Chan, F.F.Y and Petrovici, Dan A and Lowe, B. (2011) Young Consumers' Experiences and Perceptions of Product Placement in Movies and its Implications. In: Avanca International Conference Cinema - Art, Technology and Communication, Avanca, Portugal. (Unpublished)
| The full text of this publication is not available from this repository. (Contact us about this Publication) |
| Item Type: | Conference or workshop item (Speech) |
|---|---|
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Faculties > Social Sciences > Kent Business School > Marketing |
| Depositing User: | Karen Finch |
| Date Deposited: | 21 Oct 2011 16:27 |
| Last Modified: | 21 Oct 2011 16:27 |
| Resource URI: | http://kar.kent.ac.uk/id/eprint/28294 (The current URI for this page, for reference purposes) |
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