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Feiereisen, Stephanie and Wong, Veronica and Broderick, Amanda J. (2006) Multi-disciplinary Approach to Learning Theories: Application to Consumer Learning for Really New Products. In: Proceedings of Academy of Marketing Conference July 2006. Middlesex University Press, London. ISBN 978-1-904750-49-9. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:33110)
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