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Key Issues in Mobile Marketing: Permission and Acceptance

Barnes, Stuart J. and Scornavacca, Eusebio (2008) Key Issues in Mobile Marketing: Permission and Acceptance. In: Taniar, David, ed. Mobile Computing: Concepts, Methodologies, Tools and Applications. IGI Global. ISBN 978-1-60566-054-7. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided)

The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided. (Contact us about this Publication)
Item Type: Book section
Subjects: H Social Sciences
H Social Sciences > HA Statistics > HA33 Management Science
Divisions: Faculties > Social Sciences > Kent Business School
Faculties > Social Sciences > Kent Business School > Management Science
Depositing User: Cathy Norman
Date Deposited: 22 Jul 2013 13:45 UTC
Last Modified: 29 May 2019 10:26 UTC
Resource URI: https://kar.kent.ac.uk/id/eprint/34828 (The current URI for this page, for reference purposes)
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