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Managementausbildung in Rußland unter den bedingungen der transformation zur marktwirtschaft

Czinkota, M., Springer, R. (1997) Managementausbildung in Rußland unter den bedingungen der transformation zur marktwirtschaft. der markt, 36 (2). pp. 51-62. ISSN 0025-3863. (doi:10.1007/BF03032056) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:58246)

The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided.
Official URL:
http://dx.doi.org/10.1007/BF03032056

Abstract

Changes in management thinking and practice are an important precondition for a successful transition from planned to market economy. On the example of Russia, this article highlights the primacy of market-driven business knowledge for changes in management. Based on an empirical study, attitudes of Russians towards business learning are presented. A rank order of business education needs is being established and requirements for a successful educational approach and delivery are being proposed. Business education in Russia has to be adjusted continuously to reflect the progress in transition. It also must aim at both the communication of knowledge and the shifting of behavioral patterns.

Item Type: Article
DOI/Identification number: 10.1007/BF03032056
Uncontrolled keywords: Managementausbildung, Marketing, Rußland, Management, Zentral-und Osteuropa
Subjects: H Social Sciences
H Social Sciences > H Social Sciences (General)
Divisions: Divisions > Kent Business School - Division > Kent Business School (do not use)
Depositing User: Michael Czinkota
Date Deposited: 01 Nov 2016 16:43 UTC
Last Modified: 05 Nov 2024 10:49 UTC
Resource URI: https://kar.kent.ac.uk/id/eprint/58246 (The current URI for this page, for reference purposes)

University of Kent Author Information

Czinkota, M..

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