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Items where Subject is "H Social Sciences > HF Commerce > HF5415 Marketing"

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Number of items at this level: 96.

A

Acikgoz, Fulya, Perez-Vega, Rodrigo (2021) The role of privacy cynicism in consumer habits with voice assistants: A Technology Acceptance Model perspective. International Journal of Human-Computer Interaction, . ISSN 1044-7318. E-ISSN 1532-7590. (In press) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:90609)
[thumbnail of IJHC-D-20-00693_R2.pdf]

Al-Tabbaa, O., Lamelas, Carmen, Konara, Palitha, Leach, Desmond (2021) Nonprofit organizations and social-alliance portfolio size: Evidence from website content analysis. Industrial Marketing Management, . ISSN 0019-8501. (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:85274)
[thumbnail of 16 IMM Jan 2021.pdf]

B

Babin, Barry J., d'Alessandro, Steve, Winzar, Hume, Lowe, Ben, Zikmund, William G. (2020) Marketing Research. Cengage Learning, Australia, 648 pp. ISBN 978-0-17-043896-4. (KAR id:81178)
[thumbnail of SAMPLE - FINAL CHAPTER - 01_zikmund_5e.pdf]
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Balcombe, Kelvin, Fraser, Iain M, Lowe, Ben, Souza Monteiro, Diogo M (2015) Information Customization and Food Choice. American Journal of Agricultural Economics, 98 (1). pp. 54-73. ISSN 0002-9092. E-ISSN 1467-8276. (doi:10.1093/ajae/aav033) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:48058)

Barnes, Stuart J., Mattsson, Jan, Hartley, Nicole (2015) Assessing the value of real-life brands in Virtual Worlds. Technological Forecasting & Social Change, 92 . pp. 12-24. ISSN 0040-1625. (doi:10.1016/j.techfore.2014.10.017) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:46125)

Barnes, Stuart J., Mattsson, Jan, Sørensen, Flemming (2014) Destination Brand Experience and Visitor Behaviour:Testing a scale in the tourism context. Annals of Tourism Research, 48 (Sept.). pp. 121-139. ISSN 0160-7383. (doi:10.1016/j.annals.2014.06.002) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:43145)

Barnes, Stuart J., Pressey, Andrew D. (2014) Caught in the Web? Addictive behavior in cyberspace and the role of goal-orientation. Technological Forecasting and Social Change, 86 (July). pp. 93-109. ISSN 0040-1625. (doi:10.1016/j.techfore.2013.08.024) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:43146)

Bertrandias, Laurent, Lowe, Ben, Sadik-Rozsnyai, Orsolya, Carricano, Manu (2021) Delegating Decision-making to Autonomous Products: A Value Model Emphasizing the Role of Well-Being. Technological Forecasting and Social Change, 169 (August). Article Number 120846. ISSN 0040-1625. (doi:10.1016/j.techfore.2021.120846) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:87753)
[thumbnail of Lowe pdf.pdf] [thumbnail of TFSC - Submission 03 - Accepted Manuscript.docx]

Bian, Xuemei, Haque, S., Smith, A. (2015) Social power, product conspicuousness, and the demand for luxury brand counterfeit products. British Journal of Social Psychology, 54 (1). pp. 37-54. ISSN 0144-6665. (doi:10.1111/bjso.12073) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:40789)

Bian, Xuemei, Liu, Chang Hong, Morris, Adam (2015) The Effect of Facial Expressions on Product Appeal. In: European Marketing Academy Conference. EMAC 44th Annual Conference. . ISBN 978-90-823833-0-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:48712)

Bian, Xuemei, Wang, K-Y, Smith, A., Yannopoulou, N. (2014) Motivation, Rationalizations and Risks Associated with the Consumption of Counterfeit Luxury Brands. In: 2014 Monaco Symposium on Luxury. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:40818)

Bian, Xuemei, Wang, Kai-Yu, Smith, Andrew, Yannopoulou, Natalia (2015) New Psychological Insights into Counterfeit Consumption. In: American Marketing Association Summer Educator Conference. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:50498)

C

Casey, Katherine, Lichrou, Maria, O'Malley, Lisa (2017) Unveiling Everyday Reflexivity Tactics in a Sustainable Community. Journal of Macromarketing, 37 (3). pp. 227-239. ISSN 0276-1467. E-ISSN 1552-6534. (doi:10.1177/0276146716674051) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:82262)

Casey, Katherine, Maria, Lichrou, Colin, Fitzpatrick (2019) Treasured trash? A consumer perspective on small Waste Electrical and Electronic Equipment (WEEE) divestment in Ireland. Resources, Conservation and Recycling, 145 . pp. 179-189. ISSN 0921-3449. (doi:10.1016/j.resconrec.2019.02.015) (KAR id:82249)
[thumbnail of Treasured Trash Inst Repository.pdf]
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Chan, Fanny Fong Yee and Lowe, Ben (2017) The Effect of Placement Context on Brand Persuasiveness. In: Back to the Future: Using Marketing Basics to Provide Customer Value Proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference. Developments in Marketing Science: Proceedings of the Academy of Science . Springer, Cham, Switzerland. ISBN 978-3-319-66022-6. E-ISBN 978-3-319-66023-3. (doi:10.1007/978-3-319-66023-3_104) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61878)

Chan, Fanny Fong Yee, Lowe, Ben (2016) Exploring the Prevalence and Execution of Brand Placements in Hong Kong Prime Time Television Programs. In: Association for Education in Journalism and Mass Communication 99th Annual Conference. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:57011)

Chan, Fanny Fong Yee, Lowe, Ben (2018) The Moderating Role of Psychological Trait Reactance in Humorous Product Placements. In: 93rd Western Economics Association Annual Conference. . (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:67409)

Chan, Fanny Fong Yee, Lowe, Ben (2020) Placing products in humorous scenes: Its impact on brand perceptions. European Journal of Marketing, 55 (3). pp. 649-670. ISSN 0309-0566. (doi:10.1108/EJM-10-2018-0701) (KAR id:87754)
[thumbnail of EJM - Accepted Version - 220820.pdf]
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Chan, Fanny Fong Yee, Lowe, Ben (2018) Product placement practices in prime-time television programs in Hong Kong. International Journal of Advertising, 37 (6). pp. 984-1009. ISSN 0265-0487. (doi:10.1080/02650487.2017.1353263) (KAR id:62225)
[thumbnail of Chan and Lowe - IJA - Accepted Version.pdf]

Chan, Fanny Fong Yee, Lowe, Ben, Petrovici, Dan Alex (2017) Processing of product placements and brand persuasiveness. Marketing Intelligence and Planning, 23 (3). pp. 311-328. ISSN 0263-4503. (doi:10.1108/MIP-03-2015-0051) (KAR id:52521)
[thumbnail of Chan Lowe and Petrovici - JMC - Online Version - Final - 090317.pdf]
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Chan, Fanny Fong Yee, Lowe, Ben, Petrovici, Dan Alex (2015) Young Adults’ Perceptions of Product Placement in Films: An Exploratory Comparison between the United Kingdom and Hong Kong. Journal of Marketing Communications, . ISSN 1352-7266. E-ISSN 1466-4445. (doi:10.1080/13527266.2015.1061036) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:48714)

Chan, Fanny Fong Yee, Petrovici, Dan Alex, Lowe, Ben (2016) Antecedents of Product Placement Effectiveness Across Cultures. International Marketing Review, 33 (1). pp. 5-24. ISSN 0265-1335. (doi:10.1108/IMR-07-2014-0249) (KAR id:48059)
[thumbnail of Chan Petrovici and Lowe - 2016 - IMR.pdf]
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Chatzopoulou, Elena (2018) The Case of Ancient Greek Sandals: Ethnic Heritage and Celebrity Endorsement. Bloomsbury Fashion Central, . (doi:10.5040/9781474208765.0004) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:82443)

Chryssochoidis, George (2019) Consumers’ Judgment Error on Food Healthfulness and Effects of Food Label Helpfulness: A Four-Country Investigation. In: 22nd AMS World Marketing Congress. . (In press) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:73321)
[thumbnail of WMC 2019- STRUCTURED ABSTRACT.docx] [thumbnail of Consumers’ Judgment Error on Food Healthfulness and Effects of Food Label Helpfulness.pdf]

Chryssochoidis, George, Gounaris, Spiros, Boukis, Achileas (2018) Internal Market Orientation Adoption: Why and how it is important for New Service Development. In: EMAC 2018. . (KAR id:66877)
[thumbnail of EMAC_Submission-GC.pdf]
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Chumnumpan, Pattarin, Shi, Xiaohui (2019) Understanding New Products’ Market Performance Using Google Trends. Australasian Marketing Journal, 27 (2). pp. 91-103. E-ISSN 1441-3582. (doi:10.1016/j.ausmj.2019.01.001) (KAR id:73427)
[thumbnail of Understanding New Products’ Market Performance Using Google Trends.pdf]
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Colen, Liesbeth, Chryssochoidis, George, Ciaian, Pavel, Di-Marcantonio, Federica (2020) Differences in composition of seemingly identical branded food products: Impact on consumer purchasing decisions and welfare. Report number: 10.2760/51123. European Union, 44 pp. ISBN 978-92-76-14303-1. (doi:10.2760/51123) (KAR id:82062)
[thumbnail of dc-sip_consumer_side-conceptual(6).pdf]
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D

De Silva, Muthu, Khan, Zaheer, Vorley, Tim, Zeng, Jing (2020) Transcending the pyramid: opportunity co-creation for social innovation. Industrial Marketing Management, 89 . pp. 471-486. ISSN 0019-8501. (doi:10.1016/j.indmarman.2019.12.001) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:79234)
[thumbnail of Paper TPSE submitted IMM PostReview Accepted version (002).pdf]

Dey, Bidit Lal, Sarma, Meera, Pandit, Ameet, Sarpong, David, Kumari, Sushma, Punjaisri, Khanyapuss (2019) Social media led co-creation of knowledge in developing societies: SME’s roles in the adoption, use and appropriation of smartphones in South Asia. Production, Planning and Control, 30 (10-12). pp. 1019-1031. ISSN 0953-7287. E-ISSN 1366-5871. (doi:10.1080/09537287.2019.1582106) (KAR id:68550)
[thumbnail of Final draft PPC paper on knowledge management.pdf]
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[thumbnail of Final draft PPC paper on knowledge management.docx]

d'Alessandro, Steve, Lowe, Ben, Winzar, Hume, Zikmund, William G., Babin, Barry J. (2017) Marketing Research. Cengage Learning, Melbourne, Australia, 656 pp. ISBN 978-0-17-036982-4. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:58603)

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Filieri, Raffaele, Lin, Zhibin, D'Antone, Simona, Chatzopoulou, Elena (2019) A cultural approach to brand equity: the role of brand mianzi and brand popularity in China. Journal of Brand Management, 26 (4). pp. 376-394. ISSN 1350-231X. (doi:10.1057/s41262-018-0137-x) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:82444)

Foroudi, Pantea, Yu, Qionglei, Gupta, Suraksha, Foroudi, Mohammad M. (2019) Enhancing University Brand Image and Reputation through Customer Value Co-Creation Behaviour. Technological Forecasting & Social Change, 138 . pp. 218-227. ISSN 0040-1625. (doi:10.1016/j.techfore.2018.09.006) (KAR id:69564)
[thumbnail of TFSC 2018 Enhance University Brand Image.pdf]
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G

Gannon, Martin Joseph, Baxter, Ian, Collinson, Elaine, Curran, Ross, Farrington, Thomas, Glasgow, Steven, Godsman, Elliot, Gori, Keith, Jack, Gordon, Lochrie, Sean, and others. (2017) Travelling for Umrah: destination attributes, destination image, and post-travel intentions. Service Industries Journal, 37 (7-8). pp. 448-465. ISSN 0264-2069. (doi:10.1080/02642069.2017.1333601) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:85804)
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Gounaris, Spiros, Chryssochoidis, George, Boukis, Achileas (2020) Internal Market Orientation Adoption and New Service Development (NSD): Gearing up the internal performance of the NSD team. European Journal of Marketing, 54 (7). pp. 1641-1674. ISSN 0309-0566. (doi:10.1108/EJM-02-2018-0148) (KAR id:81067)
[thumbnail of EJM-02-2018-0148.R3.pdf]
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H

Hasan, Md Rajibul (2016) Consumer Adoption of Pro-Poor Innovations in the Bottom of the Pyramid. Doctor of Philosophy (PhD) thesis, University of Kent. (KAR id:54347)
[thumbnail of 88Final Thesis File- Md Rajibul Hasan.pdf]
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Hasan, Md Rajibul, Jha, Ashish Kumar, Lowe, Ben (2019) Consumers’ Review Text Characteristics in Ride sharing Platforms and the Role of Personality Traits. In: 23rd Annual AMS World Marketing Congress, 14-17 July 2020, University of Queensland. (In press) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:79869)

Hasan, Md Rajibul, Lowe, Ben, Petrovici, Dan Alex (2017) Antecedents of Adoption of Pro-poor Innovations in the Bottom of Pyramid: An Empirical Comparison of Key Innovation Adoption Models. In: Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Marketing at the Confluence between Entertainment and Analytics. Proceedings of the 2016 Academy of Marketing Science World Marketing Congress. . Springer ISBN 978-3-319-47330-7. (doi:10.1007/978-3-319-47331-4_214) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:57012)

Hasan, Md Rajibul, Lowe, Ben, Petrovici, Dan Alex (2017) Consumer Adoption of Innovations in the Bottom-of-the-Pyramid: Empirical Evidence from Two Services in Bangladesh. In: LaRoche, Michel, ed. 2017 Royal Bank International Research Seminar. . (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61877)

Hasan, Md Rajibul, Lowe, Ben, Petrovici, Dan Alex (2016) Consumer Pro-Poor Innovation Adoption within the Bottom-of-the-Pyramid. In: Academy of Marketing Annual Conference. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:57013)

Hasan, Md Rajibul, Lowe, Ben, Petrovici, Dan Alex (2017) Pro-poor Innovation Adoption in the BOP Market: Toward and Integrated View. In: Christiansen, John K. and Goffin, Keith and Hatchuel, Armand, eds. 25th Innovation and Product Development Management Conference. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:67067)

Hasan, Md Rajibul, Lowe, Ben, Petrovici, Dan Alex (2018) Toward an Integrated View of Pro-poor Innovation Adoption in the BOP Market. In: Li, J.T., ed. Academy of International Business 2018 Annual Meeting. . (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:67068)

Hasan, Md Rajibul, Lowe, Ben, Petrovici, Dan Alex (2017) Towards an Integrated Theory of Pro-Poor Innovation Adoption in the BOP. In: Verhoef, Peter C., ed. 46th EMAC Annual Conference. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61879)

Hasan, Md Rajibul, Lowe, Ben, Rahman, Mizen (2017) Visual cues and innovation adoption among bottom of the pyramid consumers. Qualitative Market Research, 20 (2). pp. 147-157. ISSN 1352-2752. (doi:10.1108/QMR-04-2015-0032) (KAR id:52422)
[thumbnail of Hasan Lowe and Rahman - QMR - 2017 -updated.pdf]
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Hasan, Rajibul, Lowe, Ben, Petrovici, Dan (2020) Consumer Adoption of Pro-poor Service Innovations in Subsistence Marketplaces. Journal of Business Research, 121 . pp. 461-475. ISSN 0148-2963. (doi:10.1016/j.jbusres.2018.12.075) (KAR id:70576)
[thumbnail of Hasan Lowe and Petrovici - 2019 - JBR - Prepublished online.pdf]
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Hasan, Rajibul, Lowe, Ben, Petrovici, Dan (2019) An Empirical Comparison of Consumer Innovation Adoption Models: Implications for Subsistence Marketplaces. Journal of Public Policy and Marketing, 38 (1). pp. 61-80. ISSN 0743-9156. E-ISSN 1547-7207. (doi:10.1177/0743915618813348) (KAR id:66734)
[thumbnail of Hassan JPPM.pdf]
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[thumbnail of JPPM - Online Version.pdf]
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Hinsley, Amy, Veríssimo, Diogo, Roberts, David L. (2015) Heterogeneity in consumer preferences for orchids in international trade and the potential for the use of market research methods to study demand for wildlife. Biological Conservation, 190 . pp. 80-86. ISSN 0006-3207. (doi:10.1016/j.biocon.2015.05.010) (KAR id:49887)
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Jacobsen, Lina, Tudoran, Ana Alina, Garcia Martinez, Marian (2020) Examining Trust in Consumers as New Food Co-Creators: Does the communicator matter? Food Quality and Preference, 86 . Article Number 104004. ISSN 0950-3293. (doi:10.1016/j.foodqual.2020.104004) (KAR id:81727)
[thumbnail of KAR-New Food Co-creators-Food Quality and Preferences-June2020.pdf]
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Johnson, Devon, Lowe, Ben (2015) Emotional Support, Perceived Corporate Ownership and Skepticism toward Out-groups in Virtual Communities. Journal of Interactive Marketing, 29 (1). pp. 1-10. ISSN 1094-9968. E-ISSN 1520-6653. (doi:10.1016/j.intmar.2014.07.002) (KAR id:46637)
[thumbnail of Johnson and Lowe - JINtMktg - 2015.pdf]
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K

Karangi, Sheena Wanjiku, Lowe, Ben (2021) Haptics and brands: The effect of touch on product evaluation of branded products. Journal of Consumer Behaviour, . ISSN 1472-0817. (doi:10.1002/cb.1959) (KAR id:88050)
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[thumbnail of JCB - Accepted Manuscript - with title page.pdf]

Karangi, Sheena Wanjiku, Lowe, Ben (2019) The Senses and Luxury: Product Haptic Effects on Product Evaluation of Non-luxury and Luxury Branded Products. In: 10th EMAC Regional Conference, 25-27 September 2020, St Petersburg, Russia. (doi:http://www.emac2019regional.org/r/default.asp?iId=IHMIJE) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:79870)

Kaufmann, Hans Ruediger, Petrovici, Dan Alex, Filho, Cid, Ayres, Adriano (2016) Identifying moderators of brand attachment for driving customer purchase intention of original vs counterfeits of luxury brands. Journal of Business Research, 69 (12). pp. 5735-5747. ISSN 0148-2963. (doi:10.1016/j.jbusres.2016.05.003) (KAR id:57056)
[thumbnail of JBR Paper on Counterfeits KAR.pdf]
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[thumbnail of JBR Paper on Counterfeits KAR.docx]

Kim, Young-Ah, Tzokas, Nikolaos, Chryssochoidis, George (2018) How do relationship characteristics create relationship value? Evidence from high-tech SMEs. In: EMAC 2018. . (doi:Session PS2.09) (KAR id:66875)
[thumbnail of EMAC 2018-Young Ah.pdf]
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Krasonikolakis, Ioannis (2020) Moral Identity in Retail Markets: An Abstract. In: Enlightened Marketing in Challenging Times. AMSWMC 2019. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. . Springer ISBN 978-3-030-42544-9. (doi:10.1007/978-3-030-42545-6_40) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:75653)

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Laffey, Des, Lowe, Ben, Gandy, Anthony (2015) Online Retail Financial Services in a Changing World. Service Industries Journal, 35 (10). pp. 499-501. ISSN 0264-2069. (doi:10.1080/02642069.2015.1048432) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:48709)

Laffey, Desmond, Durkin, Mark, Cummins, Darryl, Gandy, Anthony (2021) A shift in power? Value co-creation through successful crowdfunding. Technological Forecasting and Social Change, 172 . Article Number 121035. ISSN 0040-1625. (doi:10.1016/j.techfore.2021.121035) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:89820)
[thumbnail of A shift in power  Value co-creation through successful crowdfunding - Final submitted version to publisher.pdf] [thumbnail of Final accepted paper]

Laker, B., Read, N. (2017) Salespeople: A canary in the economic coal mine. The European Financial Review, 9 (2). pp. 88-91. ISSN 1757 - 5680. (KAR id:68272)
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Laker, B., Read, N. (2017) The million-minute sales truth. Dialogue Review, 5 (2). pp. 66-69. ISSN 2053-4361. (KAR id:68288)
[thumbnail of Laker, Read - 2017 - The million-minute sales truth.pdf]
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Laker, B., Read, N. (2017) The million-minute sales truth. . Duke Corporate Education Blog. (KAR id:68518)
[thumbnail of 64-67_NR_million_sales_minutes_BW1764.docx] [thumbnail of 64-67_NR_million_sales_minutes_BW1764.pdf]
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Laker, Ben, Edmunds, Claire (2017) Selling in the Vuca vortex. Dialogue Review, 6 (1). pp. 66-67. ISSN 2053-4361. (KAR id:68259)
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[thumbnail of 66-67_BL_selling_in_a_vuca_world_BW1131.docx]

Laker, Ben, Hlupic, Vlatka (2018) Selling with purpose: The mindset of high-performing sales people. HR Magazine, 7 (5). ISSN 0964-8380. (KAR id:68275)
[thumbnail of Laker, Hlupic - 2018 - Selling with purpose The mindset of high-performing sales people.pdf] [thumbnail of Selling with purpose v2.docx]

Liu, Yu-Lun, Karimi, Sahar, Yuen, Tsunwai Wesley (2018) Support your country and buy Chinese brands – would Chinese consumers buy it? Journal of Marketing Communications, . ISSN 1352-7266. (doi:10.1080/13527266.2018.1466824) (KAR id:67011)
[thumbnail of Manuscript_author%27s accepted manuscript.pdf]
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[thumbnail of Manuscript_author's accepted manuscript.doc]

Lowe, Ben (2015) Should Consumers Request Cost Transparency? Cost Transparency in Consumer Markets. European Journal of Marketing, 49 (11-12). pp. 1992-1998. ISSN 0309-0566. (doi:10.1108/EJM-07-2015-0453) (KAR id:50010)
[thumbnail of Lowe - 2015 - EJM - Online Version.pdf]
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Lowe, Ben, Alpert, Frank (2013) Antecedents and Consequences of Consumer Perception of Product Innovativeness. In: Annual AMS World Marketing Congress, 17th to 19th July 2013, Canterbury, Kent. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:35751)

Lowe, Ben, Alpert, Frank (2015) Forecasting consumer perception of innovativeness. Technovation, 45-46 (No-Dec). pp. 1-14. ISSN 0166-4972. E-ISSN 1879-2383. (doi:10.1016/j.technovation.2015.02.001) (KAR id:47622)
[thumbnail of Lowe and Alpert - Technovation - 2015 - Online version.pdf]
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Lowe, Ben, Dwivedi, Yogesh K., d'Alessandro, Steve (2019) Consumers and Technology in a Changing World. European Journal of Marketing, 53 (6). pp. 1038-1050. ISSN 0309-0566. (doi:10.1108/EJM-06-2019-966/full/html) (KAR id:73789)
[thumbnail of Lowe Dwivedi and D'Alessandro - Accepted Manuscript - 070519 - with author details.pdf]
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Lowe, Ben, Fraser, Iain, Souza-Monteiro, Diogo M (2015) A change for the better? Digital health technologies and changing food consumption behaviors. Psychology & Marketing, 32 (5). pp. 585-600. ISSN 0742-6046. E-ISSN 1520-6793. (doi:10.1002/mar.20802) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:47835)

Lowe, Ben and Hasan, Md Rajibul (2018) Adoption of Pro-poor Innovations in the Context of the Base of the Pyramid and Subsistence Marketplaces: Challenges, Opportunities and Research Agenda. In: Dwivedi, Yogesh K. and Rana, Nripendra P. and Slade, Emma L., eds. Emerging Markets from a Multidisciplinary Perspective: Challenges, Opportunities and Resaerch Agenda. Advances in Theory and Practice of Emerging Markets . Springer International, pp. 243-254. ISBN 978-3-319-75012-5. E-ISBN 978-3-319-75013-2. (doi:10.1007/978-3-319-75013-2) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:66711)

Lowe, Ben, Johnson, Devon (2017) Diagnostic and Prescriptive Benefits of Consumer Participation in Virtual Communities of Personal Challenge. European Journal of Marketing, 51 (11/12). pp. 1817-1835. ISSN 0309-0566. (doi:10.1108/EJM-05-2016-0271) (KAR id:61875)
[thumbnail of Lowe and Johnson - EJM - Accepted Version.pdf]
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Lowe, Ben and Lynch, David and Lowe, Julian (2017) Pricing and Consumers in a Changing World. In: Hinterhuber, Andreas and Liozu, Stephen, eds. Innovation in Pricing: Contemporary Theories and Best Practices. Routledge. ISBN 978-1-138-73827-0. (KAR id:61876)
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Lowe, Ben, Lynch, David, Lowe, Julian (2015) Reducing Household Water Consumption: A Social Marketing Approach. Journal of Marketing Management, 31 (3-4). pp. 378-408. ISSN 0267-257X. E-ISSN 1472-1376. (doi:10.1080/0267257X.2014.971044) (KAR id:46638)
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Lowe, Ben, Souza Monteiro, Diogo M, Fraser, Iain M (2019) When Do Calorie Counters Influence Food Choice? In: 23rd Annual AMS World Marketing Congress, 14-17 July 2020, University of Queensland. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:79868)

Lowe, Ben, Souza-Monteiro, Diogo M., Fraser, Iain M (2015) Changing Food Consumption Behaviors. Psychology & Marketing, 32 (5). pp. 481-485. ISSN 0742-6046. (doi:10.1002/mar.20793) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:47834)

Lowe, Ben, Yeow, Pamela, Yee, Fanny (2014) Price promotions and their effect upon reference prices. Journal of Product and Brand Management, 23 (4/5). pp. 349-361. ISSN 1061-0421. (doi:10.1108/JPBM-01-2014-0485) (KAR id:46628)
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Luo, Maria, Dey, Bidit, Yalkin, Cagri, Sivarajah, Uthayasankar, Punjaisri, Khanyapuss, Huang, Yu-An, Yen, Dorothy (2018) Millennial Chinese Consumers' Perceived Destination Brand Value. Journal of Business Research, . ISSN 0148-2963. (doi:10.1016/j.jbusres.2018.06.015) (KAR id:68549)
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Ma, Shaohui, Fildes, Robert, Huang, Tao (2015) Demand forecasting with high dimensional data: The case of SKU retail sales forecasting with intra- and inter-category promotional information. European Journal of Operational Research (ABS 4), 249 (1). pp. 245-257. ISSN 0377-2217. (doi:10.1016/j.ejor.2015.08.029) (KAR id:50753)
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Mills, I., Ridley, M., Laker, B., Chapman, T. (2017) The Sales Persons Secret Code: The Belief Systems that Distinguish Winners. LID Publishing, London, UK, 240 pp. ISBN 978-1-911498-00-1. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:66282)

Mitchell, Vince, Petrovici, Dan Alex, Schlegelmilch, B.B., Szocs, Ilona (2014) The Influence of Parents versus Peers on Generation Y Internet Ethical Attitudes. Electronic Commerce Research and Applications, 14 (2). pp. 95-103. ISSN 1567-4223. E-ISSN 1873-7846. (doi:10.1016/j.elerap.2014.12.003) (KAR id:56721)
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Mwiti, Fredah, Onyas, Winfred Ikiring (2018) Framing Hybrid Exchanges in Subsistence Contexts. International Marketing Review, 35 (4). pp. 601-618. ISSN 0265-1335. E-ISSN 0265-1335. (doi:10.1108/IMR-08-2016-0162) (KAR id:62450)
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Nizalova, Olena, Thornsbury, S., Nizalov, Denis (2005) World Markets for Tart Cherries: Ukraine. Michigan State University: Department of Agricultural Economics (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:35739)

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Ounvorawong, Nuttakon, Breitsohl, Jan, Lowe, Ben (2019) Brand Victims on Social Media – How Consumers Cope with being Bullied about their Brands. In: 14th Global Brand Conference, Berlin, Germany. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:79871)

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Perez-Vega, Rodrigo, Kaartemo, Valtteri, Lages, Cristiana R., Borghei Razavi, Niloofar, Männistö, Jaakko (2021) Reshaping the contexts of online customer engagement behavior via artificial intelligence: A conceptual framework. Journal of Business Research, 129 . pp. 902-910. ISSN 0148-2963. (doi:10.1016/j.jbusres.2020.11.002) (KAR id:85801)
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Perez-Vega, Rodrigo, Taheri, Babak, Farrington, Thomas, O'Gorman, Kevin (2018) On being attractive, social and visually appealing in social media: The effects of anthropomorphic tourism brands on Facebook fan pages. Tourism Management, 66 . pp. 339-347. ISSN 0261-5177. (doi:10.1016/j.tourman.2017.11.013) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:85803)
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Perez-Vega, Rodrigo, Waite, Kathryn, O'Gorman, Kevin (2016) Social impact theory: An examination of how immediacy operates as an influence upon social media interaction in Facebook fan pages. Marketing Review, 16 (3). pp. 299-321. ISSN 1469-347X. (doi:10.1362/146934716X14636478977791) (KAR id:85825)
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Petrovici, Dan Alex and Marinova, Svetla T. and Marinov, Marin A. (2017) Perceived advertising intrusiveness and avoidance in emerging economies: The case of China. In: Marinov, Marin A., ed. Research Handbook of Marketing in Emerging Economies. Research Handbooks in Business and Management . Edward Elgar, pp. 125-145. ISBN 978-1-78471-316-4. E-ISBN 978-1-78471-317-1. (doi:10.4337/9781784713171.00014) (KAR id:70479)
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Petrovici, Dan Alex, Salhi, Said (2017) Anti-Smoking Threat Appeals among Adolescents. In: Making people feel bad: What is the role of negative appeals in marketing, British Academy, British Academy of Management, Queen’s Marry School of Business and Management Workshop, University of London., March 2017, London. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:78307)

Pillai, Kishore, Leonidou, Costas, Bian, Xuemei (2015) Homophily in Multicultural Newcomer Networks. In: A KU Leuven Publication for EMAC 2015. . ISBN 978-90-823833-0-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:48713)

Pillai, Kishore, Leonidou, Costas, Bian, Xuemei (2015) National Homophily in Multicultural Newcomer Networks. In: AMS World Marketing Congress, 14 - 18 Jul 2015, Bari, Italy. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:52767)

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Richard, James E., Fam, Kim-Shyan, Plimmer, Geoff, Gerschewski, Stephan (2012) An Update of the Vox Populi Approach to Academic Journal Rankings: 2011 in Review. Asian Journal of Business Research, 2 (1). 12 -29. ISSN 1178-8933. (doi:10.14707/ajbr.120002) (KAR id:79204)
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Romanello, Rubina, Karami, Masoud, Gerschewski, Stephan, Evers, Natasha, Xiao, Cici He (2020) International Opportunity Discovery of Born Global Firms: The Role of Institutions. In: Academy of Management Proceedings. 2020 Academy of Management Proceedings. . Academy of Management (doi:10.5465/AMBPP.2020.20660abstract) (KAR id:82392)
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Salhi, Riadh (2015) An investigation into the influence that social and physical anti-smoking threat appeals have upon adolescent behavioural responses. Doctor of Philosophy (PhD) thesis, University of Kent,. (KAR id:54340)
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Shi, Xiaohui, Chumnumpan, Pattarin (2019) Modelling Market Dynamics of Multi-Brand and Multi-Generational Products. European Journal of Operational Research, 279 (1). pp. 199-210. ISSN 0377-2217. (doi:10.1016/j.ejor.2019.05.030) (KAR id:74167)
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Shi, Xiaohui, Li, Feng, Chumnumpan, Pattarin (2020) The use of product scarcity in marketing. European Journal of Marketing, 54 (2). pp. 380-418. ISSN 0309-0566. (doi:10.1108/EJM-04-2018-0285) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided) (KAR id:79509)
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Skinner, Heather, Chatzopoulou, Elena, Gorton, Matthew (2020) Perceptions of localness and authenticity regarding restaurant choice in tourism settings. Journal of Travel & Tourism Marketing, 37 (2). pp. 155-168. ISSN 1054-8408. E-ISSN 1540-7306. (doi:10.1080/10548408.2020.1722785) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:82448)

Souza Monteiro, Diogo M, Lowe, Ben, Fraser, Iain M (2016) Changing food choice behaviors using calorie counters. In: Teyssier, Sabrina and Crosetto, Paolo, eds. 1st Winter Workshop on the Behavioral and Experimental Economics of Food Consumption. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:61880)

Strangleman, Tim (2019) Voices Of Guinness: An Oral History of the Park Royal Brewery. The Oxford Oral History Series . Oxford University Press, New York, USA, 209 pp. ISBN 978-0-19-064509-0. E-ISBN 978-0-19-064509-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:73973)

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Zhu, Guowei, Chryssochoidis, George, Zhou, Li (2019) Do Extra Ingredients on the Package Lead to Extra Calorie Estimates? European Journal of Marketing, 53 (11). pp. 2293-2321. ISSN 0309-0566. (doi:10.1108/EJM-11-2017-0856) (KAR id:71584)
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This list was generated on Sun Oct 24 22:30:02 2021 BST.