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2008

Perks, H. and Wong, Veronica (2008) Research in International New Product Development: Current Understanding and Future Imperatives. In: Paliwoda, S. and Ryans, J., eds. International Marketing: Modern and Classic Papers. International Library of Critical Writings in Business and Management . Edward Elgar Publishing Ltd. ISBN 978-1843766490 . (The full text of this publication is not available from this repository)

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