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Gupta, Suraksha and Balmer, John M. T. and Low, Brian (2015) Brands in, from and to emerging markets: The role of industrial relationships. Industrial Marketing Management, 51 (1). pp. 4-10. ISSN 0019-8501. (doi:https://doi.org/10.1016/j.indmarman.2015.07.006) (Access to this publication is currently restricted. You may be able to access a copy if URLs are provided)

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