Items where Author, Editor or other role is "Bian, Xuemei"

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Number of items: 40.

B

Bian, Xuemei, Wang, Kai-Yu, Smith, Andrew, Yannopoulou, Natalia (2016) New Psychological Insights into Unethical Counterfeit Consumption. Journal of Business Research, . ISSN 0148-2963. (doi:10.1016/j.jbusres.2016.02.038) (KAR id:54251)

Bian, Xuemei, Wang, Kai-Yu, Smith, Andrew, Yannopoulou, Natalia (2015) New Psychological Insights into Counterfeit Consumption. In: American Marketing Association Summer Educator Conference. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:50498)

Bian, Xuemei, Wang, Kai-Yu (2015) Are size-zero female models always more effective than average-sized ones? Depends on Brand and self-esteem! European Journal of Marketing, 49 (7/8). pp. 1184-1206. ISSN 0309-0566. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:47730)

Bian, Xuemei, Liu, Chang Hong, Morris, Adam (2015) The Effect of Facial Expressions on Product Appeal. In: European Marketing Academy Conference. EMAC 44th Annual Conference. . ISBN 978-90-823833-0-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:48712)

Bian, Xuemei, Haque, S., Smith, A. (2015) Social power, product conspicuousness, and the demand for luxury brand counterfeit products. British Journal of Social Psychology, 54 (1). pp. 37-54. ISSN 0144-6665. (doi:10.1111/bjso.12073) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:40789)

Bian, Xuemei, Wang, K-Y, Smith, A., Yannopoulou, N. (2014) Motivation, Rationalizations and Risks Associated with the Consumption of Counterfeit Luxury Brands. In: 2014 Monaco Symposium on Luxury. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:40818)

Bian, Xuemei, Yannopoulou, N., Want, K-Y., Shu, L. (2013) Why Are Consumers Fans of Counterfeit Branded Products? - Consumer Psychological Motivations in Counterfeit Consumptions. Advances in Consumer Research, . ISSN 0098-9258. (KAR id:30390)

Bian, Xuemei, Foxall, Gordon (2013) Will Normal-Sized Female Models in Advertisements Be Viewed as Positively as Small-Sized Models? European Journal of Marketing, 47 (3/4). pp. 485-505. ISSN 0309-0566. (doi:10.1108/03090561311297427) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30388)

Bian, Xuemei, Kitchen, Philip J., Cuomo, Maria (2011) Advertising Self-Regulation - Clearance Processes, Effectiveness and Future Research Agenda. Marketing Review, 11 (4). pp. 393-414. ISSN 1469-347X. (doi:10.1362/146934711X13210328716028) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30391)

Bian, Xuemei, Moutinho, Luiz (2011) Counterfeits and Branded Products - Effects Of Counterfeit Ownership. Journal of Product and Brand Management, 20 (5). pp. 379-393. ISSN 1061-0421. (doi:10.1108/10610421111157900) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30395)

Bian, Xuemei (2011) Data Transformation. In: Moutinho, Luiz and Hutcheson, Graeme D., eds. The Sage Dictionary of Quantitative Management Research. Sage Publication, London, pp. 77-79. ISBN 978-1-4129-3529-6. (doi:10.1007/978-1-4419-6247-8_15213) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30429)

Bian, Xuemei (2011) Female Model Evaluation - New Brands Versus Established Brands. In: 7th Thought Leaders International Conference on Brand Management. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30414)

Bian, Xuemei, Moutinho, Luiz (2011) The Role of Brand Image, Product Involvement, and Knowledge in Explaining Consumer Purchase Behaviour of Counterfeits: Direct and Indirect Effects. European Journal of Marketing, 45 (1/2). pp. 191-215. ISSN 0309-0566. (doi:10.1108/03090561111095658) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30401)

Bian, Xuemei (2010) Will Normal-Sized Female Models in Advertisements Be Viewed Positively as opposed to Small-Sized Models? In: 6th Thought Leaders International Conference on Brand Management. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30415)

Bian, Xuemei (2009) Is Brand Personality Accountable for Consumer Behaviour? In: 5th Thought Leaders International Conference on Brand Management, 6th to 7th April, 2009, Athens, Greece. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30419)

Bian, Xuemei, Moutinho, Luiz (2009) An Investigation of Determinants of Counterfeit Purchase Consideration. Journal of Business Research, 62 (3). pp. 368-378. ISSN 0148-2963. (doi:10.1016/j.jbusres.2008.05.012) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30402)

Bian, Xuemei, Moutinho, Luiz, Reast, J. (2009) Drop or Adopt? – Aaker’s (1997) Brand Personality Scales. In: 5th Thought Leaders International Conference on Brand Management, 6th to 7th April, 2009 Athens Greece, Athens, Greece. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30420)

Bian, Xuemei, Moutinho, Luiz (2009) An Investigation of Consumers’ Perceptions of Counterfeit Branded Products, Original Branded Products and Purchase Intention. In: World Marketing Congress, 2009, Oslo. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30418)

Bian, Xuemei (2009) Is Brand Personality Accountable for Consumer Behaviour? In: 5th International Colloquium – Academy of Marketing Brand, Identity and Reputation SIG, 2009, Cambridge, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30417)

Bian, Xuemei (2008) An Examination of Determinants of Likelihood of Consideration of Counterfeit Luxury Branded Products. Advances In Doctoral Research in Management, 2 . pp. 77-103. ISSN 978-981-277-865-9. (doi:10.1142/9789812778666_0005) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30407)

Bian, Xuemei, Moutinho, Luiz, Liu, W. (2008) An Examination of Effects of Consumers’ Perceptions on Purchase Intention toward Counterfeit Luxury Branded Products. In: Thought Leaders International Conference on Brand Management, 2008, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30424)

Bian, Xuemei (2008) A Rethink of Brand Personality Scales. In: The European Institute of Retailing and Services Studies Conference, 2008, Croatia. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30422)

Bian, Xuemei, Moutinho, Luiz (2008) The Role of Product Involvement, Knowledge, and Perceptions in Explaining Consumer Purchase Behaviour of Counterfeits: Direct and Indirect Effects. In: Global Marketing Conference, 20th to 23rd March, 2008, Shanghai, China. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30423)

Bian, Xuemei, Veloutsou, Cleopatra (2007) Consumers' attitudes regarding non-deceptive counterfeit brands in the UK and China. Journal of Brand Management, 14 (3). pp. 212-222. ISSN 1350-231X. (doi:10.1057/palgrave.bm.2550046) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30408)

Bian, Xuemei, Moutinho, Luiz (2007) Which Factors Determine Formation of Consideration set in the Context of Non-Deceptive Counterfeiting. In: Thought Leaders International Conference on Brand Management, 2007, Birmingham, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30426)

Bian, Xuemei, Veloutsou, Cleopatra (2005) Consumer's Attitudes Towards Non-Deceptive Counterfeit Brands in the UK and China. In: European Marketing Academy Conference, 24th to 27th May, 2005, Milan, Italy. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30427)

Bian, Xuemei, Veloutsou, Cleopatra (2004) Perceiving Risk When Purchasing Non-deceptive Counterfeit Products. In: European Marketing Academy Conference, 18th to 21st May, Murcia, Spain. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30428)

C

Cheng, X., Bian, Xuemei (2008) A Study of Determinants of Entry Model and Company Performance of Chinese Firms’ Overseas Market Expansion. In: The European Institute of Retailing and Services Studies Conference, 2008, Croatia. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30421)

D

Dunn, K., Harness, D., Bian, Xuemei, Harness, T. (2011) UK supermarket’s corporate social responsibility activities – real or marketing rhetoric: A consumer perspective. In: Eighteenth Annual International Conference Promoting Business Ethics. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30413)

H

Haque, S., Bian, Xuemei (2013) Power, Product Conspicuous and Consumer Appetite for Counterfeit Branded Product. In: American Marketing Association Winter Conference, 15th February to 17th February 2013, Las Vegas. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:32187)

K

Karangi, Sheena Wanjiku (2017) An Investigation of the Relationship Between Product Haptic Accessibility and Consumer Response: A Brand Perpsective. Doctor of Philosophy (PhD) thesis, University of Kent,. (doi:10.22024/UniKent/01.02.63687) (KAR id:63687)

Kitchen, Philip J., Reast, J., Bian, Xuemei (2008) Gambling Promotional Activity and Its Effects on Vulnerable Groups. In: First Interdisciplinary Symposium on Gambling Policy and Regulation, 2008, Glasgow, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30425)

L

Liu, Martin, Yannopoulou, Natalia, Bian, Xuemei, Elliott, Richard (2015) Authenticity Perceptions in the Chinese Marketplace. Journal of Business Research, 68 (1). pp. 27-33. (doi:10.1016/j.jbusres.2014.05.011) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:41334)

P

Pillai, Kishore, Leonidou, Costas, Bian, Xuemei (2015) Homophily in Multicultural Newcomer Networks. In: A KU Leuven Publication for EMAC 2015. . ISBN 978-90-823833-0-0. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:48713)

Pillai, Kishore, Leonidou, Costas, Bian, Xuemei (2015) National Homophily in Multicultural Newcomer Networks. In: AMS World Marketing Congress, 14 - 18 Jul 2015, Bari, Italy. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:52767)

V

Veloutsou, Cleopatra, Bian, Xuemei (2008) A Cross-National Examination of Consumer Perceived Risk in the Context of Non-Deceptive Counterfeit Brands. Journal of Consumer Behaviour, 7 (1). pp. 3-20. ISSN 1472-0817. (doi:10.1002/cb.231) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30405)

Y

Yannopoulou, N., Moufahim, M., Bian, Xuemei (2013) Brand Building and Social Media: A Discursive and Visual Analysis of User-Generated Brands. Contemporary Management Research, . ISSN 1813-5498. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30386)

Yannopoulou, N., Liu, M., Bian, Xuemei (2013) Exploring what Types of Brand Related Information interest Consumers within Social Media. In: European Marketing Academy Conference 2013, June 4th - 7th, 2013, Istanbul, Turkey. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33734)

Yannopoulou, N., Moufahim, M., Bian, Xuemei (2012) Brand building and social media: a discursive and visual analysis of User-Generated Brands. In: International Conference on Marketing Studies. . (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30412)

Yannopoulou, N., Liu, M., Bian, Xuemei (2010) Perceptions of Authenticity within Emerging Markets. In: 1st EMAC Regional Conference- Marketing Theory Challenges in Emerging Markets, 2010, Budapest, Hungary. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30416)

This list was generated on Tue Dec 24 19:17:31 2024 GMT.