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Temerak, M.S. (2016) Could customer-to-customer interpersonal relationships prevent customers from following their preferred service employee to a competitor? In: Hennig-Thurau, Thorsten and Hofacker, Charles F., eds. AMA Winter Educators' Conference Proceedings. 2016 Winter Marketing Academic Conference: What Happens in Marketing, Stays Digital: Rethinking Marketing in the Era of Unlimited Data. 27. K-6-K-12. American Marketing Association ISBN 0-87757-361-1. (KAR id:78111)

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