Cacciolatti, L. and Fearne, A. and Wolfe, M. and Yawson, D. (2009) Consumer Reactions to Food Scares: A Case Study of Bernard Matthews and Avian Flu. In: Academy of Marketing Branding Conference, Cambridge University, Cambridge, UK. (Unpublished)
| The full text of this publication is not available from this repository. (Contact us about this Publication) |
| Item Type: | Conference or workshop item (Paper) |
|---|---|
| Subjects: | H Social Sciences H Social Sciences > H Social Sciences (General) |
| Divisions: | Faculties > Social Sciences > Kent Business School Faculties > Social Sciences > Kent Business School > Marketing |
| Depositing User: | Cathy Norman |
| Date Deposited: | 25 Apr 2012 15:43 |
| Last Modified: | 02 May 2012 08:14 |
| Resource URI: | http://kar.kent.ac.uk/id/eprint/29344 (The current URI for this page, for reference purposes) |
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