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Export activities and prospects of hawaiian firms

Hook, R.C., Czinkota, M. (1989) Export activities and prospects of hawaiian firms. European Journal of Marketing, 23 (11). pp. 27-35. ISSN 0309-0566. (doi:10.1108/03090569010006993) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) (KAR id:58255)

The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided.
Official URL:
http://dx.doi.org/10.1108/03090569010006993

Abstract

Over the past ten years, export activity has become a central plank in growth strategies across the Pacific region. Hawaii is in the unique position of being an American State with an indigenous Polynesian culture. This article investigates export activities and prospects for Hawaiian firms, explaining America's Hawaii as a gateway to the Pacific. Hence, it is written from an American perspective.

Item Type: Article
DOI/Identification number: 10.1108/03090569010006993
Subjects: H Social Sciences
H Social Sciences > H Social Sciences (General)
Divisions: Divisions > Kent Business School - Division > Kent Business School (do not use)
Depositing User: Michael Czinkota
Date Deposited: 03 Nov 2016 14:39 UTC
Last Modified: 16 Nov 2021 10:23 UTC
Resource URI: https://kar.kent.ac.uk/id/eprint/58255 (The current URI for this page, for reference purposes)

University of Kent Author Information

Czinkota, M..

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