Skip to main content
Kent Academic Repository

Browse by Publisher

Group by: Item Type | Date | No Grouping
Number of items: 1.

Conference or workshop item

Liu, Yu-Lin, Keeling, Kathleen, Papamichail, Nadia (2014) Satisfying maximisers’ and satisficers’ information needs through the design of advertisements in the retail trade. In: Proceedings of 26th International Business Research Conference. . World Business Institute Australia, Melbourne ISBN 978-1-922069-46-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:62524)
This list was generated on Fri Mar 29 00:58:13 2024 GMT.