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Business model innovation through digitisation in social purpose organisations: A comparative analysis of Tate Modern and Pompidou Centre

Alshawaaf, Nasser, Lee, Soo Hee (2020) Business model innovation through digitisation in social purpose organisations: A comparative analysis of Tate Modern and Pompidou Centre. Journal of Business Research, . ISSN 0148-2963. (doi:10.1016/j.jbusres.2020.02.045) (KAR id:81116)

Abstract

Combining heterogeneous organisational forms continues to pose unresolved challenges that foster organisa- tional innovation. This study examines the effect of digitisation on the business model of insufficiently funded art museums in the United Kingdom and France influenced by national cultural policies. Based on two re- presentative case studies of Tate Modern and the Pompidou Centre, we found that digitisation is revitalising social purpose organisations by innovating the business model in two ways. First, digitisation enables creative revenue streams that directly feed into the social mission by creating a synergy between trade and social ac- tivities. Second, digitisation delivers social value to a larger audience with lower costs by engaging with visitors through virtual experience. Creative utilisation of digitisation provides a mechanism for business model in- novation in social purpose organisations with enhanced financial autonomy and greater social value.

Item Type: Article
DOI/Identification number: 10.1016/j.jbusres.2020.02.045
Uncontrolled keywords: Business model innovation; Hybrid organisations; Social purpose organisation; Art museums; Digitisation; Organisational change
Subjects: H Social Sciences
Divisions: Divisions > Kent Business School - Division > Department of Leadership and Management
Depositing User: Nasser Alshawaaf
Date Deposited: 04 May 2020 13:59 UTC
Last Modified: 09 Dec 2022 07:56 UTC
Resource URI: https://kar.kent.ac.uk/id/eprint/81116 (The current URI for this page, for reference purposes)

University of Kent Author Information

Alshawaaf, Nasser.

Creator's ORCID:
CReDIT Contributor Roles:

Lee, Soo Hee.

Creator's ORCID: https://orcid.org/0000-0001-6053-6710
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