Items where division is "Faculties > Social Sciences > Kent Business School > Marketing"

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Number of items at this level: 508.

A

Ackfeldt, Anna-Lena and Wong, Veronica (2006) The Antecedents of Prosocial Service Behaviours: An Empirical Investigation. Service Industries Journal, 26 (7). pp. 727-745. ISSN 0264-2069. (The full text of this publication is not available from this repository)

Ackfeldt, Anna-Lena and Wong, Veronica (2005) The Effect of Management Strategies on Employee Attitudes and Service Behaviours: An Illustrative Case Study. In: BAM Annual Conference, September 2005, Said Business School, Oxford. (Unpublished) (The full text of this publication is not available from this repository)

Anders, Sven and Rouviere, Elodie and Souza Monteiro, Diogo M (2007) Objectiveness in the Market for Third-Party Certification: What Can We Learn From Market Structure? In: 105th European Association of Agriculture Economics Seminar 'International Marketing and International Trade of Quality Food Products', 8th - 10th March 2007, Bologna, Italy. (Unpublished) (The full text of this publication is not available from this repository)

Anders, Sven and Souza Monteiro, Diogo M (2008) How Does Market Structure of Third Party Certification Impact the Quality of Certification? In: CAES-NAREA Annual Meeting, 29th June - 2nd July 2008, Quebec City, Canada. (The full text of this publication is not available from this repository)

Anders, Sven and Souza Monteiro, Diogo M (2008) The Structure of Third-Party Certification, Retail Food Standards and The Provision of Safe Foods. In: 8th International Conference on Management in Agri-Food Networks, 29th - 30th May 2008, Ede, Netherlands. (The full text of this publication is not available from this repository)

Anders, Sven and Souza Monteiro, Diogo M (2009) Third-Party Certification, Food Standards and Quality Assurance in Supply Chains. In: NEC-63/FAMPS Joint Conference: Promotion Through Food Credence Attributes, 1st - 3rd February 2009, San Diego, California, USA. (The full text of this publication is not available from this repository)

Anders, Sven and Souza Monteiro, Diogo M and Rouviere, Elodie (2010) Competition and Credibility of Private Third-party Certification in International Food Supply. Journal of International Food and Agribusiness Marketing, 22 (3-4). pp. 328-341. (The full text of this publication is not available from this repository)

Azizi, Nader and Liang, Ming (2010) Modeling and Analysis of Static Aspects of Job Boredom: A Bayesian Networks Approach. In: Proceedings of the 20th International Conference on Flexible Automation and Intelligent Manufacturing, 12th to 14th July 2010, California State University, East Bay, USA. (The full text of this publication is not available from this repository)

B

Barnes, Bradley R. and Berthon, Pierre and Pitt, Leyland and van der Merwe, Rian (2007) Analysing Theory Networks: Identifying the Pivotal Theories in Marketing and their Characteristics. Journal of Marketing Management, 23 (3/4). pp. 181-206. ISSN 0267-257X. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Carroll, Amy (2000) A Relationship Marketing Pilot Study of British and French Medium Sized Medical Firms. International Journal of Medical Marketing, 1 (2). ISSN 1745-7025. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Davies, A. (2001) Exploring the drivers of product portfolio development: A case study of a medium-sized enterprise competing in a global market. International Journal of Medical Marketing, 1 (4). pp. 340-350. ISSN 1469-7025. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Gregory, M. (1997) War, Peace and Sustainable Development: Issues of Land Mine Clearance. In: Strategic Planning and Development Conference, Developing Economies in Perspective. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Lynch, James E (1999) Relationship Marketing (RM) and the Medium Sized Enterprise (MSE): An Exploratory Study. In: British Academy of Management Annual Conference, Manchester, UK. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Lynch, James E (1998) Relationship Marketing and the Medium Sized Enterprise. In: Academy of Marketing Conference, Sheffield, UK. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Lynch, James E and Morris, D.S. (1999) Relationship Marketing Needs Total Quality Management. Total Quality Management, 10 (4/5). s659-s665. ISSN 0954-4127. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Morris, D.S. (2000) Revising Quality Awareness Through Internal Marketing: An Exploratory Study Among French and English Medium-Sized Firms. Total Quality Management, 11 (4/5/6). S473-S483. ISSN 0954-4127. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Naude, Pete and Michell, Paul C.N. (2005) Exploring Commitment and Dependency in Dyadic Relationships. Journal of Business-to-Business Marketing, 12 (3). pp. 1-26. ISSN 1051-712X. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and O'Reilley, D. and Lowe, Ben (2009) Moving Towards Equilibrium in Industrial Markets: An Analysis of Dyadic Paired Relationships. Journal of Strategic Management Education, 5 (3-4). pp. 151-166. ISSN 1649-3877. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Palihawadana, Dayananda (2001) Internet Marketing - Experience of Used Car Sales Firms in Britain. In: Academy of Marketing Conference, Cardiff, UK. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Palihawadana, Dayananda (2004) The Measurement and Enhancement of Service Quality in Dental Healthcare. Health Services Management Research, 17 . pp. 229-236. ISSN 0951-4848. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Prinsloo, M. and Pitt, Leyland and Tudhope, L. (2007) Physician Compliance and Market Demographics. Journal of Medical Marketing, 7 (1). pp. 64-70. ISSN 1745-7904. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Sheys, Tom and Morris, D.S. (2005) Analysing Service Quality: The Case of a US Military Club. Total Quality Management and Business Excellence, 16 (8/9). pp. 955-967. ISSN 1478-3363. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Yen, Dorothy A. (2006) Do Chinese and Western Business-to-Business Relationships Share Similar Behavioural Constructs? An Exploration, Concept and Research Agenda. In: Academy of International Business Conference, Beijing, China. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Yen, Dorothy A. (2004) Exploring Dyadic Business-to-Business Relationships from the Western and Eastern Perspectives. In: International Conference on East-West Identities: Globalisation, Localisation and Hybridisation, February 2004, Hong Kong Baptist University. (The full text of this publication is not available from this repository)

Barnes, Bradley R. and Yu, Qionglei (2004) Investigating the Impact of International Cosmetics Advertising in China. In: International Conference on East-West Identities: Globalisation, Localisation and Hybridisation, February 2004, Hong Kong Baptist University. (The full text of this publication is not available from this repository)

Bian, Xuemei (2011) Data Transformation. In: Moutinho, Luiz and Hutcheson, Graeme D., eds. The Sage Dictionary of Quantitative Management Research. Sage Publication, London, pp. 77-79. ISBN 9781412935296. (The full text of this publication is not available from this repository)

Bian, Xuemei (2008) An Examination of Determinants of Likelihood of Consideration of Counterfeit Luxury Branded Products. Advances In Doctoral Research in Management, 2 . pp. 77-103. ISSN 978-981-277-865-9. (The full text of this publication is not available from this repository)

Bian, Xuemei (2011) Female Model Evaluation - New Brands Versus Established Brands. In: 7th Thought Leaders International Conference on Brand Management, 11th to 12th March, 2011, Lugano, Switzerland. (Submitted) (The full text of this publication is not available from this repository)

Bian, Xuemei (2009) Is Brand Personality Accountable for Consumer Behaviour? In: 5th International Colloquium – Academy of Marketing Brand, Identity and Reputation SIG, 2009, Cambridge, UK. (Submitted) (The full text of this publication is not available from this repository)

Bian, Xuemei (2009) Is Brand Personality Accountable for Consumer Behaviour? In: 5th Thought Leaders International Conference on Brand Management, 6th to 7th April, 2009 , Athens, Greece. (The full text of this publication is not available from this repository)

Bian, Xuemei (2008) A Rethink of Brand Personality Scales. In: The European Institute of Retailing and Services Studies Conference, 2008, Croatia. (The full text of this publication is not available from this repository)

Bian, Xuemei (2010) Will Normal-Sized Female Models in Advertisements Be Viewed Positively as opposed to Small-Sized Models? In: 6th Thought Leaders International Conference on Brand Management, 18th to 20th April, 2010, Lugano, Switzerland. (The full text of this publication is not available from this repository)

Bian, Xuemei and Foxall, Gordon (2013) Will Normal-Sized Female Models in Advertisements Be Viewed as Positively as Small-Sized Models? European Journal of Marketing, 47 (3/4). pp. 485-505. ISSN 0309-0566. (The full text of this publication is not available from this repository)

Bian, Xuemei and Haque, S. and Smith, A. (2014) Social power, product conspicuousness, and the demand for luxury brand counterfeit products. British Journal of Social Psychology . ISSN 0144-6665. (In press) (The full text of this publication is not available from this repository)

Bian, Xuemei and Kitchen, Philip J. and Cuomo, Maria (2011) Advertising Self-Regulation - Clearance Processes, Effectiveness and Future Research Agenda. Marketing Review, 11 (4). pp. 393-414. ISSN 1469-347X. (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz (2011) Counterfeits and Branded Products - Effects Of Counterfeit Ownership. Journal of Product and Brand Management, 20 (5). pp. 379-393. ISSN 1061-0421. (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz (2009) An Investigation of Consumers’ Perceptions of Counterfeit Branded Products, Original Branded Products and Purchase Intention. In: World Marketing Congress, 2009, Oslo. (Submitted) (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz (2009) An Investigation of Determinants of Counterfeit Purchase Consideration. Journal of Business Research, 62 (3). pp. 368-378. ISSN 0148-2963. (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz (2011) The Role of Brand Image, Product Involvement, and Knowledge in Explaining Consumer Purchase Behaviour of Counterfeits: Direct and Indirect Effects. European Journal of Marketing, 45 (1/2). pp. 191-215. ISSN 0309-0566. (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz (2008) The Role of Product Involvement, Knowledge, and Perceptions in Explaining Consumer Purchase Behaviour of Counterfeits: Direct and Indirect Effects. In: Global Marketing Conference, 20th to 23rd March, 2008, Shanghai, China. (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz (2007) Which Factors Determine Formation of Consideration set in the Context of Non-Deceptive Counterfeiting. In: Thought Leaders International Conference on Brand Management, 2007, Birmingham, UK. (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz and Liu, W. (2008) An Examination of Effects of Consumers’ Perceptions on Purchase Intention toward Counterfeit Luxury Branded Products. In: Thought Leaders International Conference on Brand Management, 2008, UK. (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz and Reast, J. (2009) Drop or Adopt? – Aaker’s (1997) Brand Personality Scales. In: 5th Thought Leaders International Conference on Brand Management, 6th to 7th April, 2009 Athens Greece, Athens, Greece. (Submitted) (The full text of this publication is not available from this repository)

Bian, Xuemei and Veloutsou, Cleopatra (2005) Consumer's Attitudes Towards Non-Deceptive Counterfeit Brands in the UK and China. In: European Marketing Academy Conference, 24th to 27th May, 2005 , Milan, Italy. (The full text of this publication is not available from this repository)

Bian, Xuemei and Veloutsou, Cleopatra (2007) Consumers' attitudes regarding non-deceptive counterfeit brands in the UK and China. Journal of Brand Management, 14 (3). pp. 212-222. ISSN 1350-231X. (The full text of this publication is not available from this repository)

Bian, Xuemei and Veloutsou, Cleopatra (2004) Perceiving Risk When Purchasing Non-deceptive Counterfeit Products. In: European Marketing Academy Conference, 18th to 21st May , Murcia, Spain. (The full text of this publication is not available from this repository)

Bian, Xuemei and Wang, K-Y and Smith, A. and Yannopoulou, N. (2014) Motivation, Rationalizations and Risks Associated with the Consumption of Counterfeit Luxury Brands. In: 2014 Monaco Symposium on Luxury, 9 April-11 April 2014, Monaco. (Unpublished) (The full text of this publication is not available from this repository)

Bian, Xuemei and Yannopoulou, N. and Want, K-Y. and Shu, L. (2013) Why Are Consumers Fans of Counterfeit Branded Products? - Consumer Psychological Motivations in Counterfeit Consumptions. Advances in Consumer Research . ISSN 0098-9258. (In press) (The full text of this publication is not available from this repository)

Bourlakis, Constantine and Bourlakis, Michael A. (2005) Information Technology Safeguards, Logistics Asset Specificity and 4th Party Logistics Network Creation in the Food Chain. Journal of Business and Industrial Marketing, 20 (2). pp. 88-98. ISSN 0885-8624. (The full text of this publication is not available from this repository)

Bourlakis, Constantine and Bourlakis, Michael A. (2002) Logistics, information technology and retail internationalisation: The formation of international retail networks. In: Joia, Luiz Antonia, ed. IT–based management: Challenges and solutions. IGI Publishing, Hershey, pp. 257-276. ISBN 1591400333. (The full text of this publication is not available from this repository)

Bourlakis, Constantine and Bourlakis, Michael A. (2003) The future of supply chain management. In: Bourlakis, Michael A. and Weightman, Paul W.H., eds. Food supply chain management. Blackwell Publications, Oxford, pp. 221-231. ISBN 1405101687. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. (2001) Factors Affecting European Food Retailers' Internationalisation: An Eclectic Paradigm Application in Greek Marketing. Journal of International Food and Agribusiness Marketing, 13 (2). pp. 7-28. ISSN 0897-4438. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. (2001) Future issues in supply chain management. In: Eastham, Jane F. and Ball, Stephen and Sharples, Liz, eds. Food and drink supply chain management for the hospitality and retail sectors. Elsevier Science & Technology, Oxford, pp. 297-303. ISBN 0750647620. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. (1998) Transaction Costs, Internationalisation and Logistics: The Case of European Food Retailing. International Journal of Logistics: Research and Applications, 1 (3). pp. 251-264. ISSN 1367-5567. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. and Allinson, Johanne (2003) The Aftermath of the Foot and Mouth Crisis in Agricultural Logistics: The Case of the UK Fat Lamb Chain. International Journal of Logistics: Research and Applications, 6 (4). pp. 211-228. ISSN 1367-5567. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. and Bourlakis, Constantine (2001) Deliberate and Emergent Logistics Strategies in Food Retailing; A Case Study of Greek Multiple Food Retail Sector. Supply Chain Management: An International Journal, 6 (4). pp. 189-200. ISSN 1359-8546. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. and Bourlakis, Constantine (2004) Food Retail Logistics Operations: Efficient Co-operatives and Less Efficient Multiples? International Journal of Co-operative Management, 1 (2). pp. 9-14. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. and Bourlakis, Constantine (2006) Intergrating Logistics and Information Technology Strategies for Sustainable Competitive Advantage. Journal of Enterprise Information Management, 19 (4). pp. 389-402. ISSN 1741-0398. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. and Grant, David B. and Weightman, Paul W.H. (2009) Food business management: Principles and practice. In: Campbell–Platt, Geoffrey, ed. Food science and technology. Blackwell Publishing, Oxford, pp. 411-435. ISBN 9780632064212. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. and Mamalis, Spyridon and Sangster, J. (2005) An In-Depth Investigation of Consumer Behaviour During Planned and Unplanned Grocery Publishing. WSAES Transactions of Information Science and Applications, 2 (10). pp. 1697-1704. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. and Matopoulos, A. (2010) Trends in food supply chain management. In: Mena, Carlos and Stevens, Graham, eds. Delivering performance in food supply chains. Woodhead Publishing, Cambridge, pp. 511-527. ISBN 9781845694715. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. and Papagiannidis, Savvas and Fox, Helen (2008) E-Consumer Behaviour: Past, Present and Future Trajectories of an Evolving Revolution. International Journal of E-Business Research, 4 (3). pp. 64-76. ISSN 1548-1131. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. and Papagiannidis, Savvas and Fox, Helen (2008) Trusting the avatar: an examination of trust and risk factors in metaverses. In: Kautonen, Teemu and Karjaluoto, Heikku, eds. Trust and New Technologies: Marketing and Management on the Internet and Mobile Media. Edward Elgar Publishing Ltd, Cheltenham, pp. 40-55. ISBN 9781847205681. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. and Papagiannidis, Savvas and Li, Feng (2009) Retail Spatial Evolution: Paving The Way From Traditional to Metaverse Retailing. Electronic Commerce Research, 9 (1). pp. 135-148. ISSN 1389-5753. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. and Vizard, C. (2007) Ethical (fair) trade: A basis for adequate producers’ incomes, farm reinvestment and quality and safety focused production. In: Cooper, Julia and Niggli, Urs and Leifert, Carlo, eds. Handbook of organic food safety and quality. Woodhead Publishing in food science, technology, and nutrition . Woodhead Publishing Ltd, Cambridge, pp. 454-465. ISBN 9781845690106. (The full text of this publication is not available from this repository)

Bourlakis, Michael A. and Weightman, Paul W.H. (2003) The food supply chain management environment. In: Bourlakis, Michael A. and Weightman, Paul W.H., eds. Food supply chain management. Blackwell Publications, Oxford, pp. 1-10. ISBN 1405101687. (The full text of this publication is not available from this repository)

Brofman Epelbaum, Freddy Moises and Garcia Martinez, Marian (2014) The technological evolution of food traceability systems and their impact on firm sustainable performance: A RBV approach. International Journal of Production Economics, 150 . pp. 215-224. ISSN 0925-5273. (The full text of this publication is not available from this repository)

Butler, G. and Newton, H. and Bourlakis, Michael A. and Leifert, Carlo (2003) Factors influencing supply and demand for organic foods. In: Bourlakis, Michael A. and Weightman, Paul W.H., eds. Food supply chain management. Blackwell Publications, Oxford, pp. 199-210. ISBN 1405101687. (The full text of this publication is not available from this repository)

C

Cacciolatti, Luca (2009) 30th September 2009 Tesco Suppliers Conference – Uphall, Broxburn Using Shopper Data to Identify Opportunities for Small Food and Drink Producers. In: Tesco Suppliers Conference, 30th September 2009, Uphall, Broxburn. (The full text of this publication is not available from this repository)

Cacciolatti, Luca (2008) Brand development for SMEs. In: The Academy of Marketing Annual Conference, 7th – 10th July 2008, Aberdeen, Scotland (UK). (The full text of this publication is not available from this repository)

Cacciolatti, Luca (2008) Brand development for SMEs. In: The Agricultural Economics Society (AES) 82nd Annual Conference, 31st March – 2nd April 2008, Cirencester, Gloucestershire UK). (The full text of this publication is not available from this repository)

Cacciolatti, Luca (2007) Brand development for SMEs. In: Dunnhumby Day, 28th November 2007, University of Kent, KBS, Canterbury (UK). (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca (2011) Getting to Know Who? Using Supermarket Panel Data to Identify Opportunities for Small Food and Drink Producers. In: UNSPECIFIED, 8th February 2011 , University of Birmingham. (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca (2010) Marketing Master Class for Local Food and Drink Businesses. In: UNSPECIFIED, 23th November 2010 , Taste Tideswell, Peak District, UK. (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca (2013) Marketing-led Innovation, Understanding How to Enhance Competitiveness Through a Better Understanding of the Market. In: Kexue Dao Science Island, National Workshop on ‘2006-2060 plan for science and innovation in China’, 20th April 2013, University of Science and Technology of China, Hefei, Anhui, China. (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca (2010) Supermarket Purchasing Behaviour Insights from the UK - Fresh and Frozen Broccoli. In: Monsanto International Broccoli Day, 17th - 18th May 2010 , Murcia, Spain. (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca (2009) Using Shopper Data to Identify Opportunities for Scottish Food and Drink Producers. In: Tesco Suppliers Conference, 30th September 2009 , Broxburn, Scotland. (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca (2010) Using Shopper Data to Identify Opportunities for Small Food and Drink Organic Producers. In: Organic Farmers and Growers Annual Conference, 14th October 2010 , Oxford, UK. (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca (2011) The importance of being ... relevant! In: Grampian Food Forum, 1st November 2011, Aberdeen, Scotland. (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Donnelly, Christina and Fearne, Andrew and Ihua, Ugwushi and Yawson, David (2009) Use of Supermarket Panel Data Amongst Small and Medium Sized Business in the Food Industry. In: The Academy of Marketing Annual Conference, 7th to 9th July 2009, Leeds, England (UK). (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Fearne, Andrew (2012) Dog-legged Project: Investigation of Current Methodologies for Educational Tools Innovation Amongst School Teachers Teaching to Pupils with Cognitive and Learning Disabilities. Project report. UELT (Unit for the Enhancement of Learning and Teaching), University of Kent (Submitted) (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Fearne, Andrew (2011) Empirical Evidence for a Relationship between Business Growth and the Use of Structured Marketing Information Amongst Food and Drink SME's. Working paper. University of Kent, Canterbury, Canterbury (Full text available)
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Cacciolatti, Luca and Fearne, Andrew (2012) Empirical Evidence of a Relationship Between Business Growth and Use of Formalised Marketing Information Amongst Foad and Drink SME's. In: 6th International European Forum on System Dynamics and Innovation in Food Networks, 13th to 17th February 2012, Igls, Austria. (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Fearne, Andrew (2011) Empirical Evidence of a Relationship Between Business Growth and Use of Formalised Marketing Information Amongst Food and Drink SME's. In: Academy of Marketing Annual Conference 'Marketing Fields Forever', 5th to 7th July 2011, Aintree Racecourse, Liverpool. (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Fearne, Andrew (2012) Formalised Marketing Information as a Catalyst for SME Growth. In: 22nd Annual IFAMA World Forum and Symposium 'The Road to 2050: The China Factor', 9th to 14th June 2012. (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Fearne, Andrew (2013) Marketing Intelligence in SMEs: Implications for the Industry and Policy makers. Marketing Intelligence and Planning, 31 (1). pp. 4-26. ISSN 0263-4503. (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Fearne, Andrew (2012) The Relevance of Market Orientation for Supporting Small Firms Marketing: How Firm Characteristics affect Information Utilisation amongst Food and Drink SMEs. In: International Workshop on ‘Agribusiness: Entrepreneurship and Innovation for Food Security and Rural Development’, 5th - 8th December 2012, Bogor, Indonesia. (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Fearne, Andrew (2012) SME Characteristics and Formalised Information Use: A Canonical Correlation Analysis. Working paper. University of Kent, Canterbury, Canterbury (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Fearne, Andrew and Ihua, Bellema and Yawson, David (2012) Types, Sources and Frequency of Use of Formalised Marketing Information as a Catalyst of SME Growth. Journal of Strategic Management Education, 8 (1). ISSN 1649-3877. (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Fearne, Andrew and Wolfe, M. and Yawson, David (2009) Consumer Reactions to Food Scares: A Case Study of Bernard Matthews and Avian Flu. In: Academy of Marketing Branding Conference, 1st – 3rd September 2009, Cambridge University, Cambridge, UK. (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Fearne, Andrew and Yawson, David (2007) How do Consumers Respond to Food Scares? A Case Study of Avian Influenza in the UK Using Supermarket Loyalty Card Data. In: American Agricultural Economics Association (AAEA) Annual Conference, 29th July – 1st August 2007 , Portland, Oregon (USA). (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Garcia, Cesar Pascual and Kalantzakis, M. (2013) Empirical Customer Orientation in Fragmented Markets: a Study on Greek Feta Purchases. In: 7th International European Forum on System Dynamics and Innovation in Food Networks, 18th - 22nd February 2013, Igls, Austria. (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Garcia, Clément and Kalantzakis, M. (2013) Traditional Food Products: The Effect of Consumers’ Characteristics, Product Knowledge and Perceived Value on Actual Purchase. Journal of International Food and Agribusiness Marketing . ISSN 0897-4438. (In press) (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Mar Molinero, Cecilio (2013) Analysing the Demand for Supply Chain Jobs through Job Advertisements. Working paper. Kent Business School (Full text available)
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Cacciolatti, Luca and Revoredo-Giha, Cesar and Lamprinopoulou, Chrysa and Toma, Luiza and Kupiec-Teahan, Beata and Leat, Philip (2009) How differentiated is the Scottish Beef? An Analysis of Supermarket Data Panel. In: European Association of the Agricultural Economists (EAAE) 113th Seminar, 3rd – 6th August 2009, Chania, Crete (Greece). (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Revoredo-Giha, Cesar and Leat, Philip (2008) Brand Development for SMEs. In: 82nd Annual Conference of the Agricultural Economics Society, 31st March to 2nd April 2008, Royal Agricultural College, Cirencester, Gloucestershire, UK. (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Revoredo-Giha, Cesar and Leat, Philip and Fearne, Andrew (2008) Brand Development for SMEs. In: Kent Business School Poster Day, Kent Business School, University of Kent, Canterbury. (Unpublished) (The full text of this publication is not available from this repository)

Cacciolatti, Luca and Wan, Tingting (2012) A Study of Small Business Owners’ Personal Characteristics and the Use of Marketing Information in the Food and Drink Industry: A Resource-Based Perspective. International Journal of Food System Dynamics, 3 (2). pp. 171-184. ISSN 1869-6945 . (The full text of this publication is not available from this repository)

Caldeira, M. and Sottomayor, M.J. and Souza Monteiro, Diogo M (2011) Attitudes and Perceptions of Portuguese Food Retail Category Managers to the use of Front-of-Pack. In: AAEA and NAREA Joint Annual Meeting, 24 - 26 July, Pittsburg, PA. (The full text of this publication is not available from this repository)

Chan, Fanny Fong Yee and Petrovici, Dan Alex and Lowe, Ben (2013) Cultural Differences in the Perception of Product Placement in Films. In: European Academy of Marketing 42nd Conference, 4th - 7th June 2013, University in Istanbul . (Unpublished) (The full text of this publication is not available from this repository)

Chan, Fanny Fong Yee and Petrovici, Dan Alex and Lowe, Ben (2011) Young Consumers' Experiences and Perceptions of Product Placement in Movies and its Implications. In: Avanca International Conference Cinema - Art, Technology and Communication, Avanca, Portugal. (Unpublished) (The full text of this publication is not available from this repository)

Chen, C.W. and Wong, Veronica (1999) New Product Preannouncements: A Model of Situational Factors, Strategic Behaviours and Effectiveness. In: Proceedings of the 28th European Marketing Academy Conference, 11th-14th May 1999, Humboldt University, Berlin. (Unpublished) (The full text of this publication is not available from this repository)

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Chryssochoidis, George and Wong, Veronica (1994) New Product Development Process and Product Policy in Global Industries. In: Proceedings of the 23rd Conference of the European Marketing Academy, May 1994, Maastricht, The Netherlands. (Unpublished) (The full text of this publication is not available from this repository)

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Chryssochoidis, George and Wong, Veronica (1996) Rolling Out New Products Across International Markets: Causes of Delays. In: Proceedings of the 29th Marketing Education Group Conference, July 1996, Glasgow, UK. (Unpublished) (The full text of this publication is not available from this repository)

Chryssochoidis, George and Wong, Veronica (1998) Rolling out new products across country markets: An empirical study of causes of delays. Journal of Product Innovation Management , 15 (1). pp. 16-41. ISSN 0737-6782. (The full text of this publication is not available from this repository)

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Doyle, Peter and Wong, Veronica and Saunders, John (1994) Fighting for the UK Market: British, Japanese and American Competitors Compared. In: Saunders, John, ed. The Marketing Initiative: ESRC Research in Marketing and Related Topics. Prentice-Hall, Hemel Hempstead, UK, pp. 256-275. ISBN 978-0130428219 . (The full text of this publication is not available from this repository)

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Fearne, Andrew and Bonney, Laurie and Clark, Rob and Collins, Ray (2007) From Serendipity to Sustainable Competitive Advantage: Insights From Houston's Farm and Their Journey Of Co-Innovation. Supply Chain Management: An International Journal, 12 (6). pp. 395-399. ISSN 1359-8546. (The full text of this publication is not available from this repository)

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Fearne, Andrew and Norton, Andrew (2009) Sustainable Value Stream Mapping in the Food Industry. In: Waldron, Keith, ed. Handbook of Waste Management and Co-Product Recovery in Food Processing. Woodhead Publishing, Cambridge. ISBN 9781845693916. (Full text available)
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Fearne, Andrew and Petrovici, Dan Alex and Rodolfo, M. Nayge and Drolias, Dimitris (2012) Nutritional Knowledge, Nutritional Labels, and Health Claims on Food: A study of Supermarket Shoppers in the South East of England. British Food Journal, 114 (6). 768 -783. ISSN 0007-070X. (The full text of this publication is not available from this repository)

Fearne, Andrew and Taylor, David H. (2009) Demand Management in Fresh Food Value Chains: A Framework for Analysis and Improvement. Supply Chain Management: An International Journal, 14 (5). pp. 379-392. ISSN 1359-8546. (The full text of this publication is not available from this repository)

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Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2008) Analogies and Mental Simulations in Learning for Really New Products: The Role of Visual Attention. Journal of Product Innovation Management , 25 (6). pp. 593-607. ISSN 0737-6782. (The full text of this publication is not available from this repository)

Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2007) Consumer Learning Processes for Really New Products: Is a Picture Really Worth a Thousand Words? In: Flexible Marketing in an Unpredictable World, Proceedings of 36th European Marketing Academy Annual Conference, 22-25 May 2007, Reykjavik University, Iceland. (The full text of this publication is not available from this repository)

Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2006) The Effects of Visual and Verbal Advertising Learning Strategies for Really New Products: The Mediating Role of Visual Attention. In: Sustainable Marketing Leadership: A Synthesis of Polymorphous Axioms, Strategies and Tactics, 35th European Marketing Academy Annual Conference, 23-26 May 2006, Athens University of Economics and Business, Athens, Greece. (The full text of this publication is not available from this repository)

Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2009) Enhancing Attitudes for Really New Products (RNPs): Can Communication strategies help break the ‘curse of innovation’? In: Proceedings of the 38th European Marketing Academy Conference (EMAC), 24th to 26th May 2009, Audencia Nantes Ecole de Management, Nantes, France.. (The full text of this publication is not available from this repository)

Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2013) Is a Picture Always Worth a Thousand Words? The Impact of Presentation Formats in Consumers’ Early Evaluation of Really New Products. Journal of Product Innovation Management , 30 (S1). pp. 159-173. ISSN 0737-6782. (The full text of this publication is not available from this repository)

Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2006) Multi-disciplinary Approach to Learning Theories: Application to Consumer Learning for Really New Products. In: Proceedings of Academy of Marketing Conference, 4-6 July 2006, Middlesex University Business School, London. (The full text of this publication is not available from this repository)

Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2008) Picture This: The Effect of Presentation Format on Consumer Responses to Really New Products (RNPs). In: Proceedings of the ANZMAC Conference, 1st to 3rd December 2008, Sydney, Australia. (The full text of this publication is not available from this repository)

Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2008) Too Much to Take In? The Role of Advertising Variables, Emotions and Visual Attention in Consumer Learning for Really New Products (RNPs). In: Proceedings of the 2008 North American Conference of the Association for Consumer Research, 24-25 October 2008, San Francisco, United States. (Unpublished) (The full text of this publication is not available from this repository)

Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2008) Too Much to Take In? The Role of Consumer Discouragement in the Comprehension of Really New Products. In: Proceedings of the 37th European Marketing Academy Conference (EMAC), 27-30 May 2008, Brighton, United Kingdom. (Unpublished) (The full text of this publication is not available from this repository)

Felgate, Melanie and Fearne, Andrew and Di Falco, Salvatore and Garcia Martinez, Marian (2012) Using Supermarket Loyalty Card Data to Analyse the Impact of Promotions. International Journal of Market Research, 54 (2). pp. 221-240. ISSN 1470-7853. (The full text of this publication is not available from this repository)

Foroudi, P. and Melewar, T.C. and Gupta, S (2014) Linking corporate logo, corporate image, and reputation: An examination of consumer perceptions in the financial setting. Journal of Business Research, 67 (11). pp. 2269-2281. ISSN 01482963 (ISSN). (The full text of this publication is not available from this repository)

Francis, Mark and Simmons, David and Bourlakis, Michael A. (2008) Value Chain Analysis in the UK Beef Foodservice Sector. Supply Chain Management: An International Journal, 11 (4). pp. 83-91. ISSN 1359-8546. (The full text of this publication is not available from this repository)

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Fraser, Iain M and Balcombe, Kelvin and Lowe, Ben and Souza Monteiro, Diogo M (2013) Attribute Non-Attendance and Attribute Importance Ranking Responses with Discrete Choice Experiments. In: 137th European Association of Agricultural Economists (EAAE) Seminar, Escola Superior Agricultura de Barcelona (ESAB), Politechnic University of Catalonia, Castelldefels, Barcelona: Spain. . (Unpublished) (The full text of this publication is not available from this repository)

Fraser, Robert and Souza Monteiro, Diogo M (2009) A Conceptual Framework for Evaluating the Most Cost-Effective Intervention Along the Supply Chain to Improve Food Safety. Food Policy, 34 (5). pp. 477-481. ISSN 0306-9192 . (The full text of this publication is not available from this repository)

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Garcia Martinez, Marian (2014) Co-creation of value by open innovation: unlocking new sources of competitive advantage. Agribusiness: An International Journal, 30 (2). pp. 132-147. ISSN 1520-6297. (The full text of this publication is not available from this repository)

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Garcia Martinez, Marian and Walton, Bryn (2014) The wisdom of crowds: The potential of online communities as a tool for data analysis. Technovation, 34 (4). pp. 203-214. ISSN 0166-4972. (The full text of this publication is not available from this repository)

Gorton, Matthew and Deaconescu, C. and Petrovici, Dan Alex (2003) The International Competitiveness of Romanian Agriculture: A Quantitative Analysis. In: Thomson, Kenneth and Davidova, Sophia M., eds. Romanian Agriculture and Transition towards the EU. Lexington Books, pp. 110-134. ISBN 0-7391-0518-3. (The full text of this publication is not available from this repository)

Green, J. and Wong, Veronica (1993) New Product Market Entry Success: A Comparison of Factor Variance. In: Proceedings of the 22nd Conference of the European Marketing Academy, 25th - 28th May, 2011, Barcelona, Spain. (Unpublished) (The full text of this publication is not available from this repository)

Greenhalgh, John and Wong, Veronica (2003) Size (and timing) Matter – NPD Model Growth between Initial Screen and One-Year Post Launch. Journal of Marketing Management, 13 (1). pp. 126-140. ISSN 0267-257X. (The full text of this publication is not available from this repository)

Gupta, S.B and Gupta, Suraksha (2013) Representation of social issues in cinema with specific reference to Indian cinema: case study of Slumdog Millionaire. The Marketing Review, 13 (3). pp. 271-282. (The full text of this publication is not available from this repository)

Gupta, Suraksha and Czinkota, M. and Melewar, T.C. (2013) Embedding knowledge and value of a brand into sustainability for differentiation. Journal of World Business, 48 (3). pp. 287-296. ISSN 10909516 (ISSN). (The full text of this publication is not available from this repository)

Gupta, Suraksha and Grant, S. and Melewar, T.C. (2008) The expanding role of intangible assets of the brand. Management Decision, 46 (6). pp. 948-960. ISSN 00251747 (ISSN). (The full text of this publication is not available from this repository)

Gupta, Suraksha and Kumar, V. (2013) Sustainability as corporate culture of a brand for superior performance. Journal of World Business, 48 (3). pp. 311-320. ISSN 10909516 (ISSN). (The full text of this publication is not available from this repository)

Gupta, Suraksha and Malhotra, N. (2013) Marketing innovation: A resource-based view of international and local firms. Marketing Intelligence and Planning, 31 (2). pp. 111-126. ISSN 02634503 (ISSN). (The full text of this publication is not available from this repository)

Gupta, Suraksha and Melewar, T.C. and Bourlakis, Michael A. (2010) A Relational Insight of Brand Personification in Business-to-Business Markets. Journal of General Management, 35 (4). pp. 65-76. ISSN 0306-3070. (The full text of this publication is not available from this repository)

Gupta, Suraksha and Melewar, T.C. and Bourlakis, Michael A. (2010) Transfer of Brand Knowledge in Business - Business Markets: A Qualtative Study. Journal of Business and Industrial Marketing, 25 (5). pp. 395-403. ISSN 0885-8624 . (The full text of this publication is not available from this repository)

Gupta, Suraksha and Navare, J. and Melewar, T.C. (2011) Investigating the implications of business and culture on the behaviour of customers of international firms. Industrial Marketing Management, 40 (1). pp. 65-77. ISSN 00198501 (ISSN). (The full text of this publication is not available from this repository)

Gupta, Suraksha and Rudd, J. and Lee, N. (2014) Business sustainability through successful integration of marketing and operations. Industrial Marketing Management, 43 (1). pp. 3-5. ISSN 00198501 (ISSN). (The full text of this publication is not available from this repository)

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Haddock-Fraser, Janet (2005) Consumer Influence on Internet-Based Corporate Communication of Environmental Activities: The UK Food Sector. British Food Journal, 107 (10-11). pp. 792-805. ISSN 0007-070X. (The full text of this publication is not available from this repository)

Haddock-Fraser, Janet (2009) Corporate Environmental Actions and Motivations: An Exploration of the Influence of the Consumer as Stakeholder. Working paper. University of Kent Canterbury, Canterbury (Full text available)
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Haddock-Fraser, Janet (2010) Corporate Motivations for Environmental Sustainable Development: Exploring the Role of Consumers in Stakeholder Engagement. Business Strategy and the Environment, 19 (8). pp. 527-542. ISSN 0964-4733. (The full text of this publication is not available from this repository)

Haddock-Fraser, Janet (2010) Motivations: Ethics, Environment and Energy Companies. In: University of Kent Energy Analysis Group Workshop, June 2010, University of Kent, Canterbury, Kent. (The full text of this publication is not available from this repository)

Haddock-Fraser, Janet (2000) Rule based decision making and its applicability to environmental related trade disputes in the WTO. Journal of Environmental Assessment Policy and Management, 2 (1). pp. 81-98. ISSN 1464-3332. (The full text of this publication is not available from this repository)

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Haddock-Fraser, Janet (2009) The Relationship Between Corporate-Brand Equity and the Eco-Agenda: Is There Evidence of Legitimacy? In: British Academy of Management, Special Interest Group, September 2009, Cambridge. (The full text of this publication is not available from this repository)

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Hooley, G. and Greenley, G. and Wong, Veronica (2003) JMM Special Issue - Marketing: A History of the Next Decade. Journal of Marketing Management, 19 (5/6). pp. 517-522. ISSN 0267-257X. (The full text of this publication is not available from this repository)

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Huang, T. and Fildes, R. and Soopramanien, D. (2010) Structural Break and the Value of Promotional Information in Econometric Models in Forecasting Retailer Sales. In: 32nd INFORMS Marketing Science Conference, 16th - 19th June 2010, Cologne, Germany. (Submitted) (The full text of this publication is not available from this repository)

Huang, T. and Fildes, R. and Soopramanien, D. (2008) To explore the value of promotional information in sales forecasting within a retail context. In: 28th Annual International Symposium on Forecasting, 22nd - 25th June 2008, Nice, France. (Submitted) (The full text of this publication is not available from this repository)

Huang, T. and Fildes, R. and Soopramanien, D. (2014) The value of competitive information in forecasting FMCG retail product sales and the variable selection problem. European Journal of Operational Research, 237 (2). pp. 738-748. ISSN 03772217. (The full text of this publication is not available from this repository)

Hubbard, Carmen and Bourlakis, Michael A. and Garrod, Guy (2007) Pig in the Middle: Farmers and the Delivery of Farm Animal Welfare Standards. British Food Journal, 109 (11). pp. 919-930. ISSN 0007-070X. (The full text of this publication is not available from this repository)

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Kim, Jung-Yoon and Wong, Veronica and Eng, Teck-Yong (2003) Product Variety and New Product Family Performance: The Role of New Product Development Proficiencies. In: A History of the Next decade: Proceedings of Academy of Marketing Annual Conference, 8th-10th July 2003, Aston Business School, Aston University, Birmingham. (The full text of this publication is not available from this repository)

Kitchen, Philip J. and Reast, J. and Bian, Xuemei (2008) Gambling Promotional Activity and Its Effects on Vulnerable Groups. In: First Interdisciplinary Symposium on Gambling Policy and Regulation, 2008, Glasgow, UK. (The full text of this publication is not available from this repository)

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Kotler, Philip and Armstrong, Gary and Saunders, John and Wong, Veronica (2006) Principes van Marketing. Pearson Education Benelux BV, Amsterdam, The Netherlands, 829 pp. ISBN 9789043010719 . (The full text of this publication is not available from this repository)

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Kotler, Philip and Armstrong, Gary and Saunders, John and Wong, Veronica (1999) Principles of Marketing: 2nd European Edition, Russian language edition. Prentice Hall Europe, Moscow, Russia ISBN 978-0132622547 . (The full text of this publication is not available from this repository)

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Kotler, Philip and Armstrong, Gary and Saunders, John and Wong, Veronica (2012) Principles of Marketing: 5th European Edition, Russian Language Edition. Williams Publishing House, Moscow, Russia ISBN 978-0136132370. (The full text of this publication is not available from this repository)

Kotler, Philip and Armstrong, Gary and Saunders, John and Wong, Veronica (2003) Rinkodaros Principai (Lithuanian Translation of Principles of Marketing: 3rd European Edition). Pearson Education Limited and UAB “Poligrafua ir informatica”, Kaunas, Lithuania ISBN 9789986850502. (The full text of this publication is not available from this repository)

Kotler, Philip and Armstrong, Gary and Saunders, John and Wong, Veronica and Miguel, S. and Bigné, E. and Cámara, D. (2000) Introducción al Marketing: Segunda edición europea. Prentice Hall, Madrid, Spain ISBN 978-8483221785 . (The full text of this publication is not available from this repository)

Kotler, Philip and Armstrong, Gary and Wong, Veronica and Saunders, John (2010) Grundlagen des Marketing [5., aktualisierte Auflage]. Pearson Education Deutschland GmbH, Germany, 1184 pp. ISBN 9783868940145. (The full text of this publication is not available from this repository)

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Kourogiorgas, G. and Despic, O. and Thanassoulis, E. and Wong, Veronica (2008) A Case Study on Services Upgrading Prediction. In: 30th Annual INFORMS Marketing Science Conference, 12 – 14 June 2008, Sauder School of Business/University of British Columbia, Vancouver, Canada. (Unpublished) (The full text of this publication is not available from this repository)

Krystallis, Athanasios and Petrovici, Dan Alex and Arvanitoyannis, Ioannis (2006) From Commodities to the Consumption of Quality Foods in Eastern European Context An Empirical Examination of the Determinants of Consumer Behavior Towards Honey. Journal of East-West Business, 12 (4). pp. 5-37. ISSN 1066-9868. (The full text of this publication is not available from this repository)

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Laffey, Des (2009) Click Trading: A Case Study Of Moneynet. Journal of Strategic Information Systems, 18 (1). pp. 56-64. ISSN 0963-8687. (The full text of this publication is not available from this repository)

Laffey, Des (2010) Comparison websites: Evidence from the service sector. Service Industries Journal, 30 (12). pp. 1939-1954. ISSN 0264-2069. (The full text of this publication is not available from this repository)

Laffey, Des and Gandy, Anthony (2009) Comparison websites in UK retail financial services. Journal of Financial Services Marketing, 14 (2). pp. 173-186. ISSN 1363-0539. (The full text of this publication is not available from this repository)

Laffey, Des and Gandy, Anthony (2013) Why do Financial Services retailers use comparison websites. In: British Academy of Management , 10 September 2013, Liverpool, United Kingdon. (Unpublished) (The full text of this publication is not available from this repository)

Laffey, Des and Lowe, Ben and Gandy, Anthony (2011) Social Media: Past, Present and Future. A Review of the Literature. In: 15th Annual AMS World Marketing Congress, Reims, France. (Unpublished) (The full text of this publication is not available from this repository)

Laffey, Des and Plannger, K. and Nel, D. (2013) Marketing Golden Bytes: A revised online value creation model. In: AMS Conference , 20 May 2013, Monterey, United States. (Unpublished) (The full text of this publication is not available from this repository)

Laffey, Kathryn and Laffey, Des (2010) Risky Business: London's Listed Firms and their American Gamble. Journal of Strategic Management Education, 6 (1). pp. 265-282. ISSN 1649-3877. (The full text of this publication is not available from this repository)

Lee, Keon Bong and Wong, Veronica (2011) Identifying the Moderating Influences of External Environments on New Product Development Process. Technovation, 31 (10-11). pp. 598-612. ISSN 0166-4972. (The full text of this publication is not available from this repository)

Lee, Keon Bong and Wong, Veronica (2010) New Product Development Proficiency and Multi-country Product Rollout Timeliness. International Marketing Review, 27 (1). pp. 28-54. ISSN 0265-1335. (The full text of this publication is not available from this repository)

Lee, Keon Bong and Wong, Veronica (2012) Organizational Coordination, Development Proficiency, and On-time Completion of Development and International Rollout: A Contingency Analysis of External Environments. Journal of Business Research, 65 (3). pp. 389-401. ISSN 0148-2963. (The full text of this publication is not available from this repository)

Li, Feng and Papagiannidis, Savvas and Bourlakis, Michael A. (2010) Living in Multiple-Spaces: MMORPGs and their Business Implications. Environment and Planning D: Society and Space, 28 (3). pp. 425-446. ISSN 0263-7758. (The full text of this publication is not available from this repository)

Liu, Martin and Yannopoulou, Natalia and Bian, Xuemei and Elliott, Richard (2014) Authenticity Perceptions in the Chinese Marketplace. Journal of Business Research . (In press) (The full text of this publication is not available from this repository)

Lowe, Ben (2010) Consumer Perceptions of Extra-free Product Promotions and Discounts: The Moderating Role of Perceived Risk. Journal of Product and Brand Management, 19 (7). pp. 496-503. (The full text of this publication is not available from this repository)

Lowe, Ben (2009) The Relative Influence of Pioneer and Follower Pricing Strategy on Reference Price and Value Perceptions of Pioneer and Follower Brands. In: European Academy of Marketing 38th Conference, 26th - 29th May 2009, Audenica School of Management, Nantes, France. (Unpublished) (The full text of this publication is not available from this repository)

Lowe, Ben and Alpert, Frank (2013) Antecedents and Consequences of Consumer Perception of Product Innovativeness. In: Annual AMS World Marketing Congress, 17th to 19th July 2013, Canterbury, Kent. (Unpublished) (The full text of this publication is not available from this repository)

Lowe, Ben and Alpert, Frank (2007) Measuring reference price perceptions for new product categories: which measure is best? Journal of Product and Brand Management, 16 (2). pp. 132-141. ISSN 1061-0421. (The full text of this publication is not available from this repository)

Lowe, Ben and Alpert, Frank (2010) Pricing Strategy and the Formation and Evolution of Reference Price Perceptions in New Product Categories. Psychology & Marketing, 27 (9). pp. 846-873. ISSN 0742-6046. (The full text of this publication is not available from this repository)

Lowe, Ben and Alpert, Frank (2002) Reference Price Research: A Critical Review, Recent Developments and Future Directions. In: Academy of Marketing Annual Conference, Nottingham, UK. (The full text of this publication is not available from this repository)

Lowe, Ben and Alpert, Frank (2003) Revisiting Consumer Preference Formation and Pioneer Brand Advantage: Implications for Follower Pricing Strategy. In: Winter Marketing Educators Conference, Orlando, Florida. (The full text of this publication is not available from this repository)

Lowe, Ben and Alpert, Frank (2010) The Relative Influence of Pioneer and Follower Pricing Strategy on Reference Price and Value Perceptions of Pioneer and Follower Brands. Journal of Product and Brand Management, 19 (7). pp. 504-511. ISSN 1061-0421. (The full text of this publication is not available from this repository)

Lowe, Ben and Barnes, Bradley R. (2009) Consumer Perceptions of Monetary and Nonmonetary Promotions for New Products. In: Academy of Marketing Annual Conference, 7th - 9th July 2009, Leeds Metropolitan University. (Unpublished) (The full text of this publication is not available from this repository)

Lowe, Ben and Barnes, Bradley R. (2012) Consumer perceptions of monetary and non-monetary introductory promotions for new products. Journal of Marketing Management, 28 (5-6). pp. 621-651. ISSN 0267-257X. (The full text of this publication is not available from this repository)

Lowe, Ben and Barnes, Bradley R. (2009) Discounting and the Face Value Effect. In: European Academy of Marketing 38th Conference, 26th - 29th May 2009, Audenica School of Management, Nantes, France. (Unpublished) (The full text of this publication is not available from this repository)

Lowe, Ben and Barnes, Bradley R. and Rugimbana, Robert (2012) Discounting in International Markets and the Face Value Effect: A Double-Edged Sword? Psychology & Marketing, 29 (3). pp. 144-156. ISSN 0742-6046. (The full text of this publication is not available from this repository)

Lowe, Ben and Laffey, Des (2011) Is Twitter for the Birds? Using Twitter to Enhance Student Learning in a Marketing Course. Journal of Marketing Education, 33 (2). pp. 183-192. ISSN 0273-4753. (The full text of this publication is not available from this repository)

Lowe, Ben and Laffey, Des and d'Alessandro, D and Winzar, H. (2011) Student Acceptance of Twitter in Marketing Course: An Application of the TAM. In: 15th Annual AMS World Marketing Congress, Reims, France. (Unpublished) (The full text of this publication is not available from this repository)

Lowe, Ben and Lowe, Jason A. and Lynch, David and Laffey, Des (2012) Non-price Drivers of Household Water Consumption. In: Academy of Marketing Annual Conference, 3rd July, 2012, University of Southampton, Southampton, UK. (The full text of this publication is not available from this repository)

Lowe, Ben and Lowe, Julian (2005) Marketing Drivers and Barriers to Growth in the Entrepreneurial Firm. In: Regional Entrpreneurship and Innovation Teaching Exchange, AGSE, Swinburne University: Melbourne. (The full text of this publication is not available from this repository)

Lowe, Ben and Lowe, Julian (2009) Marketing Education and the Missing P: Evidence from Australia. Journal of Strategic Management Education, 5 (2). pp. 111-122. ISSN 1649-3877. (The full text of this publication is not available from this repository)

Lowe, Ben and Lowe, Julian (2004) Marketing Education in Australia: The Missing P! In: Australian-New Zealand Marketing Academy Conference, Wellington. (The full text of this publication is not available from this repository)

Lowe, Ben and Lowe, Julian (2004) Marketing in a Fast Growth New Venture: Is Entrepreneurial Marketing Different? In: Australian-New Zealand Marketing Academy Conference, Wellington. (The full text of this publication is not available from this repository)

Lowe, Ben and Lowe, Julian and Lynch, David (2010) A Case Study and Some Propositions about Marketing in a Fast Growth SME: Is Entrepreneurial Marketing Different? Journal of Strategic Management Education, 6 (4). ISSN 1649-3877. (The full text of this publication is not available from this repository)

Lowe, Ben and Lowe, Julian and Lynch, David (2012) Demarketing the Consumption of Household Water: Key Drivers and Implications for Social Marketing. In: ISM-Open Conference, 9th May 2012, Milton Keynes, UK. (Unpublished) (The full text of this publication is not available from this repository)

Lowe, Ben and Lowe, Julian and Lynch, David (2012) Reducing Water Consumption: An Application and Extension of the Theory of Planned Behaviour. In: European Academy of Marketing 41st Conference, 22nd May 2012, ISCTE Business School, Lisbon. (Unpublished) (The full text of this publication is not available from this repository)

Lowe, Ben and Lynch, David and Lowe, Julian (2014) The role and application of social marketing in managing water consumption: a case study. International Journal of Nonprofit and Voluntary Sector Marketing, 19 (1). pp. 14-26. ISSN 1465-4520. (The full text of this publication is not available from this repository)

Lowe, Ben and Souza Monteiro, Diogo M and Fraser, Iain M (2013) Exploring the Role of Technology in Consumer Processing of Nutritional Information. Journal of Marketing Management, 29 (11-12). pp. 1337-1366. ISSN 0267-257X. (The full text of this publication is not available from this repository)

Lowe, Ben and Souza Monteiro, Diogo M and Fraser, Iain M (2012) Nutritional Information Labeling and New Technologies: An Exploration of Consumer Preferences. In: European Academy of Marketing 41st Conference, 22nd May 2012, ISCTE Business School, Lisbon. (Unpublished) (The full text of this publication is not available from this repository)

Lowe, Ben and Souza Monteiro, Diogo M and Fraser, Iain M (2013) Nutritional Labelling Information: Utilisation of New Technologies. Journal of Marketing Management, 29 (11-12). pp. 1337-1366. ISSN 0267-257X. (The full text of this publication is not available from this repository)

Lowe, Ben and Winzar, Hume and Ward, Steven (2007) Essentials of SPSS for Windows Versions 14 and 15: A Business Approach. Cengage Learning, Australia, 158 pp. ISBN 9780170134651. (The full text of this publication is not available from this repository)

Lowe, Ben and Yeow, Pamela and Chan, Fanny Fong Yee (2013) Price Promotions and their Effect upon Consumer Reference Prices. Journal of Product and Brand Management . ISSN 1061-0421. (In press) (The full text of this publication is not available from this repository)

Lowe, Ben and Zikmund, William G. and Ward, Steven and Winzar, Hume and Babin, Barry J. (2014) Marketing Research: 3rd Asia Pacific Edition. Cengage Learning, Melbourne, 618 pp. ISBN 9780170236027. (In press) (The full text of this publication is not available from this repository)

Lowe, Ben and d'Alessandro, S. and Winzar, H. and Laffey, Des and Collier, William J. (2013) The Use of Web 2.0 Technologies in Marketing Classes: Key Drivers of Student Acceptance. Journal of Consumer Behaviour, 12 (5). pp. 412-422. ISSN 1472-0817. (The full text of this publication is not available from this repository)

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Macallan, H. and Wong, Veronica (1990) Servicing the Distance Learning MBA (Master of Business Administration) Client: An Investigation of Student Support Systems. In: Proceedings of the 23rd Marketing Education Group Conference, July 1990, Oxford Polytechnic, Oxford, UK. (Unpublished) (The full text of this publication is not available from this repository)

Mamalis, Spyridon and Ness, Mitchell R. and Bourlakis, Michael A. (2005) Tangible and Intangible Store Image Attributes in Consumer Decision Making: The Case of Fast Food Restaurants. WSAES Transactions of Information Science and Applications, 2 (10). pp. 1705-1714. (The full text of this publication is not available from this repository)

Manfrin, Andrea and Mar Molinero, Cecilio and Cacciolatti, Luca (2014) The use of MDS and HCA enabled pharmacists to reveal their roles which reflect on country of practice and cultural differences when improving patients adherence to asthma medication. In: 15th Conference of the Applied stochastic models and data analysis International society 2013, 25th - 28th June 2013, Mataro, Spain. (Full text available)
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Marinov, Marin and Petrovici, Dan Alex (2008) Consumer Evaluation of Advertising: Demographic and Segmentation Effects. Journal of Euromarketing, 17 (2). pp. 81-93. ISSN 1049-6483. (The full text of this publication is not available from this repository)

Marinov, Marin and Petrovici, Dan Alex and Ford, J. and Marinova, Svetla (2011) Percieved Advertising Instrusiveness and Avoidance in China. In: 37th European Academy of Intrenational Business Annual Conference, 8 - 10 December 2011, Bucharest, Romania. (Unpublished) (The full text of this publication is not available from this repository)

Marinov, Marin and Petrovici, Dan Alex and Marinova, Svetla (2008) Consumer Attitudes Toward Advertising in Bulgaria and Romania. Journal of Euromarketing, 17 (2). pp. 81-93. ISSN 1049-6483. (The full text of this publication is not available from this repository)

Martin, Kerry and Papagiannidis, Savvas and Li, Feng and Bourlakis, Michael A. and Cook, Steve J. and Hansell, Alan (2008) Early Challenges of Implementing an E-Commerce in a Medical Supply Company: A Case Experience from a Knowledge Transfer Partnership (KTP). International Journal of Information Management, 28 (1). pp. 68-75. ISSN 0268-4012. (The full text of this publication is not available from this repository)

Mason, Katy and Doyle, Peter and Wong, Veronica (2000) Exploring Supply Chain Configuration to Leverage Market Orientation: A Taxonomy of Vertical de-Integration. In: Proceedings of the 29th European Marketing Academy Conference, 23rd -26th May 2000, Erasmus University, Rotterdam. (Unpublished) (The full text of this publication is not available from this repository)

Mason, Katy and Doyle, Peter and Wong, Veronica (2006) Market Orientation and Quasi-integration: Adding Value through Relationships. Industrial Marketing Management, 35 (2). pp. 140-155. ISSN 0019-8501 . (The full text of this publication is not available from this repository)

Mavondo, F. and Hooley, G. and Wong, Veronica (2007) Configuration Theory: Fit as Coalignment. In: Australian and New Zealand Marketing Academy (ANZMAC) Conference 2007, 3-5 December, 2007, University of Otago, New Zealand. (The full text of this publication is not available from this repository)

Mavroginnis, Miltiadis and Bourlakis, Michael A. and Dawson, Philip J. and Ness, Mitchell R. (2008) Assessing Export Performance in the Greek Food and Beverage Industry: An Intergrated Structural Equation Model Approach. British Food Journal, 110 (7). pp. 638-654. ISSN 0007-070X. (The full text of this publication is not available from this repository)

McEvoy, D.M. and Souza Monteiro, Diogo M (2008) Can Food Traceability be Implemented through an Industry Wide Voluntary Agreement? In: XIIth Congress of the European Association of Agricultural Economics, 26th - 29th August 2008, Ghent, Belgium. (The full text of this publication is not available from this repository)

Melewar, T.C. and Gupta, Suraksha and Czinkota, M. (2013) Global business management for sustainability and competitiveness: The role of corporate branding, corporate identity and corporate reputation. Journal of World Business, 48 (3). pp. 285-286. ISSN 10909516 (ISSN). (The full text of this publication is not available from this repository)

Melewar, T.C. and Hayday, David and Gupta, Suraksha and Cohen, Geraldine (2008) EU Enlargement: A Case Study of Branding Standardisation. EuroMed Journal of Business, 3 (2). pp. 179-201. ISSN 1450-2194. (The full text of this publication is not available from this repository)

Melewar, T.C. and Mui, H. and Gupta, Suraksha and Knight, J. (2008) The impact of the current expansion of the European Union on international marketing strategies on Norwegian multinational farmed salmon producers: A case study. Marketing Intelligence and Planning, 26 (4). pp. 405-415. ISSN 02634503 (ISSN). (The full text of this publication is not available from this repository)

Melewar, T.C. and Pickton, D. and Gupta, Suraksha and Chigovanyika, T. (2009) MNE executive insights into international advertising programme standardisation. Journal of Marketing Communications, 15 (5). pp. 345-365. ISSN 13527266 (ISSN). (The full text of this publication is not available from this repository)

Menachof, David A. and Bourlakis, Michael A. and Makios, Thrasyvoulos (2009) Tracing the Order Lead-Time of Grocery Retailers in the UK and Greek Markets. Supply Chain Management: An International Journal, 14 (5). pp. 349-358. ISSN 1359-8546. (The full text of this publication is not available from this repository)

Mitchell, V. and Petrovici, Dan Alex and Schlegelmilch, B.B. and Szocs, I. (2011) Examining the Influence of Parents versus Peers on Gen Y Internet Ethical Attitudes. In: Academy of Marketing Science, 24-27 May 2011, Coral Gables, Florida, USA. (Unpublished) (The full text of this publication is not available from this repository)

Mount, Matthew P. and Cabras, Ignazio (2013) The Impact of Pubs on the Level of Socio-Economic Activity in Rural Parishes: An Econometric Study. In: Regional Studies European Conference – Shape and be Shaped: The Future Dynamics of Regional Development, 5-8 May 2013, Tampere, Finland. (Unpublished) (The full text of this publication is not available from this repository)

Mount, Matthew P. and Fernandes, Kiran (2013) Adoption of Free and Open Source Software within High-velocity Firms. Behaviour & Information Technology, 32 (3). pp. 231-246. ISSN 0144-929X. (The full text of this publication is not available from this repository)

Mount, Matthew P. and Garcia Martinez, Marian (2014) Rejuvenating a Brand Through Social Media. MIT Sloan Management Review, 55 (4). pp. 14-16. ISSN 1532-9194. (The full text of this publication is not available from this repository)

Mount, Matthew P. and Garcia Martinez, Marian (2014) Social Media: A Tool for Open Innovation. California Management Review, 26 (4). pp. 124-143. ISSN 0008-1256. (The full text of this publication is not available from this repository)

Mount, Matthew P. and Milewski, Simon (2013) An Integrated Framework for the Assessment of Organizational Innovation. In: The XXIV ISPIM Conference – Innovating in Global Markets: Challenges for Sustainable Growth, 16-19 June 2013, Helsinki, Finland. (Unpublished) (The full text of this publication is not available from this repository)

Mount, Matthew P. and Milewski, Simon (2012) The Mechanisms in Open Innovation Intermediaries for Facilitating the Commercialization of Nanotechnology. In: R&D Management Conference 2012, 23-25 May 2012, Grenoble, France. (Unpublished) (The full text of this publication is not available from this repository)

Mudambi, Susan M. and Doyle, Peter and Wong, Veronica (1997) An Analysis of Situational and Decision Factors Affecting Industrial Purchases. In: Proceedings of the First Academy of Marketing (UK) Conference, 8th-10th July 1997, Manchester Metropolitan University, Manchester, UK. (Unpublished) (The full text of this publication is not available from this repository)

Mudambi, Susan M. and Doyle, Peter and Wong, Veronica (1996) A Critical Examination of Branding in Industrial Markets. In: Proceedings of the 25th European Marketing Academy Conference, 14th-17th May 1996, Budapest, Hungary. (The full text of this publication is not available from this repository)

Mudambi, Susan M. and Doyle, Peter and Wong, Veronica (1997) An Exploration of Branding in Industrial Markets. Industrial Marketing Management, 26 (5). pp. 433-446. ISSN 0019-8501 . (The full text of this publication is not available from this repository)

Mudambi, Susan M. and Doyle, Peter and Wong, Veronica (1997) The Value of Branding to the Industrial Customer. In: Proceedings of the 26th European Marketing Academy Conference, 20th-23rd May 1997, Warwick Business School. (The full text of this publication is not available from this repository)

Myerscough, Stuart and Lowe, Ben and Alpert, Frank (2006) Willingness to Provide Personal Information Online: The Role of Perceived Privacy Risk, Privacy Statements and Brand Strength. Journal of Website Promotion, 2 (3/4). pp. 115-140. ISSN 1553-3611. (The full text of this publication is not available from this repository)

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Ness, Mitchell R. and Bourlakis, Michael A. and Vasilios Priporas, Constantinos (2006) The Greek Food Shopper: Segmentation on the Basis of Attitudes to Store Features. EuroMed Journal of Business, 1 (2). pp. 29-49. (The full text of this publication is not available from this repository)

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Palihawadana, Dayananda and Barnes, Bradley R. (2004) Client Loyalty and Defection in the Corporate Legal Industry. Service Industries Journal, 24 (4). pp. 101-114. ISSN 0264-2069. (The full text of this publication is not available from this repository)

Palihawadana, Dayananda and Barnes, Bradley R. (2005) Investigating Agency-Client Relationships in the Polish Advertising Industry. International Journal of Advertising, 24 (4). pp. 487-504. ISSN 0265-0487. (The full text of this publication is not available from this repository)

Papagiannidis, Savvas and Bourlakis, Michael A. (2007) Advertising in the networked environment: Implications for fair use, media convergence and consumer privacy. In: Quigley, Marian, ed. Encyclopedia of information ethics and security. IGI Global, Hershey, pp. 15-22. ISBN 9781591409878. (The full text of this publication is not available from this repository)

Papagiannidis, Savvas and Bourlakis, Michael A. (2010) Staging the New Retail Drama: At a Metaverse Near You! Journal of Virtual Worlds Research, 2 (5). pp. 425-446. ISSN 1940-8477. (Full text available)
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Papagiannidis, Savvas and Bourlakis, Michael A. and Li, Feng (2008) Fulfilling the E-Supply Chain of Digital Print. International Journal of Information Technology and Management, 7 (1). pp. 98-112. ISSN 1461-4111. (The full text of this publication is not available from this repository)

Papagiannidis, Savvas and Bourlakis, Michael A. and Li, Feng (2008) Making Real Money in Virtual Worlds: MMORPGs and Emerging Business Opportunities, Challenges and Ethical Implications in Metaverses. Technological Forecasting and Social Change, 75 (5). pp. 610-622. ISSN 0040-1625. (The full text of this publication is not available from this repository)

Perks, H. and Wong, Veronica (2003) Research in International New Product Development: Current Understanding and Future Imperatives. International Marketing Review, 20 (4). pp. 344-352. ISSN 0265-1335. (The full text of this publication is not available from this repository)

Perks, H. and Wong, Veronica (2008) Research in International New Product Development: Current Understanding and Future Imperatives. In: Paliwoda, Stanley J. and Ryans, J., eds. International Marketing: Modern and Classic Papers. International Library of Critical Writings in Business and Management . Edward Elgar Publishing Ltd. ISBN 978-1843766490 . (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2007) Advertising Effectiveness in the New Member States: Opportunities and Caveats. In: Culture Power presentation series, February 2007, The Romanian Cultural Centre. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2006) Advertising Opportunities in the EU Accession Countries. In: International workshop on Romania and Bulgaria: New Members of the European Club: Opportunities and Challenges for Business, November 2006. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2006) Advertising opportunities in EU accession countries. In: Romania and Bulgaria: New Members of the European 'Club' Opportunities and Challenges for Business, November 2006, University of Kent. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2005) An Empirical Investigation of Food Consumer Behaviour in an Emerging Market. Working paper. KBS (Full text available)
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Petrovici, Dan Alex (1998) Business Culture in Eastern Europe. In: Rolls-Royce Consortium Program, June 1998, University of Newcastle, School of Management. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (1995) Changes in Marketing Management. Revista de Management (Management Review) . pp. 66-74. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2004) Diet and Health: Are Consumers Willing to Perform Health Behaviours? Working paper. KBS (Full text available)
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Petrovici, Dan Alex (1999) EU Enlargement and Food Consumers. In: The EU enlargement conference, January 1999, Centre of Rural Economy, Newcastle upon Tyne. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (1999) Food Consumption under the Pressure of Transition. Tribuna Economica . pp. 19-20. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2007) Globalisation, Consumer Lifestyles and Advertising in the New EU Member States. In: UNSPECIFIED, October 2007, Academy of Economic Studies, Bucharest. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2003) Marketing Environment and Consumer Behaviour in Central and Eastern Europe. In: UNSPECIFIED, December 2003, Department of Natural Resource Economics, Graduate School of Agriculture, Kyoto University, Japan. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2011) Marketing Research Challenges in Emerging Economies. In: Academy of Marketing Science World Marketing Congress 2011, 19 -23 July 2011, Rheims, France. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex Modelling Determinants of Food Consumer Behaviour in an Emerging Economy. In: UK Academy of Marketing Conference, July 2003, Birmingham. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2004) Modelling Dietary Health Preventive Behaviours in Romania. In: Annual Academy of Marketing Conference, 6-9 July 2004, Cheltenham, United Kingdom. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2008) Patient assessment of the quality. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (1999) Patterns of Food Demand in Romania During the Period of Transition, International Comparisons. In: UK Agricultural Economics Society Annual Conference, March 1999, Belfast. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2008) Performance in the health care system in Romania: Between European health care policy concerns and local market challenges and opportunities. In: Culture Power presentation series, December 2008, The Romanian Cultural Centre. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2009) Personal uses of advertising and advertising effectiveness in emerging markets. In: UNSPECIFIED, May 2009, University of Nancy, France. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2008) Social-styles, food consumer behavior and public health: trends and policy concerns. In: International Food Security and Safety Workshop, September 2008, Institute of Biosciences, Bucharest . (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2004) Structural Equation Models with Latent Constructs: An application on Consumer Behaviour in Romania in a Comparative Perspective with Italy and the UK. In: International Scientific Symposium: Statistics - Quality - Knowledge-management and European harmonisation, November 2004, Bucharest . (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2008) Teaching Methods and Research Opportunities in the UK. In: Romanian students conference, October 2008, Romanian Embassy London. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex (2007) The Evaluation of Health Care Quality; A Patient Perspective on Hospital Health Care Provision. In: International Workshop on Health Care Service Performance, March 2007, Euroclinic, Bucharest. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Etayo, C. (2010) When Less is More: A Comparative Study on Advertising Avoidance. In: Academy of Marketing Science Cultural Perspectives in Marketing (CPM) Conference, IESEG, 21 - 24 July 2010, Lille, France. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Ford, J. and Marinova, Svetla and Marinov, Marin (2011) Advertising Avoidance Strategies in Emerging Economies: Exploring Gender Differences. In: The 10th International Conference on Research in Advertising (ICORIA), 24 - 25 June 2011, Berlin, Germany. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Ford, J. and Marinova, Svetla and Marinov, Marin (2013) Advertising Avoidance in China and Brazil. In: Academy of International Business Conference, 3 - 6 July 2013, Istanbul, Turkey. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Ford, J. and Marinova, Svetla and Marinov, Marin (2012) Advertising Intrusiveness and Advertising Avoidance in China. In: European Marketing Academy Conference, 22 -25 May 2012, Lisbon, Portugal. (Submitted) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Goga, A. (1995) Report on Le Chomage Jour au Jour. Other. Ministry of Health and Social Protection (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Gorton, Matthew (2005) An Evaluation of the Importance of Subsistence Food Production For Assessments of Poverty and Policy Targeting. Food Policy, 30 (2). pp. 205-223. ISSN 0306-9192 . (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Gorton, Matthew (2001) Food Consumption, Poverty and Welfare: the Role of Subsistence Production in Romania. In: Labour markets, work and welfare during the transition and integration process, March 2001, Riga. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Gorton, Matthew (1999) Food Demand Rural Poverty and Welfare in Romania. In: 68th EAAE Seminar: Analysis of Food Consumption in Central and Eastern Europe: Relevance and Empirical Methods, November 1999, Halle-Salle. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Gorton, Matthew (2001) Food Demand, Rural Poverty and Welfare in Romania. In: Brosig, Stephan and Hartmann, Monika, eds. Analysis of food consumption in Central and Eastern Europe relevance and empirical methods. Wissenschaftsverlag Vauk Kiel KG (Kiel) , pp. 105-116. ISBN 3817503490. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Gorton, Matthew and Minoiu, Dorina (2001) Food Consumption, Poverty and Subsistence Production in Romania. In: 76th EAAE Seminar: Subsistence Agriculture in Central and Eastern Europe: How to Break the Vicious Circle?, May 2001, Halle-Salle. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Marinov, Marin Determinants and Antecedents of General Attitudes towards Advertising in Bulgaria and Romania. In: 35th European Academy of Marketing Conference (EMAC), May 2006, Athens. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Marinov, Marin (2007) Determinants and antecedents of general attitudes towards advertising - A study of two EU accession countries. European Journal of Marketing, 41 (3-4). pp. 307-326. ISSN 0309-0566. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Marinov, Marin and Marinova, Svetla (2007) Consumer Evaluation of Advertising: Demographic and Segmentation Effects. In: 36th European Marketing Academy Conference (EMAC), May 2007, Reykjavik. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Marinova, Svetla and Marinov, Marin (2006) Determinants and Antecedents of general attitudes toward advertising in Bulgaria and Romania. In: 35th EMAC Conference , May 2006, Athens, Greece. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Marinova, Svetla and Marinov, Marin and Lee, Nick (2007) Personal uses and perceived social and economic effects of advertising in Bulgaria and Romania. International Marketing Review, 24 (5). pp. 539-562. ISSN 0265-1335. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Minoiu, Dorina (2001) Trends in Dietary Behaviour and Health Indicators. In: Costin, Gheorghe Miron and Segal, Rodica, eds. Alemente functionale (Functional foods). Academica, pp. 1-37. ISBN 973-98859-8-5. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Nayga, Rodolfo M. and Fearne, Andrew and Drolias, C. (2006) Nutritional Knowledge, Nutritional Labels, and Health Claims on Food Products in the UK. In: American Marketing Association Marketing and Public Policy Conference, 2006, Long Beach CA, USA. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Neacsu, V. (2003) Communicating with customers in Central and Eastern European Emerging Economies: a Case Study on Lifestyles Segmentation. In: Institute of Direct Marketing / IBM Conference "Communicating with Customers", October 2003, London. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Paliwoda, Stanley J. (2005) An Empirical Examination of Primary Determinants and Public Attitudes towards Advertising in an Emerging Market Economy. In: Academy of Marketing Conference, July 2005, Dublin Institute of Science and Technology. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Paliwoda, Stanley J. (2007) An empirical examination of public attitudes towards advertising in a transitional economy. International Journal of Advertising, 26 (2). pp. 247-276. ISSN 0265-0487. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Paliwoda, Stanley J. (2005) Consumer Behaviour in Emerging Markets: The Case of Romanian Food Consumers. In: 34th EMAC Conference, May 2005, Milan . (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Paliwoda, Stanley J. (2008) Reasoned Action and Food Choice in a Transitional Economy. Journal of East-West Business, 14 (3/4). pp. 249-270. ISSN 1066-9868. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Phillips, Paul A. (2007) In search of simple factor structures: A patient perspective on hospital healthcare service performance. In: Academy of Marketing Conference., July 2007, Kingston Business School. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Phillips, Paul A. (2007) Service performance: An overview of extant literature and future research directions. In: Academy of Marketing SIG Workshop, 21st Service Workshop, November 2007, Westminster Business School. (Unpublished) (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Ritson, Christopher (2006) Factors Influencing Consumer Dietary Health Preventative Behaviours. BMC Public Health, 6 (226). ISSN 1471-2458 . (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Ritson, Christopher (2000) Food Consumption Patterns in Romania. British Food Journal, 102 (4). pp. 290-308. ISSN 0007-070X. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Ritson, Christopher (2006) Population, Health and Risk Factors in a Transition Economy. Journal of Consumer Policy, 29 (3). pp. 279-300. ISSN 0168-7034. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Ritson, Christopher (2004) The Theory of Reasoned Action and Food Choice: Insights from a Transitional Economy. Journal of International Food and Agribusiness Marketing, 16 (1). pp. 59-88. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Ritson, Christopher and Ness, Mitchell R. (2002) Determinants of Food Choice in a Transitional Economy: Insights from the Theory of Reasoned Action. In: 10th EAAE Congress, August 2002, Zaragoza. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Ritson, Christopher and Ness, Mitchell R. (2005) Exploring Disparities and Similarities in European Food Consumption Patterns. Cahiers D'Economie et Sociologie Rurales, 75 . pp. 24-49. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Ritson, Christopher and Ness, Mitchell R. (2001) Hard Core Clusters and the Convergence in European Food Consumption Patterns. In: 71st EAAE Seminar , April 2001, Zaragoza. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Ritson, Christopher and Ness, Mitchell R. (2003) Modelling determinants of food consumption behaviour in an emerging economy. In: Academy of Marketing Annual conference, July 2003, Birmingham, UK. (The full text of this publication is not available from this repository)

Petrovici, Dan Alex and Schwarz, J. (2008) An exploratory analysis of the attitudes and behaviour of silver surfers in the UK and Germany: From aspirational age to biological age. Working paper. Unversity of Kent, Canterbury, Canterbury (Full text available)
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Phillips, Paul A. and Petrovici, Dan Alex (2009) An Overview of Health Care in Romania – Identification of Health Policy Issues and Agenda of Reforms. Other. Romanian Royale House (The full text of this publication is not available from this repository)

Phillips, Paul A. and Petrovici, Dan Alex (2009) Conceptualising the Perceived Performance in Hospital Services: A Patient’s Perspective. Working paper. University of Kent, Canterbury , Canterbury (Full text available)
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Phillips, Paul A. and Petrovici, Dan Alex (2009) Identifying Critical Dimensions of Perceived Hospital Service Performance. In: 36th European Marketing Academy Conference (EMAC), May 2009, Nantes . (The full text of this publication is not available from this repository)

Popa, A. and Hubbard, Carmen and Gorton, Matthew and Petrovici, Dan Alex (2009) Consumer Perceptions of Organic Food in Romania: A Qualitative Approach, Agribusiness and Agro-industries Development in Central and Eastern Europe. In: Joint FAO-IAMA Workshop at International Food and Agibusiness Management Association, 19th Annual World Forum & Symposium, 20 - 21 June 2009, Budapest, Hungary. (The full text of this publication is not available from this repository)

Preece, Chloe M. (2012) Media Review: Exit through the Gift Shop. Review of: Exit through the Gift Shop by UNSPECIFIED. Journal of Macromarketing, 32 (4). pp. 436-439. (The full text of this publication is not available from this repository)

Preece, Chloe M. (2013) The fluidity of value as a social phenomenon in the visual arts market. In: O'Reilly, D. and Rentschler, R. and Kirchner, T., eds. Routeledge Companion to Arts Marketing. Routeledge, London, pp. 344-352. ISBN 9780415783507. (The full text of this publication is not available from this repository)

Prugsamatz, Sunita and Lowe, Ben and Alpert, Frank (2010) Modelling Consumer Entertainment Choice: Key Attributes and Differences by Segment. Journal of Consumer Behaviour, 9 (5). pp. 381-392. ISSN 1472-0817. (The full text of this publication is not available from this repository)

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Rechberg, Isabel D. W. and Syed, Jawad and Cacciolatti, Luca (2013) How does involvement in decision making affect individual participation in knowledge management? In: Academy of Management, 9th to 13th August 2013, Lake Buena Vista, Orlando, Florida, United States. (Unpublished) (The full text of this publication is not available from this repository)

Revoredo-Giha, Cesar and Kupiec-Teahan, Beata and Leat, Philip and Fearne, Andrew and Cacciolatti, Luca (2009) An Exploration of the Use of a Database of Supermarket Purchases for the Analysis of Red Meat Purchases in Scotland. Technical report. Food Standard Agency Scotland (The full text of this publication is not available from this repository)

Revoredo-Giha, Cesar and Kupiec-Teahan, Beata and Leat, Philip and Fearne, Andrew and Cacciolatti, Luca (2009) An Exploration of the Use of a Dataset of Supermarket Purchases for the Analysis of Red Meat Purchases in Scotland. Project report. SAC (Full text available)
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Revoredo-Giha, Cesar and Lamprinopoulou, Chrysa and Kupiec-Teahan, Beata and Leat, Philip and Cacciolatti, Luca (2009) How Differentiated is Scottish Beef? An Analysis of Supermarket Data Panel. In: 113th Seminar of the European Association of the Agricultural Economists (EAAE), Chania, Greece. (Unpublished) (The full text of this publication is not available from this repository)

Revoredo-Giha, Cesar and Lamprinopoulou, Chrysa and Kupiec-Teahan, Beata and Leat, Philip and Toma, Luiza and Cacciolatti, Luca (2009) Cereal Prices, Bread Consumption and Health in Scotland. In: 83rd Annual Conference of the Agricultural Economics Society (AES), 30th March to 1st April 2009, Dublin, Ireland. (Unpublished) (The full text of this publication is not available from this repository)

Revoredo-Giha, Cesar and Lamprinopoulou, Chrysa and Kupiec-Teahan, Beata and Leat, Philip and Toma, Luiza and Cacciolatti, Luca (2011) How Differentiated is Scottish Beef? An Analysis of Supermarket Data. Journal of Food Products Marketing, 17 (2-3). pp. 183-210. ISSN 1045-4446. (The full text of this publication is not available from this repository)

Revoredo-Giha, Cesar and Lamprinopoulou, Chrysa and Toma, Luiza and Kupiec-Teahan, Beata and Leat, Philip and Cacciolatti, Luca (2009) Use of Supermarket Scanner Data to Measure Bread Consumption and Nutrition Choice in Scotland. In: 27th Annual Conference of the International Association of Agricultural Economists (IAAE) 'The New Landscape of Global Agriculture', Beijing, China. (Unpublished) (The full text of this publication is not available from this repository)

Revoredo-Giha, Cesar and Leat, Philip and Kupiec-Teahan, Beata and Lamprinopoulou, Chrysa and Cacciolatti, Luca (2009) Assessing the Effect of the Rise in Food Prices on the Purchasing Power of Consumers in Scotland. Project report. SAC (Full text available)
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Revoredo-Giha, Cesar and Leat, Philip and Kupiec-Teahan, Beata and Lamprinopoulou, Chrysa and Cacciolatti, Luca (2009) Assessing the Effects of the Rise in Food Prices on the Purchasing Power of Consumers in Scotland. Technical report. Research and Analysis Directorate of the Scottish Government (The full text of this publication is not available from this repository)

Revoredo-Giha, Cesar and Leat, Philip and Kupiec-Teahan, Beata and Lamprinopoulou, Chrysa and Cacciolatti, Luca (2009) Use of Supermarket Scanner Data to Measure Bread Consumption and Nutrition Choice in Scotland. Working paper. SAC (Full text available)
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Ritson, Christopher and Petrovici, Dan Alex (2001) The Economics of Food Choice: Is Price Important? In: Frewer, Lynn and Risvik, Einar and Schifferstein, Hendrik, eds. Food, People and Society: A European Perspective on Consumers' Food Choices. Spriger Verlaag, Berlin, pp. 339-364. ISBN 9783540415213. (The full text of this publication is not available from this repository)

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Salhi, Said and Petrovici, Dan Alex (2013) The Effectieness of Threat Appeals. In: 12th European Academy of Advertising Conference, 27 -29 June 2013, Zagreb, Croatia. (Unpublished) (The full text of this publication is not available from this repository)

Saunders, John and Wong, Veronica (1985) In Search of Excellence in the UK. Journal of Marketing Management, 1 (1-2). pp. 119-137. ISSN 0267-257X. (The full text of this publication is not available from this repository)

Saunders, John and Wong, Veronica (2011) Innovation. In: Kourdi, Jeremy J., ed. The Marketing Century: How Marketing Drives Business and Shapes Society. Wiley, pp. 51-70. ISBN 9780470660157. (The full text of this publication is not available from this repository)

Saunders, John and Wong, Veronica (2011) Manoeuvring Towards Research Decline: The RAE and the Decline of Britain's International Research Standing. European Journal of Marketing, 45 (4). pp. 484-512. ISSN 03090566 . (The full text of this publication is not available from this repository)

Saunders, John and Wong, Veronica and Doyle, Peter (1994) The Congruence of Successful International Competitors: A Study of the Marketing Strategies and Organizations of Japanese and US Competitors in the UK. Journal of Global Marketing, 7 (3). pp. 41-60. ISSN 0891-1762. (The full text of this publication is not available from this repository)

Saunders, John and Wong, Veronica and Doyle, Peter (1992) Japanese? Marketing? Planning?: Business in Balance. In: Marketing in the New Europe and Beyond - Proceedings of the 25th Marketing Education Group Conference, July 1992, University of Salford, Manchester, UK. (Unpublished) (The full text of this publication is not available from this repository)

Saunders, John and Wong, Veronica and Saunders, Carolyne (2011) The Research Evaluation and Globalization of Business Research. British Journal of Management, 22 (3). pp. 401-419. ISSN 10453172 . (The full text of this publication is not available from this repository)

Saunders, John and Wong, Veronica and Stagg, Chris and Souza Fontan, Mariadel Mar (2005) How Screening Criteria Change During Brand Development. Journal of Product and Brand Management, 14 (4). pp. 239-249. ISSN 1061-0421. (The full text of this publication is not available from this repository)

Seitanidi, M.May (2008) Adaptive Responsibilities: Non-linear Interactions Across Social Sectors: Cases from Cross Sector Social Partnerships. Emergence: Complexity and Organization, 10 (3). pp. 51-64. ISSN 15213250 . (The full text of this publication is not available from this repository)

Sey, Aba and Lowe, Ben and Poole, Nigel (2010) The Use of Intellectual Property Protection by Micro, Small, and Medium Scale Enterprises: A Case Study of Ghana. Enterprise Development and Microfinance, 21 (1). pp. 67-83. (The full text of this publication is not available from this repository)

Shaw, Vivienne and Wong, Veronica (1995) Strategies for Success in the British Machine Tool Industry: a Comparative Study of German, British, American and Japanese Competitors. Vierteljahrshefte zur Wirtschaftsforschung, 1 . pp. 103-113. (The full text of this publication is not available from this repository)

Shaw, Vivienne and Wong, Veronica (1996) Successful Marketing Strategies in the Changing Machine Tool Market. Journal of Strategic Marketing, 4 (1). pp. 53-69. ISSN 0965-254X. (The full text of this publication is not available from this repository)

Shaw, Vivienne and Wong, Veronica and Sher, Peter J. (2001) Cross-Border Network of Innovators: A Study of Taiwanese Information Technology Firms. In: Leveraging Research & Technology. R&D Management Conference 2001 Proceedings, 9th-11th February 2001, Victoria University, Wellington, New Zealand. (The full text of this publication is not available from this repository)

Sher, Peter J. and Wong, Veronica and Shaw, Vivienne (1996) Absorptive Capacity and Learning in Technology Transfer: the Case of Taiwanese Information Technology Firms. In: Proceedings of the AIB UK Annual Conference, March 1996, Aston Business School, Birmingham, UK. (Unpublished) (The full text of this publication is not available from this repository)

Sher, Peter J. and Wong, Veronica and Shaw, Vivienne (1996) Organization and Management That Facilitate Technology Assimilation: The Case of Taiwanese Information Technology Firms. In: Proceedings of EIASM/PDMA 3rd International Product Development Conference, INSEAD, 15th-16th April 1996, Fontainbleau, France. (Unpublished) (The full text of this publication is not available from this repository)

Shih-Tung, S. and Wong, Veronica and Lee, N. (2005) The Effects of External Linkages on New Product Innovativeness: An Examination of Moderating and Mediating Influences. Journal of Strategic Marketing, 13 (3). pp. 199-218. ISSN 0965-254X. (The full text of this publication is not available from this repository)

Shu, S.T. and Wong, Veronica (2002) The Effects of External Linkages on New Product Innovativeness: The Moderating Role of Absorptive Capacity. In: Proceedings of EIASM/PDMA 9th International Product Development Management Conference, 27th-28th May 2002, Ecole Des Mines De Paris, Sophie Antipolis, France. (Unpublished) (The full text of this publication is not available from this repository)

Shu, S.T. and Wong, Veronica (2000) The Impact of Learning Boundary Expansion on Product Innovation: An Empirical Study. In: Bridging the Divide. Academy of Marketing 2000 Proceedings, 5th –7th July 2000, University of Derby. (The full text of this publication is not available from this repository)

Shu, S.T. and Wong, Veronica (2001) The Use of Online Focus Groups in Marketing Research: A Feasibility Analysis. In: A Marketing Odeyssey. Academy of Marketing 2001 Proceedings, 2nd-4th July 2001, Cardiff University, UK. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M (2005) Fish Consumption and Guidelines in South-Western Europe. In: American Agricultural Economists Association (AAEA) Annual Meeting, 24th - 27th July 2005, Providence, Rhode Island, USA. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Banterle, A. and Stranieri, S. (2009) Does Traceability Play a Role in Retailer's Strategies for Private Labels? In: The 83rd Annual Conference of the Agricultural Economics Society, 30 March to 1 April, Dublin, Ireland. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Ventura Lucas, Maria Raquel (2000) A Importância do Marketing Agro-Alimentar numa Economia Globalizada.[The Importance of Agro-Food Marketing on a Globalized Economy]. Revista de Ciência Agrárias, 23 (3-4 ). pp. 235-266. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Ventura Lucas, Maria Raquel (2001) Conjoint Measurement of Preferences for Traditional Cheeses in Lisbon. British Food Journal, 103 (6). pp. 414-424. ISSN 0007-070X. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Ventura Lucas, Maria Raquel (2001) Socio-Economic and Demographic Characterisics of the Portuguese Cheese Consumer. In: 71st Europran Association of Agricultural Economists (EAAE) Seminar - Food Consumer in the 21st Century, 2001, Zaragoza, Spain. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M (2007) A Congestion Model of Land Use for Housing Development on National Parks. In: V Congress of APDEA, 4th - 6th October 2007, Villa Real, Portugal. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M (2013) Do Supermarket Chains Contribute to Obesogenic Environments? Evidence from the UK. In: AAEA 2013, 4 -6 August 2013, Washington, DC USA. (Unpublished) (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M (2007) Modelling the choice of mandatory and voluntary traceability as a tool to mitigate food safety hazards in food chains. In: V Congress of APDEA, 4th - 6th October 2007, Villa Real, Portugal. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Anders, Sven (2009) Third-party Certification, Food Standards and Quality Assurance in Supply Chains. Journal on Chain and Network Science, 9 (2). pp. 83-88. ISSN 1569-1829. (Access to this publication is restricted)
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Souza Monteiro, Diogo M and Carrasco, Luis Roman and Moffitt, L. Joe and Cook, Alasdair J. C. (2012) Robust Surveillance of Animal Diseases: An Application to the Detection of Bluetongue Disease. Preventive Veterinary Medicine, 105 (1 - 2). pp. 17-24. ISSN 0167-5877. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Caswell, Julie A. (2008) Optimal Choice of Voluntary Traceability as a Food Risk Management Tool. In: XIIth Congress of the European Association of Agricultural Economics, 26th - 29th August 2008, Ghent, Belgium. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Caswell, Julie A. (2004) The Economics of Implementing Traceability in Beef Supply Chains: Trends in Major Producing and Trading Countries. In: Northeastern Agricultural and Resource Economics Association (NAREA) Annual Conference, 20th 23rd June 2004, Halifax, Nova Scotia, Canada. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Caswell, Julie A. (2005) The Economics of Traceability for Multi-Ingredient Products. In: American Agricultural Economists Association (AAEA) Annual Meeting, 24th - 27th July 2005, Providence, Rhode Island, USA. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Caswell, Julie A. (2010) The Economics of Traceability in Multi-ingredient Supply Chains. Agribusiness, 26 (1). pp. 122-142. ISSN 0742-4477. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Caswell, Julie A. (2010) The Economics of Voluntary Traceability in Multi-Ingredient Food Chains. Agribusiness, 26 (1). pp. 122-142. ISSN 0742-4477. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Caswell, Julie A. (2006) Traceability Adoption at the Farm Level: An Empirical Analysis in the Portuguese Pear Industry. In: American Agricultural Economics Association (AAEA) Annual Meeting , 23rd - 26th July 2006, Long Beach, California, USA. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Caswell, Julie A. (2009) Traceability Adoption at the Farm Level: An Empirical Analysis of the Portuguese Pear Industry. Food Policy, 34 (1). pp. 94-101. ISSN 0306-9192 . (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Caswell, Julie A. (2006) Traceability in Multi-Ingredient Food Supply Chains. In: 7th International Conference on Management in Agri-Food Chains and Networks, 1st - 2nd June 2006, Ede, Netherlands. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Hoinville, L. and Cook, Alasdair J. C. (2010) Valuing Surveillance of Animal Diseases: A Review of Economic Methods. In: The 84th Annual Conference of the Agricultural Economics Society, 29th to 31st March, Edinburgh, Scotland. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Hooker, Neal H. (2011) Food Safety and Traceability. In: AAEA and NAREA Joint Annual Meeting, 24 - 26 July 2011, Pittsburg, PA. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Kim, M. and Hooker, Neal H. (2009) Dynamic GAP's: Modelling the Evolution of Farm Quality Assurance Schemes. In: 3rd International European Forum on System Dynamics and Innovation in Food Networks, 16-20 February 2009, Igls. Austria. (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Lowe, Ben and Fraser, Iain M (2013) Consumer Willingness-to-Pay for Technology to Provide Nutritional Information in Retail environments. In: AMA Marketing and Public Policy Conference, 30th May to 1st June 2013, Washington DC. (Unpublished) (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Lowe, Ben and Fraser, Iain M (2013) Do conusmers value mobile technologies to assess nutritional information in retail environments? In: American Marketing Association, Marketing and Public Policy Conference, 30 May - 1 June 2013, Washington DC, USA. (Unpublished) (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Lowe, Ben and Fraser, Iain M (2009) Willingness to Pay for Nutritional Information in Shopping Baskets. In: AAEA & ACCI Joint Annual Meeting , 26-28 July, Milwaukee, WI. (Unpublished) (The full text of this publication is not available from this repository)

Souza Monteiro, Diogo M and Moffitt, L. Joe and Carrasco, Luis Roman (2010) Economics of Robust Surveillance of New and Exotic Animal Diseases: The Case of Bluetongue. In: 2010 AAEA, CAES & WAEA Joint Annual Meeting, 25-27 July, Denver (CO). (The full text of this publication is not available from this repository)

Spence, Laura and Bourlakis, Michael A. (2009) The Evolution from Corporate Social Responsibility to Supply Chain Responsibility: The Case of Waitrose. Supply Chain Management: An International Journal, 14 (4). pp. 291-302. ISSN 1359-8546. (The full text of this publication is not available from this repository)

Stagg, Chris and Saunders, John and Wong, Veronica (1999) A Framework for Understanding New Product Evaluation in Consumer Packaged Goods. International Journal of New Product Development and Innovation Management, 1 (1). pp. 21-32. ISSN 1464-6684. (The full text of this publication is not available from this repository)

Stagg, Chris and Saunders, John and Wong, Veronica (2002) Go/No-Go Criteria During Grocery Brand Development. Journal of Product & Brand Management, 11 (7). pp. 459-482. ISSN 1061-0421. (The full text of this publication is not available from this repository)

Stagg, Chris and Saunders, John and Wong, Veronica (1999) New Product Screening in Consumer Packaged Goods Companies. In: Proceedings of EIASM/PDMA 6th International Product Development Management Conference, 5th to 6th July 1999, Churchill College, University of Cambridge, Cambridge. (The full text of this publication is not available from this repository)

Stagg, Chris and Saunders, John and Wong, Veronica (1999) New product Evaluation in Fast Moving Consumer Goods. In: Proceedings of the 28th European Marketing Academy Conference, 11th-14th May 1999, Humboldt University, Berlin. (Unpublished) (The full text of this publication is not available from this repository)

Stagg, Chris and Saunders, John and Wong, Veronica (1996) A Study of Success and Failure Literature in New Product Development. In: Proceedings of the 29th Marketing Education Group Conference, July 1996, Glasgow, UK. (Unpublished) (The full text of this publication is not available from this repository)

Stagg, Chris and Saunders, John and Wong, Veronica (1998) Success and Failure in New Product Development: Current Approaches and Unexploited Opportunities. In: Proceedings of 27th European Marketing Academy Conference, 20th-23rd May 1998, Stockholm School of Economics, Sweden. (The full text of this publication is not available from this repository)

Stefanescu, V. and Petrovici, Dan Alex (1995) An Exploratory Study of the Farmer's Market using the Principal Component Analysis. Revsita de Calcul Economic si Cibernetica Economica, 2 . pp. 29-38. (The full text of this publication is not available from this repository)

Stray, Stephanie and Wong, Veronica (1994) Exploring the Application of Triangles as a Data Presentation Tool in Marketing. In: Proceedings of the 27th Marketing Education Group Conference, July 1994, Coleraine. (Unpublished) (The full text of this publication is not available from this repository)

Stray, Stephanie and Wong, Veronica (1995) Triads and Tetrads: The Visual Display of Consumer Behaviour Data. Marketing and Research Today, 23 (1). pp. 48-58. ISSN 0923-5957. (The full text of this publication is not available from this repository)

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Theoharakis, V. and Vakratsas, D. and Wong, Veronica (2002) Hype and the Emergence of Technological Standards: the Case of LANs. In: Proceedings of 31st European Marketing Academy Conference, 28th-31st May 2002, Economics and Business School, University of Minho, Braga, Portugal. (Unpublished) (The full text of this publication is not available from this repository)

Theoharakis, V. and Vakratsas, D. and Wong, Veronica (2007) Market-level Information and the Diffusion of Competing Technologies: An Exploratory Analysis of the LAN Industry. Research Policy, 36 (5). pp. 742-757. ISSN 0048-7333. (The full text of this publication is not available from this repository)

Theoharakis, V. and Vakratsas, D. and Wong, Veronica (2004) The Relationship between Market Share and Information in a High-tech Industry. Review of Marketing Science, 2 (1). p. 15. ISSN 1546-5616 . (The full text of this publication is not available from this repository)

Theoharakis, V. and Wong, Veronica (1997) Analyzing Interest for Innovative Products: Separating Hype from Reality. In: Proceedings of the 26th European Marketing Academy Conference, 20th-23rd May 1997, Warwick Business School. (The full text of this publication is not available from this repository)

Theoharakis, V. and Wong, Veronica (2002) Marking High-Technology Market Evolution through the Foci of Market Stories: The Case of Local Area Network (LAN) Technologies. Journal of Product Innovation Management , 19 (6). pp. 400-411. ISSN 0737-6782. (The full text of this publication is not available from this repository)

Theoharakis, V. and Wong, Veronica (1998) Strategic Implications of Hype on the Adoption of Innovative Technologies: The Case of Local Area Networks. In: McGuire, Eugene and Larsen, Tor J., eds. Innovation Systems and Technology Innovation and Diffusion. Idea Group Publishing, USA, pp. 161-178. ISBN unknown. (The full text of this publication is not available from this repository)

Thiruvatal, Eappen and Petrovici, Dan Alex and Alcaraz, Jose M. (2013) Progressive, Loyalist, Multinational and Newcomers: Clusters for Targeting Organisational Customers for Insurance. Journal of Services Research, 13 (1). p. 31. ISSN 0972-4702. (The full text of this publication is not available from this repository)

Thiruvattal, E. and Petrovici, Dan Alex (2008) Exploring the Dimensions of Customer perceived value of General Insurance. In: Academy of Marketing Science, May 2008, Vancouver. (The full text of this publication is not available from this repository)

Thwaites, Des and Lowe, Ben and Monkhouse, Lien L. and Barnes, Bradley R. (2012) The Impact of Negative Publicity on Celebrity Ad Endorsements. Psychology & Marketing, 29 (9). pp. 663-673. ISSN 0742-6046. (The full text of this publication is not available from this repository)

Trinkfass, G. and Mühlbacher, H. and Wong, Veronica (1995) The Innovation Spiral: Antecedents and Consequenses of Launching More New Products within Increasingly Shorter Time Intervals. In: PDMA International Conference, October 1995, Florida, USA. (Unpublished) (The full text of this publication is not available from this repository)

Tzavaras, Marinos and Tzimitra-Kalogianni, Irini and Bourlakis, Michael A. (2010) Consumer Behaviour in the Greek Floral Market: Comparative insights for the Food Industry. British Food Journal, 112 (4). pp. 403-415. ISSN 0007-070X. (The full text of this publication is not available from this repository)

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Veloutsou, Cleopatra and Bian, Xuemei (2008) A Cross-National Examination of Consumer Perceived Risk in the Context of Non-Deceptive Counterfeit Brands. Journal of Consumer Behaviour, 7 (1). pp. 3-20. ISSN 1472-0817. (The full text of this publication is not available from this repository)

Verhoef, Peter C. and Leeflang, Peter S.H. and Reiner, Jochen and Natter, Martin and Baker, William and Grinstein, Amir and Gustafsson, Anders and Morrison, Pamela and Saunders, John (2011) A Cross-National Investigation into the Marketing Department's Influence within the Firm: Toward Initial Empirical Generalizations. Journal of International Marketing, 19 (3). pp. 59-86. ISSN 1069031X . (The full text of this publication is not available from this repository)

Vlachos, Ilias P. and Bourlakis, Michael A. (2006) Supply Chain Collaboration Between Retailers and Manufacturers: Do They Trust Each Other? Supply Chain Forum An International Journal, 7 (1). pp. 70-81. (The full text of this publication is not available from this repository)

Vlachos, Ilias P. and Bourlakis, Michael A. and Karalis, Vassilis (2008) Manufacturer–retailer collaboration in the supply chain: Empirical evidence from the Greek food sector. International Journal of Logistics: Research and Applications, 11 (4). pp. 267-277. ISSN 1367-5567. (The full text of this publication is not available from this repository)

van Camp, Debra and Hooker, Neal H. and de Souza Monteiro, Diogo M (2010) Adoption of Voluntary Front of Package Nutrition Schemes in UK Food Innovations. British Food Journal, 112 (6). pp. 580-591. ISSN 0007-070X. (The full text of this publication is not available from this repository)

van Camp, Debra and Hooker, Neal H. and de Souza Monteiro, Diogo M (2009) Food Reformulation; Responses to Traffic Lights. In: Agricultural Economics Society (AES) 83rd Annual Conference, 30h March – 1st April 2009, Dublin (Ireland). (The full text of this publication is not available from this repository)

van Camp, Debra and de Souza Monteiro, Diogo M and Hooker, Neal H. (2011) Stop or go? How is the UK food industry responding to front-of-pack nutrition labels? European Review of Agricultural Economics, 39 (5). pp. 821-842. ISSN 1464-3618. (The full text of this publication is not available from this repository)

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Walsh, Caroline A. and Haddock-Fraser, Janet and Hampton, Mark P. (2012) Accessible Diving Tourism. In: Buhalis, Dimitrios and Ambrose, Ivor and Darcy, Simon, eds. Accessible Tourism Practice: Inclusion, Disability, Ageing Population and Tourism. Channel View Publications, Clevedon, pp. 180-192. ISBN 1845412524. (The full text of this publication is not available from this repository)

Wang, W.R. and Song, W. and Zhang, X.Y. and Zhao, S.L. and Sausman, C. and Cacciolatti, Luca (2013) Determination of the effect of product substitutability on sales performance of integrated and decentralised supply chains htrough nash equilibria. International Journal of Productivity and Performance Management . (Submitted) (The full text of this publication is not available from this repository)

Woerdl, M. and Papagiannidis, Savvas and Bourlakis, Michael A. and Li, Feng (2008) Internet-Induced Marketing Techniques: Critical Factors in Viral Marketing Campaigns. Journal of Business Science and Applied Management, 3 (1). pp. 35-45. ISSN 1753-0296. (Full text available)
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Wong, Veronica (2002) Antecedents of International New Product Rollout Timeliness. International Marketing Review, 19 (2). pp. 120-132. ISSN 0265-1335. (The full text of this publication is not available from this repository)

Wong, Veronica (1998) BAA: Specialist Shops. In: Doyle, Peter and Bridgewater, S., eds. Innovation in Marketing. Butterworth Heinemann/CIM, Oxford, pp. 105-115. ISBN 978-0750641210 . (The full text of this publication is not available from this repository)

Wong, Veronica (1990) Diversification Dilemma: Examining Product and Geographic Dimensions of Diversification and their Implications for International Competitive Performance. In: 23rd Marketing Education Group Conference, July 1990, Oxford Polytechnic, Oxford, UK. (Unpublished) (The full text of this publication is not available from this repository)

Wong, Veronica (1992) The Effectiveness of Marketing Implementation: Functional Managers' Views of Practices in their Firms. In: Baker, Michael, ed. Perspectives on Marketing Management. John Wiley, pp. 181-198. ISBN 978-0471952459 . (The full text of this publication is not available from this repository)

Wong, Veronica (1992) An Empirical Study of Firms' Co-ordination of Functional and Market Entry Timing Strategies. Journal of Marketing Management, 8 (3). pp. 239-257. ISSN 0267-257X. (The full text of this publication is not available from this repository)

Wong, Veronica (1994) New Product Introduction at Different Stages of the Product Life Cycle: The Integration of Marketing and Key Functional Strategies. In: Saunders, John, ed. The Marketing Initiative: ESRC Research in Marketing and Related Topics. Prentice-Hall, UK, pp. 102-148. ISBN unknown. (The full text of this publication is not available from this repository)

Wong, Veronica (1998) Rank Xerox: DocuTech. In: Doyle, Peter and Bridgewater, S., eds. Innovation in Marketing. Butterworth Heinemann/CIM, pp. 83-97. ISBN 978-0750641210 . (The full text of this publication is not available from this repository)

Wong, Veronica (1998) SmithKline Beecham Consumer Healthcare (SBCH): Dr. Best Flex Toothbrush. In: Doyle, Peter and Bridgewater, S., eds. Innovation in Marketing. Butterworth Heinemann/CIM, Oxford, pp. 30-41. ISBN 978-0750641210 . (The full text of this publication is not available from this repository)

Wong, Veronica and Chen, Ivy S.N. (1995) NIC Companies in the UK. In: Proceedings of the 1995 Annual Conference of the Marketing Education Group, Making Marketing Work, July 1995, Bradford, UK. (Unpublished) (The full text of this publication is not available from this repository)

Wong, Veronica and Douglas, Stacy (1991) International Expansion Paths: Country vs. Products. In: 20th European Marketing Academy Conference, May 1991, Dublin, Ireland. (Unpublished) (The full text of this publication is not available from this repository)

Wong, Veronica and Doyle, Peter and Saunders, John (1989) The Congruence of Successful International Competitors: A study of the Marketing Strategies and Organisation of US, British and Japanese Competitors. In: Proceedings of the 18th European Marketing Academy Conference, Athens, Greece. (Unpublished) (The full text of this publication is not available from this repository)

Wong, Veronica and Egan, Colin (1998) Innovation Strategies for Competitive Success. In: Egan, Colin and Thomas, Michael, eds. CIM Handbook of Strategic Marketing. A Butterworth-Heinemann Title , London, UK, pp. 81-84. ISBN 978-0750626132 . (The full text of this publication is not available from this repository)

Wong, Veronica and Eng, T.-Y. (2004) Governance Mechanisms and Relationship Productivity in Vertical Coordination for New Product Development. In: Virtue in Marketing: Proceedings of Academy of Marketing Annual Conference, 6th-8th July 2004, Business School, University of Gloucestershire, Cheltenham. (The full text of this publication is not available from this repository)

Wong, Veronica and Saunders, John (1993) Business Orientations and Corporate Success. Journal of Strategic Marketing, 1 (1). pp. 20-40. ISSN 0965-254X. (The full text of this publication is not available from this repository)

Wong, Veronica and Saunders, John and Doyle, Peter (1989) The Barriers to Achieving Stronger Marketing Orientation in British Companies: An Exploratory Study. In: Proceedings of the Marketing Education Group 22nd Conference, Glasgow Business School. (Unpublished) (The full text of this publication is not available from this repository)

Wong, Veronica and Saunders, John and Doyle, Peter (1994) Examining Generic Marketing Strategies and Organisations of Successful International Competitors. In: Saunders, John, ed. The Marketing Initiative: ESRC Research in Marketing and Related Topics. Prentice-Hall, UK, pp. 4-19. ISBN 978-0130428219 . (The full text of this publication is not available from this repository)

Wong, Veronica and Saunders, John and Doyle, Peter (1987) Japanese Marketing Strategies in the United Kingdom. Long Range Planning, 20 (6). pp. 54-63. ISSN 0024-6301 . (The full text of this publication is not available from this repository)

Wong, Veronica and Saunders, John and Doyle, Peter (1995) Japanese Marketing Strategies in the United Kingdom. In: McDonald, Malcolm, ed. Marketing Strategies: New Approaches, New Techniques. Pergamon, UK. ISBN 978-0080425726 . (The full text of this publication is not available from this repository)

Wong, Veronica and Saunders, John and Doyle, Peter (1990) Japanese Marketing Strategy. Strategic Direction . pp. 10-22. ISSN 0258-0543. (The full text of this publication is not available from this repository)

Wong, Veronica and Saunders, John and Doyle, Peter (1988) The Quality of British Marketing: A Comparative Investigation of International Competition in the UK Market. In: Proceedings of the Marketing Education Group 2lst Conference, Huddersfield, UK. (Unpublished) (The full text of this publication is not available from this repository)

Wong, Veronica and Saunders, John and Doyle, Peter (1988) The Quality of British Marketing: A Comparison with US and Japanese Multinationals in the UK Market. Journal of Marketing Management, 4 (2). pp. 107-130. ISSN 0267-257X. (The full text of this publication is not available from this repository)

Wong, Veronica and Shaw, Vivienne and Sher, Peter J. (1998) Effective Organization and Management of Technology Assimilation: The Case of Taiwanese Information Technology Firms. Industrial Marketing Management, 27 (3). pp. 213-227. ISSN 0019-8501 . (The full text of this publication is not available from this repository)

Wong, Veronica and Shaw, Vivienne and Sher, Peter J. (1999) Intra-Firm Learning in Technology Transfer: A Study of Taiwanese Information Technology Firms. International Journal of Innovation Management, 3 (4). pp. 427-458. ISSN 1363-9196. (The full text of this publication is not available from this repository)

Wong, Veronica and Turner, W. and Stoneman, P. (1996) Marketing Strategies and Market Prospects for Environmentally Friendly Consumer Products. British Journal of Management, 7 (3). pp. 263-281. ISSN 1045-3172. (The full text of this publication is not available from this repository)

Wood, Lisa M.C. (2007) Functional and Symbolic Attributes of Brand Selection. British Food Journal, 109 (2). pp. 108-118. ISSN 0007-070X. (The full text of this publication is not available from this repository)

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Yamoah, Fred A. (2013) Fairtrade Buying Behaviour: We know what they think, but do we know what they do? In: MAPP International Workshop, May 2013, Aarhus University, Denmark . (Unpublished) (The full text of this publication is not available from this repository)

Yamoah, Fred A. (2013) Linking Fairtrade Shopper Insights and Supply Chain Management: Implications for Global South Producers. In: International Academy of African Business and Development Conference, GIMPA, 14th to 18th May 2013, Accra. (Unpublished) (The full text of this publication is not available from this repository)

Yamoah, Fred A. and Fearne, Andrew and Duffy, Rachel and Petrovici, Dan Alex (2013) Assessing Fairtrade Marketing Drivers and Market Prospects for Commodity Producers in Developing Countries. In: International Academy of African Business and Development Conference, GIMPA, 14th to 18th May 2013, Accra. (Unpublished) (The full text of this publication is not available from this repository)

Yamoah, Fred A. and Fearne, Andrew and Duffy, Rachel and Petrovici, Dan Alex (2013) Exploring Supermarket Loyalty Card Analysis to Identify Who Buys Fairtrade. Working paper. Kent Business School, University of Kent, Canterbury (Full text available)
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Yamoah, Fred A. and Fearne, Andrew and Duffy, Rachel and Petrovici, Dan Alex (2013) Fairtrade Buying Behaviour: We know what they think, but do we know what they do? Kent Business School, University of Kent. (Full text available)
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Yamoah, Fred A. and Yawson, David (2013) Measuring Agility in African Export Supply Chains: A Case of the Ghanaian International Pineapple Export Supply Chain. In: International Academy of African Business and Development Conference, GIMPA, 14th to 18th May 2013, Accra. (Unpublished) (The full text of this publication is not available from this repository)

Yannopoulou, N. and Liu, M. and Bian, Xuemei (2013) Exploring what Types of Brand Related Information interest Consumers within Social Media. In: European Marketing Academy Conference 2013, June 4th - 7th, 2013, Istanbul, Turkey. (Unpublished) (The full text of this publication is not available from this repository)

Yannopoulou, N. and Liu, M. and Bian, Xuemei (2010) Perceptions of Authenticity within Emerging Markets. In: 1st EMAC Regional Conference- Marketing Theory Challenges in Emerging Markets, 2010, Budapest, Hungary. (The full text of this publication is not available from this repository)

Yannopoulou, N. and Moufahim, M. and Bian, Xuemei (2013) Brand Building and Social Media: A Discursive and Visual Analysis of User-Generated Brands. Contemporary Management Research . ISSN 1813-5498. (In press) (The full text of this publication is not available from this repository)

Yannopoulou, N. and Moufahim, M. and Bian, Xuemei (2012) Brand building and social media: a discursive and visual analysis of User-Generated Brands. In: International Conference on Marketing Studies, 17th to 19th August, 2012, Bangkok, Thailand. (Unpublished) (The full text of this publication is not available from this repository)

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Zikmund, William G. and Ward, Steven and Lowe, Ben and Winzar, Hume (2007) Marketing Research: An Asia Pacific Edition. Cengage Learing Australia, Melbourne, 570 pp. ISBN 0170127346. (The full text of this publication is not available from this repository)

Zikmund, William G. and Ward, Steven and Lowe, Ben and Winzar, Hume and Babin, Barry J. (2010) Marketing Research: 2nd Asia Pacific Edition. Cengage Learning, Australia, 570 pp. ISBN 978-0170183345. (The full text of this publication is not available from this repository)

This list was generated on Fri Nov 28 19:27:14 2014 GMT.