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Consumers perceptions and attitudes towards SMS mobile marketing in New Zealand

Carroll, Amy, Barnes, Stuart J., Scornavacca, Eusebio (2005) Consumers perceptions and attitudes towards SMS mobile marketing in New Zealand. In: Proceedings of the 4th International Conference on Mobile Business, 11-13 July, Sydney, Australia. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:34722)

The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided.
Item Type: Conference or workshop item (Paper)
Subjects: H Social Sciences
H Social Sciences > HA Statistics > HA33 Management Science
Divisions: Divisions > Kent Business School - Division > Kent Business School (do not use)
Depositing User: Catherine Norman
Date Deposited: 17 Jul 2013 15:33 UTC
Last Modified: 05 Nov 2024 10:18 UTC
Resource URI: https://kar.kent.ac.uk/id/eprint/34722 (The current URI for this page, for reference purposes)

University of Kent Author Information

Barnes, Stuart J..

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