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Number of items: 16.

Article

Bian, Xuemei and Moutinho, Luiz (2011) Counterfeits and Branded Products - Effects Of Counterfeit Ownership. Journal of Product and Brand Management, 20 (5). pp. 379-393. ISSN 1061-0421. (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz (2011) The Role of Brand Image, Product Involvement, and Knowledge in Explaining Consumer Purchase Behaviour of Counterfeits: Direct and Indirect Effects. European Journal of Marketing, 45 (1/2). pp. 191-215. ISSN 0309-0566. (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz (2009) An Investigation of Determinants of Counterfeit Purchase Consideration. Journal of Business Research, 62 (3). pp. 368-378. ISSN 0148-2963. (The full text of this publication is not available from this repository)

Curry, Bruce and Davies, Fiona and Evans, Martin and Moutinho, Luiz and Phillips, Paul A. (2003) The Kohonen self-organising map as an alternative to cluster analysis: an application to direct marketing. International Journal of Market Research, 45 (2). pp. 191-211. ISSN 1470-7853. (The full text of this publication is not available from this repository)

Phillips, Paul A. and Davies, Fiona and Moutinho, Luiz (2002) Assessing the Impact of Market-Focused and Price-Based Strategies on Performance: A Neural Network Typology. Journal of Market-Focused Management, 5 (3). pp. 219-238. ISSN 1382-3019. (The full text of this publication is not available from this repository)

Phillips, Paul A. and Moutinho, Luiz (2002) The Impact of New Management Practices on the Competitiveness, Performance and Effectiveness of Bank Branches: A Neural Network Analysis. International Journal of Bank Marketing, 20 (3). pp. 102-110. (The full text of this publication is not available from this repository)

Phillips, Paul A. and Davies, Fiona and Moutinho, Luiz (2001) The Interactive Effects of Strategic Marketing Planning and Performance: A Neural Network Analysis. Journal of Marketing Management, 17 (1-2). pp. 159-182. ISSN 0267-257X. (The full text of this publication is not available from this repository)

Phillips, Paul A. and Davies, Fiona and Curry, Bruce and Moutinho, Luiz and Evans, Martin (2001) The Kohonen self-organizing map: an application to the study of strategic groups in the UK hotel industry. Expert Systems, 18 (1). pp. 19-31. ISSN 0266-4720. (The full text of this publication is not available from this repository)

Book section

Bian, Xuemei (2011) Data Transformation. In: Moutinho, Luiz and Hutcheson, Graeme D., eds. The Sage Dictionary of Quantitative Management Research. Sage Publication, London, pp. 77-79. ISBN 9781412935296. (The full text of this publication is not available from this repository)

Phillips, Paul A. and Moutinho, Luiz (2000) The Marketing Planning Index. In: Moutinho, Luiz, ed. Strategic Management in Tourism. CAB International, Oxford, Wallingford, pp. 283-291. ISBN 9780851992822. (The full text of this publication is not available from this repository)

Conference or workshop item

Moutinho, Luiz and Phillips, Paul A. (2013) Strategic planning research. A literature review and implications for the Caribbean tourism industry. In: Shrinking the Global Divide: Synergy, Service and Sustainability Confernce, 18 - 20 September 2013, Nassau, Bahamas. (Submitted) (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz and Reast, J. (2009) Drop or Adopt? – Aaker’s (1997) Brand Personality Scales. In: 5th Thought Leaders International Conference on Brand Management, 6th to 7th April, 2009 Athens Greece, Athens, Greece. (Submitted) (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz (2009) An Investigation of Consumers’ Perceptions of Counterfeit Branded Products, Original Branded Products and Purchase Intention. In: World Marketing Congress, 2009, Oslo. (Submitted) (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz and Liu, W. (2008) An Examination of Effects of Consumers’ Perceptions on Purchase Intention toward Counterfeit Luxury Branded Products. In: Thought Leaders International Conference on Brand Management, 2008, UK. (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz (2008) The Role of Product Involvement, Knowledge, and Perceptions in Explaining Consumer Purchase Behaviour of Counterfeits: Direct and Indirect Effects. In: Global Marketing Conference, 20th to 23rd March, 2008, Shanghai, China. (The full text of this publication is not available from this repository)

Bian, Xuemei and Moutinho, Luiz (2007) Which Factors Determine Formation of Consideration set in the Context of Non-Deceptive Counterfeiting. In: Thought Leaders International Conference on Brand Management, 2007, Birmingham, UK. (The full text of this publication is not available from this repository)

This list was generated on Fri Jul 25 00:06:24 2014 BST.