Perks, H. and Wong, V.
(2008)
Research in International New Product Development: Current Understanding and Future Imperatives.
In: Paliwoda, S. and Ryans, J., eds.
International Marketing: Modern and Classic Papers.
International Library of Critical Writings in Business and Management
.
Edward Elgar Publishing Ltd.
ISBN 978-1843766490 .
The full text of this publication is not available from this repository.