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Number of items: 3.

Article

Gupta, Suraksha and Rudd, J. and Lee, N. (2014) Business sustainability through successful integration of marketing and operations. Industrial Marketing Management, 43 (1). pp. 3-5. ISSN 00198501 (ISSN). (The full text of this publication is not available from this repository)

Shih-Tung, S. and Wong, Veronica and Lee, N. (2005) The Effects of External Linkages on New Product Innovativeness: An Examination of Moderating and Mediating Influences. Journal of Strategic Marketing, 13 (3). pp. 199-218. ISSN 0965-254X. (The full text of this publication is not available from this repository)

Conference or workshop item

Petrovici, Dan Alex and Ritson, Christopher and Ness, Mitchell R. (2003) Modelling determinants of food consumption behaviour in an emerging economy. In: Academy of Marketing Annual conference, July 2003, Birmingham, UK. (The full text of this publication is not available from this repository)

This list was generated on Fri Nov 28 05:42:16 2014 GMT.