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2014
| Liu, Yu-Lin, Keeling, Kathleen, Papamichail, Nadia (2014) Satisfying maximisers’ and satisficers’ information needs through the design of advertisements in the retail trade. In: Proceedings of 26th International Business Research Conference. . World Business Institute Australia, Melbourne ISBN 978-1-922069-46-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:62524) |
