Laffey, D. and Hunka, C. and Sharp, J.A. and Zheng, Z.
(2009)
Estimating Advertisers' Values for Paid Search Clickthroughs.
Journal of the Operational Research Society , 60
(3).
pp. 411-418.
ISSN 0160-5682 .
The full text of this publication is not available from this repository.
This list was generated on Sat May 18 06:55:53 2013 BST.