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Czinkota, M. and Enke, Margit (2014) An International Perspective on Commodity Marketing. In: Commodity Marketing. Springer, pp. 405-419. ISBN 978-3-658-02924-1. (doi:https://doi.org/10.1007/978-3-658-02925-8_20) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) |