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Conference or workshop item
Jackson, T. and Hirst, A. and Wong, Veronica and Smith, G. and Saker, J. (2001) The Manufacturer-Retailer Interface in the New Product Commercialisation Process. In: A Marketing Odyssey - Academy of Marketing 2001 Proceedings, 2nd-4th July 2001, Cardiff University, UK. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) |