Empirical Evidence of a Relationship Between Business Growth and Use of Formalised Marketing Information Amongst Food and Drink SME's

Cacciolatti, Luca and Fearne, Andrew (2011) Empirical Evidence of a Relationship Between Business Growth and Use of Formalised Marketing Information Amongst Food and Drink SME's. In: Academy of Marketing Annual Conference 'Marketing Fields Forever', 5th to 7th July 2011, Aintree Racecourse, Liverpool. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided)

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Item Type:	Conference or workshop item (Paper)
Subjects:	H Social Sciences H Social Sciences > H Social Sciences (General)
Divisions:	Faculties > Social Sciences > Kent Business School Faculties > Social Sciences > Kent Business School > Marketing
Depositing User:	Cathy Norman
Date Deposited:	23 Apr 2012 15:18
Last Modified:	13 May 2014 14:59
Resource URI:	https://kar.kent.ac.uk/id/eprint/29317 (The current URI for this page, for reference purposes)