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Health claims: Consumers' matters

Pothoulaki, Maria, Chryssochoidis, George (2009) Health claims: Consumers' matters. Journal of Functional Foods, 1 (2). pp. 222-228. ISSN 1756-4646. (doi:10.1016/j.jff.2009.01.012) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided)

The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided. (Contact us about this Publication)
Official URL
http://www.dx.doi.org/10.1016/j.jff.2009.01.012

Abstract

This paper presents a systematic literature review of studies investigating the extent and the ways in which health claims influence consumers. It focuses on published international research on health claims from US, Australia, Canada, Brazil and European countries. Research papers (n = 42) that were identified were coded in terms of sample type, research objectives/questions, research design and methodological details, as well as results and implications for future research. Results provide a systematic overview of the context in which health claims have been examined in the past and present a synthesis of findings in six thematic categories, namely knowledge/awareness of dietary issues, effects of health claims on purchase decisions, effects of health claims on perception/attitudes/beliefs, sources of information and trust, framing of health claims and disease-risk reduction and health-enhancing claims as well as consumer purchase decision.

Item Type: Article
DOI/Identification number: 10.1016/j.jff.2009.01.012
Uncontrolled keywords: Literature review; Health claims; Nutrition
Subjects: H Social Sciences
Divisions: Faculties > Social Sciences > Kent Business School
Depositing User: Kimberley Attard-Owen
Date Deposited: 07 Dec 2015 11:34 UTC
Last Modified: 29 May 2019 16:37 UTC
Resource URI: https://kar.kent.ac.uk/id/eprint/52798 (The current URI for this page, for reference purposes)
Chryssochoidis, George: https://orcid.org/0000-0001-9868-7119
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