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| Czinkota, M. and skuba, c (2012) Kotler and International Marketing: An Analysis of Contribution, Foresight, and Shaping of the Field. In: Legends in Marketing. Legends in Marketing, 6 . Sage, pp. 185-198. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) |
