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Phillips, Paul A., Davies, Fiona, Moutinho, Luiz (2002) Assessing the Impact of Market-Focused and Price-Based Strategies on Performance: A Neural Network Typology. Journal of Market-Focused Management, 5 (3). pp. 219-238. ISSN 1382-3019. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:10309)

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