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Attribute Specific Impacts of Stated Non-Attendance in Choice Experiments

Mohanty, Suva Kanta, Balcombe, Kelvin, Bennett, Richard, Nocella, Giuseppe, Fraser, Iain M (2018) Attribute Specific Impacts of Stated Non-Attendance in Choice Experiments. Journal of Agricultural Economics, . ISSN 0021-857X. (doi:10.1111/1477-9552.12311) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided)

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In this paper, we generalize existing approaches to the treatment of stated attribute non-attendance

data in discrete choice experiments by allowing attribute specifc impacts. We implement this ap-

proach by employing an extended hierarchical Bayes logit model specifcation. To illustrate this

approach, we consider data collected to examine Indian consumers preferences for traditional aro-

matic rice varieties. Our results regarding stated attribute non-attendance reveal that, our new

approach shrinks marginal utilities of non-attenders substantially compared to stated attenders, with

signifcant di¤erences in the shrinkage between some of the attributes. In addition, our results reveal

the way in which non-attendance of attributes interact with each other and the impact that this has

on the distribution of willingness to pay estimates.

Item Type: Article
DOI/Identification number: 10.1111/1477-9552.12311
Uncontrolled keywords: Discrete choice experiment, stated attribute non-attendance, aromatic rice
Divisions: Faculties > Social Sciences > School of Economics
Depositing User: Iain Fraser
Date Deposited: 18 Jan 2019 16:00 UTC
Last Modified: 01 Aug 2019 10:44 UTC
Resource URI: (The current URI for this page, for reference purposes)
Fraser, Iain M:
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