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Mariani, Marcello, Perez-Vega, Rodrigo, Wirtz, Jochen (2021) AI in Marketing, Consumer Research & Psychology: A Systematic Literature Review and Research Agenda. Psychology and Marketing, . ISSN 0742-6046. E-ISSN 1520-6793. (doi:10.1002/mar.21619) (KAR id:91645)

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