Spickett-Jones, J. Graham,
Kitchen, Philip J.,
Barnes, Bradley R.
(2004)
Investigative Approaches to the Study of Advertising.
Journal of Promotion Management,
11
(1).
pp. 3-28.
ISSN 1049-6491.
(doi:10.1300/J057v11n01_02)
(The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided)
This list was generated on Mon Dec 9 23:20:24 2019 GMT.