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Trade shows and SME internationalisation: Networking for performance

Gerschewski, Stephan, Evers, Natasha, Nguyen, Anh Tuan, Froese, Fabian Jintae (2020) Trade shows and SME internationalisation: Networking for performance. Management International Review, . ISSN 0938-8249. E-ISSN 1861-8901. (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:80291)

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Official URL
https://doi.org/10.1007/s11575-020-00421-y

Abstract

Trade shows are a key vehicle where SMEs often develop networks, through which valuable resources for internationalisation can be acquired. However, there tends to be a scarcity of research on the performance outcomes of network development of international SMEs (ISMEs), particularly, in trade show forums. Adopting a network-based view, we investigate the influence of trade shows on the performance of ISMEs. Results from a survey of 229 Australian and New Zealand SMEs indicate that proactiveness is positively associated with the development of networks through trade shows, which, in turn, increases the firms’ operational performance, but not financial performance. In addition, the effect of trade shows is generally more beneficial for ISMEs in the service industry, compared to other industries.

Item Type: Article
Uncontrolled keywords: small and medium-sized enterprise (SME), network, trade show, internationalisation, firm performance
Subjects: H Social Sciences > HF Commerce > HF5351 Business
Divisions: Divisions > Kent Business School - Division > Kent Business School (do not use)
Depositing User: Stephan Gerschewski
Date Deposited: 28 Feb 2020 02:55 UTC
Last Modified: 16 Feb 2021 14:11 UTC
Resource URI: https://kar.kent.ac.uk/id/eprint/80291 (The current URI for this page, for reference purposes)
Gerschewski, Stephan: https://orcid.org/0000-0002-4976-1033
Evers, Natasha: https://orcid.org/0000-0002-8193-1004
Froese, Fabian Jintae: https://orcid.org/0000-0003-2220-4250
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