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To reduce and not to reduce resource consumption? That is two questions

Richetin, J., Perugini, M., Conner, M., Adjali, I., Hurling, R., Sengupta, A., Greetham, D. (2012) To reduce and not to reduce resource consumption? That is two questions. Journal of Environmental Psychology, 32 (2). pp. 112-122. (doi:10.1016/j.jenvp.2012.01.003) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:71500)

The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided.
Official URL:
https://dx.doi.org/10.1016/j.jenvp.2012.01.003

Abstract

Recent research shows that because they rely on separate goals, cognitions about not performing a behaviour are not simple opposites of cognitions about performing the same behaviour. Using this perspective, two studies (N = 758 & . N = 104) examined the psycho-social determinants of reduction in resource consumption. Results showed that goals associated with reducing versus not reducing resource consumption were not simple opposites (Study 1). Additionally, the discriminant validity of the Theory of Planned Behaviour constructs associated with reducing versus not reducing resource consumption was demonstrated (Study 1 & 2). Moreover, results revealed the incremental validity of both Intentions (to reduce and to not reduce resource consumption) for predicting a series of behaviours (Study 1 & 2). Finally, results indicated a mediation role for the importance of ecological dimensions on the effect of both Intentions on a mock TV choice and a mediation role for the importance of non ecological dimensions on the effect of Intention of not reducing on the same TV choice. Discussion is organized around the consequences, at both theoretical and applied levels, of considering separate motivational systems for reducing and not reducing resource consumption.

Item Type: Article
DOI/Identification number: 10.1016/j.jenvp.2012.01.003
Subjects: H Social Sciences
H Social Sciences > H Social Sciences (General)
Divisions: Divisions > Kent Business School - Division > Kent Business School (do not use)
Depositing User: Abhijit Sengupta
Date Deposited: 03 Jan 2019 11:59 UTC
Last Modified: 16 Nov 2021 10:25 UTC
Resource URI: https://kar.kent.ac.uk/id/eprint/71500 (The current URI for this page, for reference purposes)

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