Consumer Learning Processes for Really New Products: Is a Picture Really Worth a Thousand Words?

Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2007) Consumer Learning Processes for Really New Products: Is a Picture Really Worth a Thousand Words? In: Flexible marketing in an unpredictable world. Reykjavik University, Reykjavik. ISBN 978-9979-9483-5-3. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33109)

The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided.

Item Type:	Book section
Subjects:	H Social Sciences > H Social Sciences (General)
Divisions:	Divisions > Kent Business School - Division > Kent Business School (do not use)
Depositing User:	Catherine Norman
Date Deposited:	25 Jan 2013 12:11 UTC
Last Modified:	16 Nov 2021 10:10 UTC
Resource URI:	https://kar.kent.ac.uk/id/eprint/33109 (The current URI for this page, for reference purposes)

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