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Article
Kaufmann, H.R. and Vrontis, D. and Czinkota, M. and Hadiono, A. (2012) Corporate branding and transformational leadership in turbulent times. Journal of Product and Brand Management, 21 (3). pp. 192-204. ISSN 1061-0421. (doi:https://doi.org/10.1108/10610421211228810) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) |
Vrontis, D. and Thrassou, A. and Czinkota, M. (2010) Wine marketing: A framework for consumer-centred planning. Journal of Brand Management, 18 (4). pp. 245-263. ISSN 1350-231X. (doi:https://doi.org/10.1057/bm.2010.39) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) |