurship and International Business
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| Depositing User: | Ben Lowe |
| Date Deposited: | 29 Aug 2016 11:15 UTC |
| Last Modified: | 20 May 2025 12:08 UTC |
| Resource URI: | https://kar.kent.ac.uk/id/eprint/57013 (The current URI for this page, for reference purposes) |
University of Kent Author Information
Lowe, Ben.
| Creator's ORCID: |
 https://orcid.org/0000-0002-5041-600X
|
|---|---|
| CReDIT Contributor Roles: |
Petrovici, Dan Alex.
| Creator's ORCID: |
https://orcid.org/0000-0002-2688-5439
|
|---|---|
| CReDIT Contributor Roles: |
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