Lowe, Ben,
Winzar, Hume
(2005)
Deriving a Short List of Brand Names: A Comparison of Measures Based on Censored Preference Data.
In: Australian-New Zealand Marketing Academy Conference, Perth.
(The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided)
(KAR id:5150)
The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided.
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