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Number of items: 7.

Barnes, S.J. and Scornavacca, E. and McKenzie, J. and Carroll, A. (2009) In Search of Successful Mobile Advertising: Consumer and Business Perspectives. In: Wiedemann, D. and Pousttchi, K., eds. Handbook of Research on Mobile Marketing Management. IGI Global. ISBN 978-1605660745 . (The full text of this publication is not available from this repository)

Carroll, A. and Barnes, S.J. and Scornavacca, E. (2008) Consumer Perceptions and Attitudes Towards Mobile Marketing. In: Mobile Computing: Concepts, Methodologies, Tools and Applications. IGI Global. ISBN 978-1605660547 . (The full text of this publication is not available from this repository)

Carroll, A. and Barnes, S.J. and Scornavacca, E. and Fletcher, K. (2006) Consumer Perceptions and Attitudes toward SMS Advertising: Recent Evidence from New Zealand. International Journal of Advertising, 26 (1). pp. 79-98. (The full text of this publication is not available from this repository)

Carroll, A. and Barnes, S.J. and Scornavacca, E. (2005) Consumers perceptions and attitudes towards SMS mobile marketing in New Zealand. In: Proceedings of the 4th International Conference on Mobile Business, 11-13 July, Sydney, Australia. (Unpublished) (The full text of this publication is not available from this repository)

Barnes, B.R. and Carroll, A. (2000) A Relationship Marketing Pilot Study of British and French Medium Sized Medical Firms. International Journal of Medical Marketing, 1 (2). ISSN 1745-7025. (The full text of this publication is not available from this repository)

Barnes, B.R and Carroll, A. and Lynch, J.E (2000) Relationship Marketing and the Medium Sized Enterprise: An Exploratory Study. In: Academy of Marketing Conference , 5-7 July, 2000, Derby, UK. (The full text of this publication is not available from this repository)

Barnes, B.R. and Carroll, A. (1999) The Impact of Culture on Relationship Marketing: Was it Good for You? In: Academy of Marketing Conference, Stirling, UK. (The full text of this publication is not available from this repository)

This list was generated on Thu Apr 17 05:05:56 2014 BST.