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The Congruence of Successful International Competitors: A study of the Marketing Strategies and Organisation of US, British and Japanese Competitors

Wong, Veronica, Doyle, Peter, Saunders, John (1989) The Congruence of Successful International Competitors: A study of the Marketing Strategies and Organisation of US, British and Japanese Competitors. In: Proceedings of the 18th European Marketing Academy Conference, Athens, Greece. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided)

The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided. (Contact us about this Publication)
Item Type: Conference or workshop item (Paper)
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Faculties > Social Sciences > Kent Business School > Marketing
Depositing User: Cathy Norman
Date Deposited: 14 Feb 2013 16:31 UTC
Last Modified: 29 May 2019 10:01 UTC
Resource URI: https://kar.kent.ac.uk/id/eprint/33247 (The current URI for this page, for reference purposes)
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