Reference Price Research: A Critical Review, Recent Developments and Future Directions

Lowe, B. and Alpert, F. (2002) Reference Price Research: A Critical Review, Recent Developments and Future Directions. In: Academy of Marketing Annual Conference, Nottingham, UK. (The full text of this publication is not available from this repository)

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Item Type: Conference or workshop item (Paper)
Subjects: H Social Sciences > HF Commerce
Divisions: Faculties > Social Sciences > Kent Business School > Marketing
Depositing User: Ben Lowe
Date Deposited: 20 Oct 2008 06:20
Last Modified: 14 Jan 2010 14:19
Resource URI: http://kar.kent.ac.uk/id/eprint/5141 (The current URI for this page, for reference purposes)
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