Czinkota, M., Schrader, M.F. (2011) Leveraging local marketing knowledge for global firms: If they only knew what they know. Marketing Management, . pp. 16-17. ISSN 1061-3846. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:59222)
| The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided. | |
| Official URL: http://michaelczinkota.com/wp-content/uploads/2011... |
| Item Type: | Article |
|---|---|
| Subjects: | H Social Sciences |
| Divisions: | Divisions > Kent Business School - Division > Kent Business School (do not use) |
| Depositing User: | Michael Czinkota |
| Date Deposited: | 28 Nov 2016 14:59 UTC |
| Last Modified: | 16 Nov 2021 10:23 UTC |
| Resource URI: | https://kar.kent.ac.uk/id/eprint/59222 (The current URI for this page, for reference purposes) |
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