Browse by Person (creator, editor, contributor, etc.)
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Number of items: 6.
Article
| Theoharakis, V. and Vakratsas, D. and Wong, Veronica (2007) Market-level Information and the Diffusion of Competing Technologies: An Exploratory Analysis of the LAN Industry. Research Policy, 36 (5). pp. 742-757. ISSN 0048-7333. (doi:https://doi.org/10.1016/j.respol.2007.02.011) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) |
| Theoharakis, V. and Vakratsas, D. and Wong, Veronica (2004) The Relationship between Market Share and Information in a High-tech Industry. Review of Marketing Science, 2 (1). p. 15. ISSN 1546-5616. (doi:https://doi.org/10.2202/1546-5616.1005) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) |
| Theoharakis, V. and Wong, Veronica (2002) Marking High-Technology Market Evolution through the Foci of Market Stories: The Case of Local Area Network (LAN) Technologies. Journal of Product Innovation Management, 19 (6). pp. 400-411. ISSN 0737-6782. (doi:https://doi.org/10.1016/S0737-6782(02)00176-5) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) |
Book section
| Theoharakis, V. and Wong, Veronica (1998) Strategic Implications of Hype on the Adoption of Innovative Technologies: The Case of Local Area Networks. In: McGuire, Eugene and Larsen, Tor J., eds. Innovation Systems and Technology Innovation and Diffusion. Idea Group Publishing, USA, pp. 161-178. ISBN unknown. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) |
Conference or workshop item
| Theoharakis, V. and Vakratsas, D. and Wong, Veronica (2002) Hype and the Emergence of Technological Standards: the Case of LANs. In: Proceedings of 31st European Marketing Academy Conference, 28th-31st May 2002, Economics and Business School, University of Minho, Braga, Portugal. (Unpublished) (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) |
| Theoharakis, V. and Wong, Veronica (1997) Analyzing Interest for Innovative Products: Separating Hype from Reality. In: Proceedings of the 26th European Marketing Academy Conference, 20th-23rd May 1997, Warwick Business School. (The full text of this publication is not currently available from this repository. You may be able to access a copy if URLs are provided) |
