Faces retain attention

Bindemann, Markus and Burton, A. Mike and Hooge, Ignace T.C. and Jenkins, Rob and De Haan, Edward H. F. (2005) Faces retain attention. Psychonomic Bulletin & Review, 12 (6). pp. 1048-1053. ISSN 1069-9384. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided)

The full text of this publication is not available from this repository. (Contact us about this Publication)
Official URL


In the present study, we investigated whether faces have an advantage in retaining attention over other stimulus categories. In three experiments, subjects were asked to focus on a central go/no-go signal before classifying a concurrently presented peripheral line target. In Experiment 1, the go/no-go signal could be superimposed on photographs of upright famous faces, matching inverted faces, or meaningful objects. Experiments 2 and 3 tested upright and inverted unfamiliar faces, printed names, and another class of meaningful objects in an identical design. A fourth experiment provided a replica- tion of Experiment 1, but with a 1,000-msec stimulus onset asynchrony between the onset of the cen- tral face/nonface stimuli and the peripheral targets. In all the experiments, the presence of an upright face significantly delayed target response times, in comparison with each of the other stimulus cat- egories. These results suggest a general attentional bias, so that it is particularly difficult to disengage processing resources from faces.

Item Type: Article
Subjects: B Philosophy. Psychology. Religion > BF Psychology
Divisions: Faculties > Social Sciences > School of Psychology
Depositing User: Markus Bindemann
Date Deposited: 05 Jan 2011 17:23
Last Modified: 10 Jul 2014 14:59
Resource URI: https://kar.kent.ac.uk/id/eprint/26196 (The current URI for this page, for reference purposes)
  • Depositors only (login required):