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Yannopoulou, N., Moufahim, M., Bian, Xuemei (2013) Brand Building and Social Media: A Discursive and Visual Analysis of User-Generated Brands. Contemporary Management Research, . ISSN 1813-5498. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:30386)

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